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Explore The Unknown Parts Of Your City With Abandoned — The Pop-Up City

Explore The Unknown Parts Of Your City With Abandoned — The Pop-Up City | Place Branding | Scoop.it
Empty buildings have been a ‘problem’ that cities have had to deal with increasingly in the last couple of years. Nevertheless abandoned buildings and even ruins can be very beautiful to explore. It often takes some time to find them though.
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* Marketear * por Luis Grottera: São Paulo, mega cidade do mundo. Não pode ter o branding que tem.

* Marketear * por Luis Grottera: São Paulo, mega cidade do mundo. Não pode ter o branding que tem. | Place Branding | Scoop.it
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Cursos Livres Belas Artes: Place Branding, Design Estratégico e Identidade Cultural

Cursos Livres Belas Artes: Place Branding, Design Estratégico e Identidade Cultural | Place Branding | Scoop.it
1) Aproximar os alunos de teorias, pensadores e práticas contemporâneas que cercam e sustentam o conceito de Place Branding.
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6 Archetypes For Positioning Your Community

6 Archetypes For Positioning Your Community | Place Branding | Scoop.it

Via Ed Burghard
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10 Trends For 2013 — The Pop-Up City

10 Trends For 2013 — The Pop-Up City | Place Branding | Scoop.it
Dear readers, as the end-of-the-year trend storm in other parts of the blogosphere has subsided, the time has come for us to speak up and share our infamous Pop-Up City-flavored selection of urban trends and developments for 2013.
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Curadoria Educativa: Jane Jacobs: Bairros sustentáveis

Curadoria Educativa: Jane Jacobs: Bairros sustentáveis | Place Branding | Scoop.it

Via Adriana Costa
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Placemaking is…, via Project for Public Spaces

Placemaking is…, via Project for Public Spaces | Place Branding | Scoop.it

In 2006, we asked people how they define “Placemaking.” The response–over 750 submissions from all corners of the globe–was overwhelming. The following selection highlights some of the best definitions and demonstrates the diversity, and surprising commonalities, in the hundreds of responses we received.

 

“…making Public Space a Living Space.”

 

“…a dynamic human function: it is an act of liberation, of staking claim, and of beautification; it is true human empowerment.”

 

“…creating for everybody.”

 

“…opening your heart to the beauty of a community.”

 

“…the seed of democracy.”

 

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PurpleTime: Branding Cities For Their Inhabitants: Buenos Aires vs ...

PurpleTime: Branding Cities For Their Inhabitants: Buenos Aires vs ... | Place Branding | Scoop.it
Whilst most cities have a symbol as well as a set of imagery and feelings associated with them, Buenos Aires takes the idea of a 'city brand' to a different level. Anything and everything that is sponsored or linked to the council ...

Via Ed Burghard
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Citybranding depends on:
Vision and Strategy, Internal Culture, Local Communities, Synergies, Infrastructure, Landscape and Gateways and Opportunities (incentives, et cetera).

Citybranding depends on: <br/>Vision and Strategy, Internal Culture, Local Communities, Synergies, Infrastructure, Landscape and Gateways and Opportunities (incentives, et cetera). | Place Branding | Scoop.it
My integrated city branding framework: 1) Vision and Strategy The process starts with the relevant authority of the city debating and deciding on a certain vision for the city’s future (and its brand) and the brand strategies that will best...
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Monocle / Global briefing

Monocle / Global briefing | Place Branding | Scoop.it
Monocle is a global briefing covering international affairs, business, culture and design
Gustavo Santos's insight:

Museum as soft power

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Communities Aren't Just Places, They're Social Networks | Inov Place Branding

Communities Aren't Just Places, They're Social Networks | Inov Place Branding | Place Branding | Scoop.it

Via Ed Burghard
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