The social gaming sector is estimated to grow from around $8bn in global revenues this year to around $15bn in 2015, according to Think Equity.
Caesars Entertainment acquired Playtika (Slotomania) for $170m in December 2011. Official company description: “A lot of effort, not a lot of results.”
888 Holdings acquired social poker and bingo games developer Mytopia for $18m in June 2010. Official company description: “Reduced expectations of income growth."
International Game Technology’sacquired DoubleDown Interactive for $250m in January 2012. Official company description:"Will need to grow its user base to generate profitability." (showing loss with 1,4 M daily and 5 M monthly users) The growth of users has been “dramatically below what we believe is necessary to achieve our estimate.”
Bwin.Party Digital Entertainment unveiled its Win.com social gaming division and announced the acquisition of Velasco Services Inc. and Orneon Limited for $23m in may 2012.
MGM Resorts International is set to imminently launch its MyVegas social gaming site.
Wynn Resorts is according to rumours i talks with the largest social gaming developer Zynga.