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Strengthening Brand America
News on Economic Development and Place Branding
Curated by Ed Burghard
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Interview With The American Dream Composite Index Creators

Interview With The American Dream Composite Index Creators | Strengthening Brand America | Scoop.it
Did you know that in different parts of the country the American Dream is viewed as more or less achievable? How easy is it to achieve the American Dream where you live? Creators of this new performance measure explain what their research shows.
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Ed Burghard's comment, December 13, 2012 8:24 AM
Learn about this new metric to measure performance of both economic development organizations and elected officials.
Viorel MIHAILA's curator insight, December 14, 2012 2:28 AM

Great insights! Thanks Ed!

Linda Allen's comment, August 14, 2013 8:07 AM
Hi Ed--now I have two great resources for your inspiration!
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The Most Consumed Fuel by State

The Most Consumed Fuel by State | Strengthening Brand America | Scoop.it
“I saw a very interesting graphic several days ago that shows the most consumed fuel in every state in the US: Image Credit: Motovo In 49 of 50 states, fossil fuels were the most consumed fuel.”
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Presenting Detroit: How We Brand Our City to the World - WDET

Presenting Detroit: How We Brand Our City to the World - WDET | Strengthening Brand America | Scoop.it
“Presenting Detroit: How We Brand Our City to the World WDET Host Bankole Thompson sits down for a panel discussion about branding Detroit in the post-bankruptcy era. Professor of Sociology and Anthropology at St.”
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Building Agility into the Supply Chain

Building Agility into the Supply Chain | Strengthening Brand America | Scoop.it
“With delivery speed now a competitive differentiator, companies must ensure they have a “shippable” delivery on hand.”
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Intermodal Boom Will Revolutionize Supply Chain Logistics and Industrial Real Estate Strategy

Intermodal Boom Will Revolutionize Supply Chain Logistics and Industrial Real Estate Strategy | Strengthening Brand America | Scoop.it
“A looming capacity shortage in the trucking industry — coupled with rail’s high efficiency — is causing logistics suppliers and transportation providers to turn their focus to intermodal solutions.”
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Ohio’s Economy Emerges from Recession While Building a Pro-Business Reputation

“Ohio benefits from access - access to markets, access to workforce, access to suppliers, and access to customers – and, regional developers are embracing the challenge of getting the word out about the area’s business advantages.”
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September Digital Issue

September Digital Issue | Strengthening Brand America | Scoop.it
“The September 2014 digital edition of Business Xpansion Journal is now available. To view this issue, please click the image to the right. If you would like to sign up to receive Business Xpansion Journal, click here.”
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Research, discussion narrows down concepts for Saline's new city brand - Heritage Newspapers

Research, discussion narrows down concepts for Saline's new city brand - Heritage Newspapers | Strengthening Brand America | Scoop.it
“Research, discussion narrows down concepts for Saline's new city brand Heritage Newspapers JenMotion Marketing is hoping narrow down a final concept for a Saline city brand by the end of September. AUSTEN SMITH--WASHTENAW NOW.”
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How to develop a personal brand - CITY A.M.

How to develop a personal brand - CITY A.M. | Strengthening Brand America | Scoop.it
“CITY A.M. How to develop a personal brand CITY A.M. You may see having a "personal brand" as a self-congratulating ego-fuelled idea used only by D-list celebrities and wannabes.”
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SelectUSA arrives to lure SMEs to set up shop in USA - Economic Times

SelectUSA arrives to lure SMEs to set up shop in USA - Economic Times | Strengthening Brand America | Scoop.it
“Economic Times SelectUSA arrives to lure SMEs to set up shop in USA Economic Times NEW DELHI: SelectUSA, a business facilitation body promoted by the US government, is in India to woo potential investors including small and medium enterprises.”
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INFOGRAPHIC: Community Benefits Provided by Shale Development

“The macro benefits of shale development are well-known: it has created millions of jobs across the country, strengthened our economy and energy security, and revitalized our manufacturing sector.”
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Top States for Doing Business 2014: Georgia Unseats Texas, Industrial Midwest Rises

Top States for Doing Business 2014: Georgia Unseats Texas, Industrial Midwest Rises | Strengthening Brand America | Scoop.it
“The list continues to be dominated by states in the South and mid-South as states from the industrial Midwest scratch their way back into position as major players in U.S. economic-development.”
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80 Businesses Honored as 'Best for Workers', Creating Higher Quality Jobs That ... - CSRwire.com (press release)

80 Businesses Honored as 'Best for Workers', Creating Higher Quality Jobs That ... - CSRwire.com (press release) | Strengthening Brand America | Scoop.it
“80 Businesses Honored as 'Best for Workers', Creating Higher Quality Jobs That ...”
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What Recovery?

