Strengthening Bra...
Follow
Find
14.8K views | +4 today
 
Scooped by Ed Burghard
onto Strengthening Brand America
Scoop.it!

Sydney is region's third strongest city brand, Melbourne is fifth ...

Sydney is region's third strongest city brand, Melbourne is fifth ... | Strengthening Brand America | Scoop.it
Sydney has the third strongest city brand in Asia Pacific, with only Singapore and Hong Kong ahead of it, according to a survey of senior marketing and.
more...
No comment yet.
Strengthening Brand America
News on Economic Development and Place Branding
Curated by Ed Burghard
Your new post is loading...
Your new post is loading...
Scooped by Ed Burghard
Scoop.it!

Interview With The American Dream Composite Index Creators

Interview With The American Dream Composite Index Creators | Strengthening Brand America | Scoop.it
Did you know that in different parts of the country the American Dream is viewed as more or less achievable? How easy is it to achieve the American Dream where you live? Creators of this new performance measure explain what their research shows.
more...
Ed Burghard's comment, December 13, 2012 5:24 AM
Learn about this new metric to measure performance of both economic development organizations and elected officials.
Viorel MIHAILA's curator insight, December 13, 2012 11:28 PM

Great insights! Thanks Ed!

Linda Allen's comment, August 14, 2013 5:07 AM
Hi Ed--now I have two great resources for your inspiration!
Scooped by Ed Burghard
Scoop.it!

Clean Energy Is a 100 Percent American Success Story

Clean Energy Is a 100 Percent American Success Story | Strengthening Brand America | Scoop.it
“By finding alternatives to fossil fuels that pollute our air and disrupt our climate, American businesses, families and communities are showcasing the single most practical way to tackle climate change, starting now....”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Landmark Hydraulic Fracturing Study Finds No Water Pollution

Landmark Hydraulic Fracturing Study Finds No Water Pollution | Strengthening Brand America | Scoop.it
“The final report from a landmark federal study on hydraulic fracturing, or fracking, found no evidence that chemicals or brine water from the gas drilling process moved upward to contaminate drinking water at a site in western Pennsylvania.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Manufacturing the American Dream | Leadership c...

Manufacturing the American Dream | Leadership c... | Strengthening Brand America | Scoop.it
““Kennametal's Carlos Cardoso climbed the industrial ladder all the way from 'shop rat' to CEO.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Location Notebook: Tesla’s “Gigafactory” - Reno’s Game Changer

“With the announcement that Tesla picked Reno for its highly publicized $5 billion “gigafactory,” the area took a giant step toward civic leaders' goal of remaking its economy and image.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Duke Energy Grant to Help Improve Florida’s Site Selection Prospects

“Duke Energy has awarded a $120,000 grant to Enterprise Florida, Inc. to help the state improve its site selection prospects by identifying and evaluating large sites for industrial and commercial projects.”
Ed Burghard's insight:
Knowing your product matters in place branding.
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Marketing in 2014: David Meerman Scott & Brian Halligan on What's Changed

Marketing in 2014: David Meerman Scott & Brian Halligan on What's Changed | Strengthening Brand America | Scoop.it
“A lot's happened in the marketing world in the last few years. Social networks have gone even more mainstream, Vine's become a thing, Twitter's made analytics available for everyone, Google's algorithm has changed (several times ...”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Top 100 Most Livable Cities in America

Top 100 Most Livable Cities in America | Strengthening Brand America | Scoop.it
“Livability.com has just released its second-annual Top 100 Best Places to Live list, a ranking of the best small to mid-sized cities in the United States. This edition features a new city atop the list, Madison, Wis.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Millennials' 'American Dream' not so different from anyone else's

“Maybe the kids today aren’t so different after all.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Detroit offers a chance to rekindle the American Dream - The State Press

“Detroit offers a chance to rekindle the American Dream The State Press You may be one of the many ASU business students who is considering owning your own business someday — your own restaurant, boutique or a technology services business.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

9 Brand Lessons From The Ice Bucket Challenge

9 Brand Lessons From The Ice Bucket Challenge | Strengthening Brand America | Scoop.it
“The “Ice Bucket Challenge”, the viral awareness campaign to raise money for ALS, has swept the world in the past month or so, raising over $100 million for a cause that was previously under-profiled, and flooding social media, so to speak, with...”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Testing our approach to Innovation Acceleration

Testing our approach to Innovation Acceleration | Strengthening Brand America | Scoop.it
“In April, the New Jersey Institute of Technology launched the New Jersey Innovation Institute.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Next governor will aim to fix Arizona's image - azcentral.com

Next governor will aim to fix Arizona's image - azcentral.com | Strengthening Brand America | Scoop.it
“Next governor will aim to fix Arizona's image azcentral.com Jan Brewer has marketed Arizona across the nation and throughout the world, she has played up the "Arizona Comeback," a post-recession return to prosperity fueled by low taxes and...”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

How to develop a personal brand - CITY A.M.

