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Syracuse is a long way from being a 21st century city: Your letters - Syracuse.com (blog)

Syracuse is a long way from being a 21st century city: Your letters - Syracuse.com (blog) | Strengthening Brand America | Scoop.it
Syracuse is a long way from being a 21st century city: Your letters
Syracuse.com (blog)
Those aren't even things the city controls. The point is we really don't have a unique city image or, in media parlance, a brand.
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Strengthening Brand America
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Interview With The American Dream Composite Index Creators

Interview With The American Dream Composite Index Creators | Strengthening Brand America | Scoop.it
Did you know that in different parts of the country the American Dream is viewed as more or less achievable? How easy is it to achieve the American Dream where you live? Creators of this new performance measure explain what their research shows.
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Ed Burghard's comment, December 13, 2012 8:24 AM
Learn about this new metric to measure performance of both economic development organizations and elected officials.
Viorel MIHAILA's curator insight, December 14, 2012 2:28 AM

Great insights! Thanks Ed!

Linda Allen's comment, August 14, 2013 8:07 AM
Hi Ed--now I have two great resources for your inspiration!
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Shale workers: It’s safe, It’s Good

Shale workers: It’s safe, It’s Good | Strengthening Brand America | Scoop.it
“In three years of working in the fracking fields of North Dakota, Rick Tippett has witnessed two accidents, he said.”
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Stop Listen Speak. The realpolitik of branding and marketing a city - The Information Daily

“The Information Daily Stop Listen Speak.”
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A Matter of Economic Patriotism

A Matter of Economic Patriotism | Strengthening Brand America | Scoop.it
“It’s a free country or so they say. Like every place, we here in the United States have our laws, regulations and taxes. That’s the nature of things where all government resides, which is sometimes to the ire and discomfort of business.”
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9 Questions To Evaluate An Ad (Infographic)

9 Questions To Evaluate An Ad (Infographic) | Strengthening Brand America | Scoop.it
“This article was syndicated from: Strengthening Brand America » Blog - Click here to read the original article”
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How to attract top tech talent in the middle of nowhere

How to attract top tech talent in the middle of nowhere | Strengthening Brand America | Scoop.it
“Imriel Morgan at The Huffington Post takes a look at how companies can attract top tech talent to their area when they’re not located in a major city or tech hub, including tactics like employee referrals, employer branding, and community outreach.”
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Re-focusing on the American market - Pique Newsmagazine

Re-focusing on the American market - Pique Newsmagazine | Strengthening Brand America | Scoop.it
“Pique Newsmagazine Re-focusing on the American market Pique Newsmagazine "It is tempting to attribute this decline to the recession of 2008/09 and the strengthening of the Canadian dollar. But Canada's attractiveness to U.S.”
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The Tornado at work: excepts from my interview ...

The Tornado at work: excepts from my interview ... | Strengthening Brand America | Scoop.it
““The Tornado at work: excepts from my interview at Strengthening Brand America http://t.co/YceXW5kfDI #econdev #cplan #localgov #cities” ("@EdBurghard: The Tornado at work: excepts from my interview at Strengthening Brand America | Wise Economy”
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Long-term unemployment shrinking for good reasons: Fed economists

Long-term unemployment shrinking for good reasons: Fed economists | Strengthening Brand America | Scoop.it
“The number of people who have been unemployed long-term (those unemployed for six months or longer) in the United States, a significant concern since the Great Recession, seems to be shrinking according to a blog post by economists for the Federal...”
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People-oriented cities: Mixed-use development creates social and economic benefits

People-oriented cities: Mixed-use development creates social and economic benefits | Strengthening Brand America | Scoop.it
“A new Sustainable Cities Collective post by TheCityFix – produced by EMBARQ explores the economic and social benefits of compact, mixed-use developments in cities as part of a series on “people-oriented” cities, with specific examples from Mumbai...”
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The Do's and Don'ts of Using Facebook for Business [Infographic]

The Do's and Don'ts of Using Facebook for Business [Infographic] | Strengthening Brand America | Scoop.it
“You’ve heard all about the importance of using Facebook to grow your business. You know that it has a large user base. You realize that it can help you find new customers.”
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Ed Burghard – Strengthening Brand America 2014 | Regional Business Talk

Ed Burghard – Strengthening Brand America 2014 | Regional Business Talk | Strengthening Brand America | Scoop.it
“Recently Michael Scott, one of our new program Hosts sat down with Ed Burghard, CEO of the Burghard Group, and President of Strengthening Brand America through (Ed Burghard - Strengthening Brand America 2014 - #EconDev”
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The Tornado at work: excepts from my interview at Strengthening Brand America | Wise Economy

