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Strengthening Brand America
News on Economic Development and Place Branding
Curated by Ed Burghard
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Brand America Newspaper

Brand America Newspaper | Strengthening Brand America | Scoop.it
Brand America Newspaper, by Ed Burghard: Latest News On Community Branding
Ed Burghard's insight:

It is a great time to read today's Brand America Newspaper

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Strengthening Brand America: Accountability, Impact, Role and Success of Economic Developers

Strengthening Brand America: Accountability, Impact, Role and Success of Economic Developers | Strengthening Brand America | Scoop.it
Ed Burghard recently fielded a market research study among economic development peers in order to explore to whom they feel accountable, the impact of the work, the role in strategic planning, and ...
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The Burghard Group | Strengthening Brand America

The Burghard Group | Strengthening Brand America | Strengthening Brand America | Scoop.it
“The Burghard Group | Strengthening Brand America: Is Job Growth A Good Measure For economic Development http://t.co/I2CpsIiia9”;
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Hosts | Regional Business Talk

Hosts | Regional Business Talk | Strengthening Brand America | Scoop.it
Ed Burghard's insight:

Regional Business Talk Hosts

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Business Facilities Names Tennessee as “State of the Year”

Business Facilities Names Tennessee as “State of the Year” | Strengthening Brand America | Scoop.it
“Business Facilities magazine has named Tennessee as its “2013 State of the Year” based on an evaluation of the top projects for jobs created and amount of capital invested in each state. TN.”
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Does Your Community Have an Effective Strategic Plan?

Does Your Community Have an Effective Strategic Plan? | Strengthening Brand America | Scoop.it
Ed Burghard's insight:

What is your community's strategic plan?  Do you know?

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Brand America - Today's News

Brand America - Today's News | Strengthening Brand America | Scoop.it
Brand America - Today's News, by Ed Burghard: What You Need To Know About Place Branding From Around The World
Ed Burghard's insight:

Today's Issue of Brand America News

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15 Smart Marketers Share Insights on the Future of the Industry

15 Smart Marketers Share Insights on the Future of the Industry | Strengthening Brand America | Scoop.it
“Marketers, rejoice. You’ve made it through an intense Q4. Now, it’s time to start thinking about this year -- and guess what? It’s never been more exciting to be a content-loving, metrics-driven marketer.”
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From Selling the City to City Branding. A Critical Perspective

"Cities and mega-cities, rather than countries, are increasingly becoming the principal protagonists between geographical regions. The competition between cities to establish their credentials as the best choice for prospective visitors, investors, business, students and talented people will intensify as places focus on how to convey their competitive edge and relevance."
Via Julien Dos Reis Pedro
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Universities as Anchors for Regional Innovation Ecosystems | Ed ...

Universities as Anchors for Regional Innovation Ecosystems | Ed ... | Strengthening Brand America | Scoop.it
“Ed Morrison is Regional Economic Development Advisor for the Purdue Center for Regional Development. He is also a member of the faculty of the ... Ed Burghard December 10, 2013 at 1:07 am #. Innovation ecosystems are one way to help ...”
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Jaana Puukka's curator insight, January 15, 11:55 AM

Three rules:

1. Shake and break the risk averse top down hierarchies

2. Create civic spaces and engage people

3. Move from strategic planning to strategic doing

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Brand America - Today's News

Brand America - Today's News | Strengthening Brand America | Scoop.it
Brand America - Today's News, by Ed Burghard: What You Need To Know About Place Branding From Around The World
Ed Burghard's insight:

Today's a Issue of Brand America News

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Elizabethtown unveils new brand - Fort Mills Times

Elizabethtown unveils new brand - Fort Mills Times | Strengthening Brand America | Scoop.it
“Elizabethtown unveils new brand Fort Mills Times According to The News-Enterprise (http://bit.ly/K8SnD4 ), the Elizabethtown Tourism & Convention Bureau unveiled the new design Wednesday.”
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15 Blog KPIs You Should Already Be Tracking

15 Blog KPIs You Should Already Be Tracking | Strengthening Brand America | Scoop.it
“Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. The bright side is, they can also be extremely rewarding from a return-on-investment perspective.”
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Smart Solutions Group, Inc. | Day 108: Should You Be Concerned With Your Citizen’s Wealth?