How to develop a personal brand - CITY A.M. | Strengthening Brand America | Scoop.it
“CITY A.M. How to develop a personal brand CITY A.M. You may see having a "personal brand" as a self-congratulating ego-fuelled idea used only by D-list celebrities and wannabes.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

SelectUSA arrives to lure SMEs to set up shop in USA - Economic Times

SelectUSA arrives to lure SMEs to set up shop in USA - Economic Times | Strengthening Brand America | Scoop.it
“Economic Times SelectUSA arrives to lure SMEs to set up shop in USA Economic Times NEW DELHI: SelectUSA, a business facilitation body promoted by the US government, is in India to woo potential investors including small and medium enterprises.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

INFOGRAPHIC: Community Benefits Provided by Shale Development

“The macro benefits of shale development are well-known: it has created millions of jobs across the country, strengthened our economy and energy security, and revitalized our manufacturing sector.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Top States for Doing Business 2014: Georgia Unseats Texas, Industrial Midwest Rises

Top States for Doing Business 2014: Georgia Unseats Texas, Industrial Midwest Rises | Strengthening Brand America | Scoop.it
“The list continues to be dominated by states in the South and mid-South as states from the industrial Midwest scratch their way back into position as major players in U.S. economic-development.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

80 Businesses Honored as 'Best for Workers', Creating Higher Quality Jobs That ... - CSRwire.com (press release)

80 Businesses Honored as 'Best for Workers', Creating Higher Quality Jobs That ... - CSRwire.com (press release) | Strengthening Brand America | Scoop.it
“80 Businesses Honored as 'Best for Workers', Creating Higher Quality Jobs That ...”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Case Study: The Starbucks Come Back story: Losing their focus, only to regain it!!!

Case Study:  The Starbucks Come Back story: Losing their focus, only to regain it!!! | Strengthening Brand America | Scoop.it
“In 2003, Starbucks was on their first peak of their climb. It’s very likely that the corporate ego was also peaking. “We can do anything”.”
Ed Burghard's insight:
Great lesson for communities.
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

How to Tell Your Brand Story Online

How to Tell Your Brand Story Online | Strengthening Brand America | Scoop.it
“Written by Dave Benton The world that brands live within has evolved, and today online platforms are one of the largest brand communication tools. What sets some brands apart, however, is the care they take to nurture their brand story.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

La. named sixth-best state for business by 'Site Selection' - Greater Baton Rouge Business Report

La. named sixth-best state for business by 'Site Selection' - Greater Baton Rouge Business Report | Strengthening Brand America | Scoop.it
“Greater Baton Rouge Business Report La. named sixth-best state for business by 'Site Selection' Greater Baton Rouge Business Report At No.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Business ownership is still the American dream, studies show

Business ownership is still the American dream, studies show | Strengthening Brand America | Scoop.it
“PHOENIX -- Americans are interested in owning small businesses, according to two surveys done by the University of Phoenix and Infusionsoft in Chandler.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

How Brand USA Works for America... in 150 Seconds

“On the heels of the House of Representatives' overwhelming approval of H.R. 4450 – the Senate Commerce Committee recently advanced companion legislation, S. ...”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Are Deal Incentives Killing The Economic Development Profession?

Are Deal Incentives Killing The Economic Development Profession? | Strengthening Brand America | Scoop.it
“Lawmakers are looking for a quick fix rather than dealing with the underlying issue of long-term tax reform.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

Controller rolls out website detailing city, county finances

Controller rolls out website detailing city, county finances | Strengthening Brand America | Scoop.it
“The California State Controller’s Office unveiled a website Monday that allows the public to track financial data for local governments annually or across a 10-year range.”
more...
No comment yet.
Scooped by Ed Burghard
Scoop.it!

America: Divided In the Pursuit Of Happiness

America: Divided In the Pursuit Of Happiness | Strengthening Brand America | Scoop.it
“Carol Graham discusses income gaps in happiness and well-being, showing that low-income Americans are more likely to report higher levels of stress and less likely to express satisfaction with their lives.”
more...
No comment yet.