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KALRAY to showcase low power, live Ultra HD (4K) HEVC encoder at CCBN 2014 in collaboration with DivX

KALRAY to showcase low power, live Ultra HD (4K) HEVC encoder at CCBN 2014 in collaboration with DivX | pixels and pictures | Scoop.it

Orsay, Paris, March 20, 2014 — KALRAY, the designer and exclusive provider of the low power, high performance MPPA MANYCOREprocessor, today announced the demonstration at CCBN 2014 of its unique low power live Ultra HD HEVC (4K) encoder running on the KALRAY MPPA MANYCORE processor.

The demonstration will be streaming DivX HEVC UltraHD (4K) video to a 4K TV set. The MPPA-256 , KALRAY’s first MPPA® MANYCORE processor coming with 256 cores on a single chip, will be used for a demonstration at CCBN 2014, being held in Beijing, China (Mar 20-22). The MPPA-256 processor demonstrates a complete Ultra HD HEVC live encoding based on DivX HEVC UltraHD video.

Philippe J DEWOST's insight:

Imagine combining such raw power with advanced HEVC encoding (thinking of NGCodec) and smart image preprocessing (thinking of Yves Faroudja's latest venture)...

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Who needs a television four times sharper than HDTV?

Who needs a television four times sharper than HDTV? | pixels and pictures | Scoop.it

At the recent Consumer Electronics Show in Las Vegas, talk of Ultra HD was on everyone’s lips. A handful of Ultra HD sets were even on display. No question, Ultra HD provides stunning images—at least when displaying content created in the new “4K” video format. Unfortunately, 4K content is virtually non-existent.

So far, only a handful of feature films have been shot with cameras capable of 4K, including “The Amazing Spider-Man”, “Prometheus” and “The Girl With the Dragon Tattoo”. That is hardly surprising given the amount of work involved. Insiders reckon making a full-length digital feature in 4K is equivalent to producing six ordinary 2K films.

Even so, some 17,000 cinemas around the world now have digital projectors capable of showing 4K films. So, if and when Hollywood upgrades wholesale to the new video standard, cinema-goers will be able to decide whether 4K is worth the premium they are bound to be charged.

The recent flood of 3D films largely failed that test. The lacklustre sales of 3D television sets suggest they are now doing the same. Will 4K suffer the same fate? It is far too early to say. But, for sure, 4K television—far more than 4K cinema—faces some formidable challenges.

Philippe J DEWOST's insight:

It's all about size and bandwith

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Mark Jefford-Baker's comment, January 22, 2013 6:28 AM
Some of us need HD reading glasses first