Using social media platforms to tell your story is one of today’s best and most crucial tools for communications professionals in order to be part of a 24/7 global conversation. Now more than ever it is imperative to take advantage of the social fea
The acquisition of Instapaper, which has expertise in saving, curating and analyzing articles, aligns with Pinterest’s goal to provide content that fits users’ interests, the San Francisco company said. Pinterest said people use its application to save articles, though they often tend to be image-based how-to stories about recipes or from inspirational do-it-yourself blogs. Instapaper’s technology could help improve Pinterest’s ability to match content with its users’ interests.
Pinterest is where people go when they’re in a spending state of mind: 55% of people use it to find or shop for a product, according to Mary Meeker’s 2016 Internet Trends report. So how can you drive more of those sales your way? In your marketing this fall, try multi-product shots that immediately draw people in and spark engagement.
We understand that it's not quite yet September, and you're probably trying to hold onto summer like Ryan Gosling clutched onto the hope of Rachel McAdams in The Notebook (it wasn't over, it still isn't over!). However, when you're ready to face the realities of a new season and want to know how to transition your wardrobe from flip-flops and rompers, here are five trends you should consider, according to what everyone (and maybe including your very self) is pinning on Pinterest.
Pinterest is making investments to help users discover and save articles on its visual search engine. The company announced on Tuesday that it has acquired Instapaper, the online bookmarking service that was created by Tumblr cofounder Marco Arment. In contrast to previous deals, this time Pinterest has picked up both the technology and a majority of the team in its move to boost content sharing on the service.
We love when people get in touch to tell us what’s working on Pinterest, and what we could do better. Today, we’re making a few changes based on all the helpful feedback we’ve heard.Pinterest messaging made easy
Pinterest has begun showing promoted video ads across its visual search engine, allowing brands to leverage existing creative work done for offline media, such as television. The new ad format is similar to the Cinema Loop ads that companies like Flipboard are using — ads in which you’re shown a teaser in GIF format but view the full commercial after tapping to learn more.
Over 100 million people around the world come to Pinterest every month to discover ideas to try. One of the best tools for bringing those ideas to life is video, so it’s no surprise this format has been popular on Pinterest. In the last year alone, we’ve seen a 60% increase in videos on Pinterest featuring everything from workouts and home projects to hair & beauty tutorials. That’s why we’re excited to roll out Promoted Video.Bring your brand story to life with Promoted Video
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.