Strengthening Brand America
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Strengthening Brand America
News on Economic Development and Place Branding
Curated by Ed Burghard
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Household income growth under four American pre...

Household income growth under four American pre... | Strengthening Brand America | Scoop.it
“The conventional wisdom about the American economy is that, in spite of the recovery, middle-class Americans are still hurting.”
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Des Moines makes Site Selection top 10 - DesMoinesRegister.com

Des Moines makes Site Selection top 10 - DesMoinesRegister.com | Strengthening Brand America | Scoop.it
“The city tied for ninth among mid-sized metros in Site Selection magazine's annual rankings.”
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Politics And The American Dream | American Dream

Politics And The American Dream | American Dream | Strengthening Brand America | Scoop.it
““Politics And The American Dream | Strengthening Brand America http://t.co/br02UkkLMM”;”
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It Is Far Too Early to Lose Hope in the American Dream

It Is Far Too Early to Lose Hope in the American Dream | Strengthening Brand America | Scoop.it
“I recently came across several profiles in The Huffington Post's series "All Work, No Pay: The False Promise of the American Economy." I strongly disagree that the promise of America is false, but the moving profiles of Americans struggling...”
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Don’t Confuse Brand Promise and Advertising Campaign

Don’t Confuse Brand Promise and Advertising Campaign | Strengthening Brand America | Scoop.it
“RT @EdBurghard: Don’t Confuse Brand Promise and Advertising Campaign | Strengthening Brand America http://t.co/8JrOQCS8Cr”
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Reimagining our streets as places: From transit routes to community roots

Reimagining our streets as places: From transit routes to community roots | Strengthening Brand America | Scoop.it
“Community streets are no longer a social space for conversation and community development as they once were, but have progressed into monotonous, fast paced routes to the workplace and wherever else we need to get quickly, resulting in issues...”
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Fresh new economic development marketing ideas for 2015

Fresh new economic development marketing ideas for 2015 | Strengthening Brand America | Scoop.it
“What kinds of resolutions are you planning to make this year? I know lots of people will be looking to include more fitness in their lives, get more sleep, maybe even eat more nutritious stuff like kale and quinoa.”
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Sue Austin - “There is a new normal. It’s not the American... | Facebook

““There is a new normal. It’s not the American Dream anymore. This is your dream and your destiny. It’s about taking it into your own hands.” #successmagazine”
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Tuscarawas County climbs list of Site Selection honorees - New Philadelphia Times Reporter

Tuscarawas County climbs list of Site Selection honorees - New Philadelphia Times Reporter | Strengthening Brand America | Scoop.it
“Why it matters: Tuscarawas County and the Dover-New Philadelphia area is No. 2 nationwide among micropolitan areas for industrial development, expansion and attracting new companies, as ranked by Site Selection magazine.”
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The End Of The World As We Know It | Strengthen...

The End Of The World As We Know It | Strengthen... | Strengthening Brand America | Scoop.it
““I was very disturbed by an article I read recently entitled “The American Dream is Over: 70 Million people Would Be Starving In The Streets Without Government Welfare Programs”.”
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Culture Shock May Give Unions Inroads

Culture Shock May Give Unions Inroads | Strengthening Brand America | Scoop.it
“Some years back, I was touring a Korean automotive parts manufacturing plant in Alabama, where the HR director told me that her biggest challenge was educating management on how to talk to Alabamians.”
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Mishawaka mayor to brand city with signs - South Bend Tribune

Mishawaka mayor to brand city with signs - South Bend Tribune | Strengthening Brand America | Scoop.it
“$500,000 proposed for School City of Mishawaka, PHM”
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Chicago named 'Top Metro' for corporate relocation, expansion - WLS-TV

Chicago named 'Top Metro' for corporate relocation, expansion - WLS-TV | Strengthening Brand America | Scoop.it
“More jobs are coming to Chicago as the city is ranked "Top Metro" for corporate relocations and expansions by Site Selection magazine.”
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A Step Back in Time

A Step Back in Time | Strengthening Brand America | Scoop.it
“His photographs, documenting the absolute brutality of the moment, shocked a nation, and were instrumental in leading to the passage of the Voting Rights Act of 1965.”
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Public-Private Partnerships: A Catalyst for Economic Development?

Public-Private Partnerships: A Catalyst for Economic Development? | Strengthening Brand America | Scoop.it
“Most local governments have been struggling with cash-strapped budgets and forcibly cutting within agencies and programs.”
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The American Dream Is In Crisis, And Here’s How I Know It

The American Dream Is In Crisis, And Here’s How I Know It | Strengthening Brand America | Scoop.it
“My hometown was, in the 1950s, a passable embodiment of the American Dream, a place that offered decent opportunity for all the kids in town, whatever their background.A half century later, however, life in Port Clinton, Ohio, is a split-screen...”
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Features Versus Benefits

Features Versus Benefits | Strengthening Brand America | Scoop.it
“Features Versus Benefits | Strengthening Brand America http://t.co/OUldVSXJJO”
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Sorry, London: New York is the world’s most economically powerful city

Sorry, London: New York is the world’s most economically powerful city | Strengthening Brand America | Scoop.it
“London, England and New York City, USA two of the most iconic cities worldwide, each known for their fashion, music, start-ups and tourism. Both cities have been competing for decades for the top of the list as far as economic power goes.”
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A new campaign takes aim at New York’s growing chain stores

A new campaign takes aim at New York’s growing chain stores | Strengthening Brand America | Scoop.it
“Part of what makes NYC so great is its many different cultural areas and the perceived local charm that is to be expected in each district.”
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Greater Houston Economic Development Group Teams With ExxonMobil Initiative to Address Workforce Issues

Greater Houston Economic Development Group Teams With ExxonMobil Initiative to Address Workforce Issues | Strengthening Brand America | Scoop.it
“The Greater Houston Partnership is joining forces with an ExxonMobil community college initiative to form an innovative petrochemical recruitment and training initiative.”
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How to lead a Business Review on your brand

How to lead a Business Review on your brand | Strengthening Brand America | Scoop.it
“Before engaging in your brand planning process, it is a good discipline to start off by doing a deep dive analysis on everything on your business. And I mean everything. Yes, everything!!!”
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2012 American Dream State Ranking Report | Stre...

2012 American Dream State Ranking Report | Stre... | Strengthening Brand America | Scoop.it
““In collaboration with Xavier University, the Strengthening Brand America Project is making the ADCI data available on a state basis.”
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If You Ain’t Got the Do Re Mi

If You Ain’t Got the Do Re Mi | Strengthening Brand America | Scoop.it
“So I missed the party, but from what my wife told me, it was one wang dang doodle, minus any drunken revelry as this was a corporate affair.”
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Branding a New Region: The Tillamook Coast, Oregon

Branding a New Region: The Tillamook Coast, Oregon | Strengthening Brand America | Scoop.it
“Last year, TDM was invited to develop brand and tourism strategies for Tillamook County on the acclaimed Oregon Coast.”
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Morning Roundup: Ohio among top states in Site Selection rankings, OPERS ... - Columbus Business First

Morning Roundup: Ohio among top states in Site Selection rankings, OPERS ... - Columbus Business First | Strengthening Brand America | Scoop.it
“Ohio again among the top states on Site Selection's annual rankings, OPERS' investment returns lag benchmarks, bridal shop tainted by Ebola customer put up for sale, Giant Eagle closing discount shops, and Victoria's Secret is losing some angels.”
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