The Tornado at work: excepts from my interview at Strengthening Brand America | Wise Economy | Strengthening Brand America | Scoop.it
“The Tornado at work: excepts from my interview at Strengthening Brand America http://t.co/YceXW5kfDI #econdev #cplan #localgov #cities”
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Why Brands Drive Financial And Business Results

Why Brands Drive Financial And Business Results | Strengthening Brand America | Scoop.it
“We are often asked about the impact of brands on financial, business performance and growth. Enough research has been conducted on this over time throughout the world that one could write and entire book on this subject.”
Ed Burghard's insight:
The same is true for communities.
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How to Get More People to Share Your Blog Posts [Infographic]

How to Get More People to Share Your Blog Posts [Infographic] | Strengthening Brand America | Scoop.it
“I'm sure you've heard that if you want people to share your blog posts, all you have to do is create exceptional blog posts. It’s that simple, right? Truthfully, it's not that easy.”
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How Dubai Ranks on Best City Brands List - Dubai Chronicle

How Dubai Ranks on Best City Brands List - Dubai Chronicle | Strengthening Brand America | Scoop.it
“How Dubai Ranks on Best City Brands List Dubai Chronicle According to the study, the city's brand manages to attract a huge number of tourists every year.”
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Japan's brand is floundering under Abe

Japan's brand is floundering under Abe | Strengthening Brand America | Scoop.it
“Attending the Association of Asian Studies conference in Singapore last week, I realized that Japan's global image is not what it might be. Prime Minister Shinzo Abe says Japan is ... (I'm heavily quoted in this think piece on nation brand Japan.”
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A Measure of Spirit: Cities With the Most Creative Connectivity

A Measure of Spirit: Cities With the Most Creative Connectivity | Strengthening Brand America | Scoop.it
“What do San Francisco, Boston and Nashville have in common? Not much it might seem, but these three cities were recently singled out as the most creative cities in America by Forbes.”
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This tool promises to find the best location for your business

This tool promises to find the best location for your business | Strengthening Brand America | Scoop.it
“Vanessa Richardson at Entrepreneur takes a look at a new tool that could give businesses valuable insights when it comes to selecting a location.”
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Ed Burghard – Strengthening Brand America 2014 ...

Ed Burghard – Strengthening Brand America 2014 ... | Strengthening Brand America | Scoop.it
““Recently Michael Scott, one of our new program Hosts sat down with Ed Burghard, CEO of the Burghard Group, and President of Strengthening Brand America through (Ed Burghard - Strengthening Brand America 2014 - #EconDev” (Ed Burghard – Strengthening...”
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May/June 2014 Issue (Volume 47, Number 3)

May/June 2014 Issue (Volume 47, Number 3) | Strengthening Brand America | Scoop.it
“Business Facilities: May/June 2014 FIRST WORD | Covering The Bases SNAPSHOTS: 60 Seconds… | with Michael Finney, President And CEO, Michigan Economic Development BUSINESS REPORT: A Rising Tide Of New Jobs, Investment Rolls Into Alabama | Nearly...”
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City of Cleveland Launching Rethink Cleveland Economic Development Website and Brand

City of Cleveland Launching Rethink Cleveland Economic Development Website and Brand | Strengthening Brand America | Scoop.it
“The Cleveland Economic Development Department is getting a new website as part of a “Rethink Cleveland” branding campaign that aims to alter perceptions about the City and serve as a resource for site selectors and businesses looking to relocate or...”
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World gathers to give 'Brand Scotland' a boost - CNBC.com

World gathers to give 'Brand Scotland' a boost - CNBC.com | Strengthening Brand America | Scoop.it
“CNBC.com World gathers to give 'Brand Scotland' a boost CNBC.com "Nation branding is now very competitive, with countries saying don't just come and visit – come here to live and work," he said, adding that this was exactly what Scotland was...”
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New survey: What makes a city great? | EconomicDevelopment.org

New survey: What makes a city great? | EconomicDevelopment.org | Strengthening Brand America | Scoop.it
“Interesting! RT @ecdevdotorg: What makes your city great? A new survey looks at what people love about their cities: http://t.co/K4UMNgcrTW”;
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Corporate Strategy Success Guide

Corporate Strategy Success Guide | Strengthening Brand America | Scoop.it
“This fabulous article by Charles Roxburgh is a must read for every decision maker responsible for deciding the fate of a proposed strategy.”
Ed Burghard's insight:
This advice is good for community development strategies as well.
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Exports and FDI: New Avenues for Manufacturing

Exports and FDI: New Avenues for Manufacturing | Strengthening Brand America | Scoop.it
“It’s not a small world after all. In fact, it’s a big world with a big appetite for all types of products and commodities, providing a key source of opportunity, investment and jobs.”
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