Strengthening Brand America
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Strengthening Brand America
News on Economic Development and Place Branding
Curated by Ed Burghard
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Place branding: How to do it (Part 2 of 3) | Ve...

Place branding: How to do it (Part 2 of 3) | Ve... | Strengthening Brand America | Scoop.it
“In my earlier blog post, I shared why it matters for a city, state or country to brand itself in order to become a preferred destination to live, work, learn or”
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Utica oil wells called Ohio's gold mine - Allia...

Utica oil wells called Ohio's gold mine - Allia... | Strengthening Brand America | Scoop.it
“News and information from the Alliance Review in Alliance, Ohio. Covering news, sports, business and crime from Stark, Portage & Mahoning counties in Ohio.”
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How Often Should Companies Blog? [New Benchmark Data]

How Often Should Companies Blog? [New Benchmark Data] | Strengthening Brand America | Scoop.it
“"Blog early, blog often." In the inbound world, these are words to live by. After all, blogs help businesses attract new website visitors and convert them into leads.”
Ed Burghard's insight:
EDOs should take note.
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Why Companies Should Outsource Site Selection

Why Companies Should Outsource Site Selection | Strengthening Brand America | Scoop.it
“Dean Barber:Here’s a past blog that explains what and why I do what I do. I hope you all had a Merry Christmas and will have a Happy New Year. I’ll see you down the road in 2015.”
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State Focus: Industry Is Not The Only Thing Buzzing In Utah

State Focus: Industry Is Not The Only Thing Buzzing In Utah | Strengthening Brand America | Scoop.it
“Business Facilities (BF) Magazine Utah continues to soar to new heights in business, community and quality of life. State Focus: Industry Is Not The Only Thing Buzzing In Utah appeared first on Business Facilities (BF) Magazine.”
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Volunteerism Pays Dividends for Economy, Quality of Life of Communities

Volunteerism Pays Dividends for Economy, Quality of Life of Communities | Strengthening Brand America | Scoop.it
“Volunteerism creates more than just good vibes for communities. It can also contribute to economic growth and boost the quality of life for workers and philanthropic companies looking to give back. According to newly released data from the U.S.”
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Here Are The Most Liberal And Most Conservative Towns In Each State

Here Are The Most Liberal And Most Conservative Towns In Each State | Strengthening Brand America | Scoop.it
“Are you living in the right place?”
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2012 American Dream State Ranking Report | Amer...

2012 American Dream State Ranking Report | Amer... | Strengthening Brand America | Scoop.it
““New Report uses Xavier University's ADCI data to rank states on their performance in enabling achivement of the American Dream.””
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Brand America – Today’s News | American Dream |...

Brand America – Today’s News | American Dream |... | Strengthening Brand America | Scoop.it
““““““““Brand America – Today’s News, by Ed Burghard: What You Need To Know About Place Branding From Around The World””””””””
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UEDA Annual Summit 2014 - Awards of Excellence - Innovation and Entrepreneurship - Texas International Business Accelerator / Foreign Direct Investment

The objective of the University of Texas San Antonio’s (UTSA) Texas International Business Accelerator (TIBA), a Small Business Development Center (SBDC) specialty program, is to create and capture Foreign Direct Investment (FDI) to Texas.
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New Jersey Prospers Because of Its Reach

New Jersey Prospers Because of Its Reach | Strengthening Brand America | Scoop.it
“By Rachel Hamilton New Jersey’s economy is diversified and strong because of its highly educated workforce and ability to reach a large population of prosperous consumers.”
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Brand America – Today’s News | American Dream |...

Brand America – Today’s News | American Dream |... | Strengthening Brand America | Scoop.it
““““““Brand America – Today’s News, by Ed Burghard: What You Need To Know About Place Branding From Around The World””””””
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What's your brand? We can learn about defining ourselves from Sia | Sia

What's your brand? We can learn about defining ourselves from Sia | Sia | Strengthening Brand America | Scoop.it
“U.S. News & World Report: National News, Headlines, Stories: What's your brand? We can learn about defining ourselves from Sia | Sia”
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Place branding: The 15 most common mistakes (Pa...

Place branding: The 15 most common mistakes (Pa... | Strengthening Brand America | Scoop.it
“Place branding is important but hard stuff. Nick Vehr shares 15 common mistakes to avoid.”
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The Future of Cincinnati: Is OTR Built Out? - C...

The Future of Cincinnati: Is OTR Built Out? - C... | Strengthening Brand America | Scoop.it
“Not by a long shot. But it’ll take vision and elbow grease to get it done, along with a mix of public-private property development and organic, grassroots rehabilitation.”
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Cost Effective Growth

Cost Effective Growth | Strengthening Brand America | Scoop.it
“ One of the challenges in managing brands is to find the right balance between investing in developing the asset and delivering a positive return. It doesn’t matter if we are talking about a product, corporation or community.”
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Culture Shock May Give Unions Inroads

Culture Shock May Give Unions Inroads | Strengthening Brand America | Scoop.it
“Some years back, I was touring a Korean automotive parts manufacturing plant in Alabama, where the HR director told me that her biggest challenge was educating management on how to talk to Alabamians.”
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The American Dream in Black and White—Designing a Just Economy - UNREASONABLE

The American Dream in Black and White—Designing a Just Economy - UNREASONABLE | Strengthening Brand America | Scoop.it
“If design is the current trend in solving social problems, what’s a current, glaring social problem close to home that we could apply it to?”
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10 States With the Biggest Job Growth

10 States With the Biggest Job Growth | Strengthening Brand America | Scoop.it
“The big got bigger in 2014. According to the U.S. Bureau of Labor Statistics, nonfarm employment increased in all 50 states and the District of Columbia between February 2014 and February 2015.”
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What Is the American Dream in 2015? - Vanity Fa...

What Is the American Dream in 2015? - Vanity Fa... | Strengthening Brand America | Scoop.it
““In a 60 Minutes/Vanity Fair Poll, we explore who, and what, define the ideal.””
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The End Of The World As We Know It | Strengthen...

The End Of The World As We Know It | Strengthen... | Strengthening Brand America | Scoop.it
““I was very disturbed by an article I read recently entitled “The American Dream is Over: 70 Million people Would Be Starving In The Streets Without Government Welfare Programs”.”
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Tom Still: Managing state or regional 'brands' is hard to get right – and keep ... - Madison.com

Tom Still: Managing state or regional 'brands' is hard to get right – and keep ... - Madison.com | Strengthening Brand America | Scoop.it
“Brands are finicky things. If you don’t believe so, ask the red-faced politicians in Indiana.”
Ed Burghard's insight:
Great example of how a negative event can impact a place brand image.
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The 5-minute economic development website upgrade you can’t miss

The 5-minute economic development website upgrade you can’t miss | Strengthening Brand America | Scoop.it
“No one wants to be left behind. This is true of all fields, but it resonates particularly well in the field of economic development, where communities compete to attract investment, create jobs and offer existing businesses support to help them...”
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Regional Focus Creates Opportunities in New York

Regional Focus Creates Opportunities in New York | Strengthening Brand America | Scoop.it
“By David Hodes Regions of New York that have been sliding back in terms of economic development, the Southern Tier and western New York, are now getting a big economic development push from the state.”
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Young Conservative™ sur Twitter

Young Conservative™ sur Twitter | Strengthening Brand America | Scoop.it
“The American dream is not made possible by govt handouts! #tcot #RedNationRising pic.twitter.com/bC8lDr4gUh”
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