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10 Useful Hashtag Tools For Social Media Marketing

10 Useful Hashtag Tools For Social Media Marketing | Social Media Today | Scoop.it
Social media may be teeming with hashtags now but its power cannot be underestimated. Its usefulness can be seen by how information is spread and how it aids online searches. It is for this reason that if you are marketing using social media, you should consider employing hashtags in your ... Continue reading »

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How to Build Your Thought Leadership With Content Marketing

How to Build Your Thought Leadership With Content Marketing | Social Media Today | Scoop.it
Learn how to build thought leadership with content marketing strategies. These tactics can be used too boost up individuals or entire companies.

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Planning an Effective Digital Marketing Strategy | SEJ

Planning an Effective Digital Marketing Strategy | SEJ | Social Media Today | Scoop.it
Not all digital marketing strategies were created equal. Find out the amount of time you should expect for your new campaigns.
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10 Expert Social Media Marketing Tips for 2016

10 Expert Social Media Marketing Tips for 2016 | Social Media Today | Scoop.it
While there's an abundance of social media marketing advice online, sometimes there can be too much.
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What Marketers and Advertisers Need to Know About Interactive Video

What Marketers and Advertisers Need to Know About Interactive Video | Social Media Today | Scoop.it
Interactive video is an innovative approach to marketing that can increase audience engagement, especially among millennials. Major brands like Toyota, Warner Bros.
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Now entering… the age of cognitive marketing

Now entering… the age of cognitive marketing | Social Media Today | Scoop.it
IDC Research Manager Gerry Murray predicts that within a year, there will be an explosion in the number of marketing applications that “think.”
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Instagram is shaking up its feed with an algorithm: what brands need to know

Instagram is shaking up its feed with an algorithm: what brands need to know | Social Media Today | Scoop.it
Brands could find that their efforts to market to users on Instagram are about to get more complicated.
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Video Marketing Stats That Will Make You Grab a Cam Right Now | Social Media Sun

Video Marketing Stats That Will Make You Grab a Cam Right Now | Social Media Sun | Social Media Today | Scoop.it
Everyone is talking about video marketing. Only few actually do it, despite the fact that it’s one of the most effective channels you can use to boost your business. Are you thinking that you need a high-class video equipment to start?
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FREE Social Media Management Dashboard | Twitter/Facebook Marketing Tool | Commun.it

FREE Social Media Management Dashboard | Twitter/Facebook Marketing Tool | Commun.it | Social Media Today | Scoop.it

Easy Twitter Management - The Leading Twitter Community Manager. Grow followers & manage multiple profiles with Commun.it, the leading Community & Relationship manager. Join free, today.

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A tool worth trying.

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New Study: Data Reveals 67% of Consumers are Influenced by Online Reviews

New Study: Data Reveals 67% of Consumers are Influenced by Online Reviews | Social Media Today | Scoop.it
Ignore online reviews at your own peril, as they greatly influence prospects who are looking to do business with your brand.
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What’s trending in social media? | Juan Quinn

What’s trending in social media? | Juan Quinn | Social Media Today | Scoop.it
There is always a flow to things in the digital world and the more in-tune you are with those movements, the better your online brand performance will be.
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5 Simply Awesome Email Automation Funnels To Build Today

5 Simply Awesome Email Automation Funnels To Build Today | Social Media Today | Scoop.it
Email automation funnels use triggers to send out emails when a particular action or series of actions occur. They can help significantly grow your business

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5 Ways Segmentation and Personalization Can Supercharge Your Emails

5 Ways Segmentation and Personalization Can Supercharge Your Emails | Social Media Today | Scoop.it
A great email is about the combination of great content with the appropriate context. Here's how personalization and segmentation can improve your email sends

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Here Are the 10 Most-Viewed 360-Degree Facebook Videos by Brands

Here Are the 10 Most-Viewed 360-Degree Facebook Videos by Brands | Social Media Today | Scoop.it
() Facebook's 360-degree videos have been around for about eight months, and marketers have been diving into the medium ever since.
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10 Go-To Digital Marketing Tools

10 Go-To Digital Marketing Tools | Social Media Today | Scoop.it
“Talent wins games, but teamwork and intelligence win championships.”– Michael Jordan With so many apps and tools at our fingertips, one would think digital marketing has never been easier. Not…
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How to Track the ROI of Your Video Marketing : Social Media Examiner

How to Track the ROI of Your Video Marketing : Social Media Examiner | Social Media Today | Scoop.it
Are you struggling to measure the ROI of your marketing videos? Discover how to track and measure the ROI for your video marketing efforts.
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7 Tips for a Successful Snapchat Video Marketing Campaign

7 Tips for a Successful Snapchat Video Marketing Campaign | Social Media Today | Scoop.it
We take a look at 7 tips for a successful Snapchat video marketing campaign that brands and creators can implement today.
Drew McGregor (DMC)'s insight:
Yes! Snapchat is now a major player.
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Instagram feeds to evolve into algorithmic territory. Are you ready?

Instagram feeds to evolve into algorithmic territory. Are you ready? | Social Media Today | Scoop.it
Say goodbye to Instagram reverse chronological feeds. An algorithm is about to determine your user experience.

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Caelyn Beissel's curator insight, March 21, 1:01 PM
I think that this is a god move for Instagram and moving it into the future. They are going to roll out an algorithm that will change the chronological ordered photos and videos that show you to the second uploads. The new way is going to be personalized based off of past behaviors. If you like a particular persons photos more than others it will display them closer to the top to you won't miss what the algorithm will determine as you most important social posts. This is justified by 70% of posts made to their Instagram feeds so they want to make the 30% that you don't see is the best 30% percent possible. This would be good for those who follow lots of ads and celebrities so their feeds get cluttered by those posts, that they don't see friends, family, or peers down their feed at all. Overall this is a smart move and Instagram is looking for user to comment and provide feedback so they can improve the system and tweak the things that are problematic for users. 
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Video Is The Future Of Content Marketing

More customers view video - so it needs to be a part of your content marketing strategy to help you reach your goals & differentiate from your competition.
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Reactions: Not everything in life is Likable — Facebook Design

Reactions: Not everything in life is Likable - Facebook Design - Medium
I come to Facebook to share all kinds of things with people I care about — from celebratory posts about practicing yoga …
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Well thought out piece from FB product design director Geoff Teahan.

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10 Tools, Tactics, and Tips to Create Facebook Video Ads That Drive Business

10 Tools, Tactics, and Tips to Create Facebook Video Ads That Drive Business | Social Media Today | Scoop.it

Before jumping in and spending precious dollars on Facebook video ads, use these tools and tactics to create a powerful paid video campaign.


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P.j. Germain's curator insight, February 20, 2:12 AM

#videomarketing

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ESPN Pulls Event from Donald Trump Golf Course - Breitbart

ESPN Pulls Event from Donald Trump Golf Course - Breitbart | Social Media Today | Scoop.it

ESPN has become the latest corporate entity jump on the pig-pile on Donald Trump.


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What's New On YouTube?

What's New On YouTube? | Social Media Today | Scoop.it
YouTube Is Introducing Cards: “They can inform your viewers about other videos, merchandise, playlists, websites and more. They look as beautiful as your videos, are available anytime during the video and yes, they finally work on mobile.”So What Are These Cards Anyway?Check out the new YouTube Cards. For now, YouTube is allowing you to choose from six types of cards: Merchandise - This is big news if you are in eCommerce, Fundraising - This is another avenue fundraisers are able to explore and reach out in their fundraising efforts. Video Playlist - Point new viewers to the rest
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