What Recovery? | Strengthening Brand America | Scoop.it
“Maybe, just maybe, we ought to reconsider our definition of what a recession truly is. Or for that matter, a recovery.”
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2 Things That Still Can Lead to the American Dream

2 Things That Still Can Lead to the American Dream | Strengthening Brand America | Scoop.it
“Despite popular misconceptions, a college education and homeownership are still the best moves to make.”
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Hispanic Heritage Month: How Hispanics Are Defining and Redefining America - Huffington Post

Hispanic Heritage Month: How Hispanics Are Defining and Redefining America - Huffington Post | Strengthening Brand America | Scoop.it
“Hispanic Heritage Month: How Hispanics Are Defining and Redefining America Huffington Post In 2010, the New York Times reported for the first time in our country's rich history that we had more brown and black children being born than white, yet...”
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Front Line: Light Manufacturers Create a Unique Supply Chain in Central Ohio

“At the New Albany Personal Care and Beauty Innovation Campus, a cluster of manufacturing businesses are working together as a supply chain to create a wide variety of packaged healthcare and beauty products – all developed and completed at the same...”
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Front Line: A “Transformative” Trade-Agreement Model for the U.S.

Front Line: A “Transformative” Trade-Agreement Model for the U.S. | Strengthening Brand America | Scoop.it
“If a ‘high-level” Trans-Pacific Partnership (TPP) Agreement can be signed, it could help create 700,000 new jobs as early as 2015 by eliminating barriers on trade with multiple Pacific Rim Nations.”
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Top States for Doing Business 2014 Consultant Commentary: Coordinated Efforts in the Southern States Make Them Top States for Doing Business

Top States for Doing Business 2014 Consultant Commentary: Coordinated Efforts in the Southern States Make Them Top States for Doing Business | Strengthening Brand America | Scoop.it
“All regions work together and even the governors’ offices get involved in driving business to the states that are leading the pack.”
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Community leaders' input sought in branding campaign - Chron.com

Community leaders' input sought in branding campaign - Chron.com | Strengthening Brand America | Scoop.it
“Community leaders' input sought in branding campaign Chron.com When the time comes to define Houston for the rest of the nation, the Greater Houston Partnership hopes to have a ready supply of 'ambassadors' in area communities to help spread the...”
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The China Dream Vs. The American Dream - The Diplomat

The China Dream Vs. The American Dream - The Diplomat | Strengthening Brand America | Scoop.it
“The Diplomat The China Dream Vs. The American Dream The Diplomat In a previous article for The Diplomat, I argued that the “China Dream” does not challenge U.S. global leadership.”
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Clean Energy Is a 100 Percent American Success Story

Clean Energy Is a 100 Percent American Success Story | Strengthening Brand America | Scoop.it
“By finding alternatives to fossil fuels that pollute our air and disrupt our climate, American businesses, families and communities are showcasing the single most practical way to tackle climate change, starting now....”
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Landmark Hydraulic Fracturing Study Finds No Water Pollution

Landmark Hydraulic Fracturing Study Finds No Water Pollution | Strengthening Brand America | Scoop.it
“The final report from a landmark federal study on hydraulic fracturing, or fracking, found no evidence that chemicals or brine water from the gas drilling process moved upward to contaminate drinking water at a site in western Pennsylvania.”
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Manufacturing the American Dream | Leadership c...

Manufacturing the American Dream | Leadership c... | Strengthening Brand America | Scoop.it
““Kennametal's Carlos Cardoso climbed the industrial ladder all the way from 'shop rat' to CEO.”
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Location Notebook: Tesla’s “Gigafactory” - Reno’s Game Changer

“With the announcement that Tesla picked Reno for its highly publicized $5 billion “gigafactory,” the area took a giant step toward civic leaders' goal of remaking its economy and image.”
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Duke Energy Grant to Help Improve Florida’s Site Selection Prospects

“Duke Energy has awarded a $120,000 grant to Enterprise Florida, Inc. to help the state improve its site selection prospects by identifying and evaluating large sites for industrial and commercial projects.”
Ed Burghard's insight:
Knowing your product matters in place branding.
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