In an attempt to keep marketers from diluting Pinterest’s core value of quality over quantity, the image-focused social media site updated contest guidelines earlier this year, adding a list of “Dos” and “Don’ts”...
So you have created your Pinterest profile, added a few boards, filled those boards with some pins, have got a few followers and are now wondering how to ratchet up the engagement on your boards, how to grow your followers, pins and repins.
Social media has, since its introduction, created a conundrum for marketers: how do we measure success? It’s all well and good to gain followers and likes, but what does that really mean in terms of bottom-line impact?
pinterest's evolving business model is becoming more clear.
Kelly Lieberman's insight:
At its most basic level, SAO requires doing everything you can so content can perform better around the social web. Brands need to think in terms of content, not just page ecosystems and keywords. Marketers should be asking themselves where content lives and how discoverable and shareable it is. The visual web has a human heart, fulfilled through not only algorithms, but individual curation and context as well.
Social search hasn't had the best of starts really. Hailed as the next obvious step for search engines to take, trying to make sense of all the data created by social media sites has proved a daunting task.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.