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PartyPoker's FastForward Falling Short of PokerStars' Zoom Poker

PartyPoker's FastForward Falling Short of PokerStars' Zoom Poker | Poker & eGaming News | Scoop.it

In recent days, PartyPoker's network, which includes sites like WPT Poker, rolled out FastForward, a fast-play option that's similar to Zoom Poker on PokerStars and Rush Poker on the old Full Tilt. According to PartyPoker's website, "You don't even have to wait for the action to hit you; if you don't want to play a hand, just hit the 'Forward Fold' button and you'll instantly be dealt into a new hand. Players at your table won't even know you have folded until it's your turn to act."

According to a recent update from PokerScout, which tracks cash game volume across the major online poker sites, FastForward's popularity has fallen well short of Zoom Poker. PokerScout officials explained the sizable discrepancy: "Although the data is preliminary, FastForward has thus far failed to attract players to the same extent as Zoom Poker on PokerStars. At PartyPoker, 8% to 9% of real money ring game players are in fast-fold games. In contrast, PokerStars had some 25% of players in fast-fold games after the launch in March."

In a March update from PokerScout shortly after Zoom Poker was unveiled, real money ring game traffic on PartyPoker, iPoker, Ongame, and Microgaming all sank by 5%. Where did the players go? PokerStars, of course, which saw its cash game traffic tick up 3% likely due to Zoom Poker.

 

Other sources:

http://www.pokerlistings.com/party-poker-launches-speedy-fastforward-poker-14436

 

Unique to Party Poker is the option to play heads-up FastForward, which is quite possibly the fastest poker game on earth.

 

Full Tilt Poker was originally the first site to the market with its Rush Poker in 2010 but now most major sites offer the variant including Zoom Poker on PokerStars and Speed Poker on Titan Poker.

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Verizon gamifies site and gets 30 percent more logins, Dean Takahashi VentureBeat

Verizon gamifies site and gets 30 percent more logins, Dean Takahashi VentureBeat | Poker & eGaming News | Scoop.it

Verizon Wireless has “gamified” its community web site and received a big boost in traffic as a result.

 

Gamification is the use of game-like mechanics to increase engagement with non-game activities. It’s becoming a popular way to boost interest in everything from corporate web sites to education. Verizon employed gamification vendor Gigya, which was brought aboard through digital agency Modal. Gigya considers the implementation to be a case study in gamification.

 

Gigya has 125 employees and has raised $15.3 million to date from Benchmark Capital, Mayfield Fund, and others. The company plans to expand to about 175 people this year. Rivals include Badgeville, Bunchball, and Big Door.

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