MONTREAL, Canada – May 13, 2013 – Amaya Gaming Group Inc. (AMAYA) (TSXV: AYA) is pleased to announce that Amaya and mybet (FSE: XMY) are expanding their partnership to include Amaya’s Ongame Poker and Live Dealer on mybet websites.
mybet began using Amaya’s online casino software in 2005 and the relationship has since grown. As a complement to this established casino partnership, mybet has decided to switch to Amaya’s Ongame poker network for both mybet.com and mybet.it. Amaya’s Live Dealer offering is also included in the agreement.
“This is a strategic relationship for both parties,” said Mathias Dahms, CEO of mybet Holding SE. “Amaya’s casino games have proven to be not only highly popular but also very profitable. Now, we are aiming to achieve the same results for our poker and live dealer offerings. Switching to Ongame Poker and adding Amaya’s Live Dealer enables us to improve both customer satisfaction and profitability.”
“The signing of mybet for both poker and live dealer illustrates the importance of our full-suite product strategy,” said David Baazov, CEO of Amaya. “Being able to support partners like mybet with a full range of games and products is an advantage for both parties. It improves our relationship and presents new business opportunities.”