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Tips On Creating Great Print Advertising - Strengthening Brand ...

Tips On Creating Great Print Advertising - Strengthening Brand ... | Strengthening Brand America | Scoop.it
“How Easy Is It To Achieve The American Dream In Your State? To view the complete set of State rankings based on the ADCI and five explanatory sub-indexes, download the complimentary 2012 American Dream State Ranking Report.”
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Brand America - Today's News

Brand America - Today's News | Strengthening Brand America | Scoop.it
Brand America - Today's News, by Ed Burghard: What You Need To Know About Place Branding From Around The World
Ed Burghard's insight:

End your night, or start your day with today's Brand America News

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Eight designers offer up new logos for the City of Toronto

Eight designers offer up new logos for the City of Toronto | Strengthening Brand America | Scoop.it
When The Globe and Mail went casting for ideas for how to improve Toronto in 2014, one in particular stood out: Change the City of Toronto’s logo, suggested Richard Sommer, dean of the John H. Daniels Faculty of Architecture, Landscape, and Design at the University of Toronto. As an architect, Mr. Sommer dislikes the logo because it takes a building that is “aggressively three-dimensional and reduces it to a 2D profile. But it also takes a city that is richly diverse and reduces it to the seat of its politics. And with everything that’s been going on at city hall lately, maybe it’s time to rethink the symbol we want representing us.”
Via Julien Dos Reis Pedro
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The Higher ED Blog: How do universities create economic impact? | Economic Development.org

The Higher ED Blog: How do universities create economic impact? | Economic Development.org | Strengthening Brand America | Scoop.it
“RT @LEDwaterloo: Sarah Franklin delivers the next Higher ED post: "How do universities create economic impact?" http://t.co/kVsj7c4gig @saf…”
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Rebranding America: Can the US Sell Itself to International Tourists? - The Atlantic

Rebranding America: Can the US Sell Itself to International Tourists? - The Atlantic | Strengthening Brand America | Scoop.it
“Rebranding America: Can the US Sell Itself to International Tourists?”
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CREDO Misinforms on Anti-Fracking Conference Call

“Last week, anti-industry group CREDO Action held a conference call to tout a letter from less than a dozen California legislators calling on Gov.”
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Brand America Newspaper

Brand America Newspaper | Strengthening Brand America | Scoop.it
Brand America Newspaper, by Ed Burghard: Latest News On Community Branding
Ed Burghard's insight:

Today's Issue of the Brand America Newspaper

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What makes good strategies? - Ed Morrison's Garage

What makes good strategies? - Ed Morrison's Garage | Strengthening Brand America | Scoop.it
To be effective should a strategy process be “open” with a lot of participation, or more closed to keep it focused? How can a strategy balance long term vision with short term wins?
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The Psychology Behind Social Media - State Gazette (blog)

“The Psychology Behind Social Media State Gazette (blog) Brands leveraging social media as an arrow in their quiver of marketing tools naturally want to know what drives people to engage with their brand.”
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Brand America Newspaper

Brand America Newspaper | Strengthening Brand America | Scoop.it
Brand America Newspaper, by Ed Burghard: Latest News On Community Branding
Ed Burghard's insight:

Time to read this issue of the Brand America Newspaper

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What You Need To Know To Manage Alliances - The Burghard ...

What You Need To Know To Manage Alliances - The Burghard ... | Strengthening Brand America | Scoop.it
“As a consequence, more EDOs are looking to form project-based alliances with local Travel & Tourism organizations, Colleges & Universities, local industry groups, and regional or state level initiatives.”
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