Strengthening Brand America
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Strengthening Brand America
News on Economic Development and Place Branding
Curated by Ed Burghard
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Interview: Ed Burghard on Strengthening Brand America

Interview: Ed Burghard on Strengthening Brand America | Strengthening Brand America | Scoop.it
“Attracting investment and business for the economic development of a city or region is a key motivation behind many place branding and marketing initiatives. In this interview, Ed Burghard reflects...”
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Researcher behind NY Shale Ban Further Reveals Anti-Fracking Bias

“The lead author of a study cited by New York Governor Andrew Cuomo’s administration to justify a ban on hydraulic fracturing is now repeating debunked claims about the regulation of the oil and natural gas industry, raising further questions about...”
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Simply Saxony: A brand campaign in action

Simply Saxony: A brand campaign in action | Strengthening Brand America | Scoop.it
“ Today we’re in Saxony, Germany, talking to Kerstin Steglich and Christof Biggeleben from branding agency Ketchum. Our goal is to delve further into the details of their brand campaign for the region.”
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How severely damaged is the Toronto Maple Leafs brand?

How severely damaged is the Toronto Maple Leafs brand? | Strengthening Brand America | Scoop.it
“I think the Leafs should be a little worried about the health of their brand. While they have been bad for the entire century so far, this year feels even more disconnected and puts them at risk, if things are not fixed.”
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Warren Buffett on U.S. Productivity (SelectUSA Interview)

“Warren Buffett, CEO of Berkshire-Hathaway, discusses how the business environment, laws, and workforce in the United States contribute to increased ...”
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6 Charts Show Why the American Dream Is Dead - Mic

6 Charts Show Why the American Dream Is Dead - Mic | Strengthening Brand America | Scoop.it
“It's never been clearer that the "American Dream" is more fantasy than reality.”
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What can place branding do for London? - CityMetric

What can place branding do for London? - CityMetric | Strengthening Brand America | Scoop.it
“Edward Glaeser’s 2011 book, Triumph of the City, was a timely analysis of humanity’s greatest invention: the city.”
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Why is Wayfinding Integral to Place Branding? PART TWO

Why is Wayfinding Integral to Place Branding? PART TWO | Strengthening Brand America | Scoop.it
“Last week we considered how a wayfinding system adds to how we interact with locations and its importance to place branding.”
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Belfast - A Brand New Day - YouTube

“Witness Belfast's incredible journey in becoming a vibrant city break, conference and cruise ship destination and hosting world class sports & music events. ...”
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New Union Township Air Quality Report Finds No Health Concerns at Well Site

“A Marcellus Shale well pad in Union Township, Pennsylvania recently came under scrutiny, and, as a result, the operator of the site worked with local officials to hire a third party – Professional Service Industries, Inc.”
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Our 10 top economic development blog posts of 2014

Our 10 top economic development blog posts of 2014 | Strengthening Brand America | Scoop.it
“As we come to the end of 2014, it's interesting to take a look back and see what has resonated most among the many economic development professionals who follow us. Here is a look at the 10 most popular economic development blog posts of the year.”
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Looking to lure millennials, cities turn to branding - The Journal News | LoHud.com

Looking to lure millennials, cities turn to branding - The Journal News | LoHud.com | Strengthening Brand America | Scoop.it
“Westchester County cities turn to firms to market communities to residents, businesses.”
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Baltimore and the American Dream: A View From North Africa - Huffington Post

Baltimore and the American Dream: A View From North Africa - Huffington Post | Strengthening Brand America | Scoop.it
“As a Moroccan national who visits the U.S. often, I have grown attached to the American people, their country, and the values they aspire to live by.”
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All About Branding- Brand Identity, Design and Branding Facts

The Branding People (TBP) is a team of artistic and creative brand designers with a fine hold on portraying brand’s message in the most elegant manner.
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2015 SelectUSA Summit Recap

“The 2015 SelectUSA Investment Summit aimed to build on the tremendous success of the inaugural event, which connected investors from 60 countries with ...”
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A partial reading list for local economy change-makers

A partial reading list for local economy change-makers | Strengthening Brand America | Scoop.it
“My good friend Darrin Wasniewski, who leads the Wisconsin Main Street program, sent Ed Morrison and I a tweet Friday asking us for recommendations for good books for economic development types.”
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The 'American Dream' shouldn't dictate life choices - USD Volante Online

The 'American Dream' shouldn't dictate life choices - USD Volante Online | Strengthening Brand America | Scoop.it
“For many generations getting married after attending college, working at a job and having many children has been portrayed as the "American Dream." People my age are planning their weddings, thinking about how many kids they want and anticipating...”
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"City of Champions" to be removed from welcome signs - CBC.ca

"City of Champions" to be removed from welcome signs - CBC.ca | Strengthening Brand America | Scoop.it
“When people drive into the city, they will be greeted with a sign that simply reads, ‘Welcome to the City of Edmonton, Alberta’s Capital City.’”
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America is not a Christian nation: The dark capitalist roots of our country's ... - Salon

America is not a Christian nation: The dark capitalist roots of our country's ... - Salon | Strengthening Brand America | Scoop.it
“Princeton professor Kevin Kruse on Christian libertarianism and what we get wrong about America's religious revival”
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Business Report: Mississippi – Delta-Energy Group Locating Operations In Natchez

Business Report: Mississippi – Delta-Energy Group Locating Operations In Natchez | Strengthening Brand America | Scoop.it
“Business Facilities (BF) Magazine The resource recovery company is investing $45 million in a former International Paper plant, a project that will create 91 jobs.”
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An Entrepreneur's American Dream in 5 Quotes

An Entrepreneur's American Dream in 5 Quotes | Strengthening Brand America | Scoop.it
“Today, it's more about working for yourself than white picket fences.”
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Heart for Art: Top Cities for Arts Vibrancy in Large and Small Markets

Heart for Art: Top Cities for Arts Vibrancy in Large and Small Markets | Strengthening Brand America | Scoop.it
“Quick quiz: Which U.S. city is the capital for arts and culture?”
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