Mindblown Labs (MBL) is an educational gaming start-up that creates mobile social games to empower teens and young adults with critical 21st century skills. The company’s first game, Mindblown Life, is a mobile, life-simulation game that harnesses irreverent humor and social interactions among players to help them develop financial literacy skills.
In the game, players create an avatar, choose a career, and manage their own virtual lives where everything, from clothing and housing to career progression and social life, is customizable. Students play reflex-based mini-games to earn “Money,” “Skill,” and “Reputation,” which help them move through their fantasy lives and careers. There is no set path through Mindblown Life: everything is based on the player’s decisions!