Pinterest
46.1K views | +1 today
Follow
 
Scooped by Kelly Lieberman
onto Pinterest
Scoop.it!

Profile of Pinterest users – interests, favorite stores, vacation spots, and metrics

Profile of Pinterest users – interests, favorite stores, vacation spots, and metrics | Pinterest | Scoop.it
Pinterest is still growing with more 20 million users and 1.9 billion views worldwide. And the average user spends an astounding 14 minutes on the site. Most of these pinners are ages 25-54 and largely female – 79% female to 21% male.
more...
No comment yet.
Pinterest
All About Pinterest ~ news, best practices, brand/personal/professional usage
Your new post is loading...
Your new post is loading...
Scooped by Kelly Lieberman
Scoop.it!

How buying Instapaper could help Pinterest become a media portal like Facebook

How buying Instapaper could help Pinterest become a media portal like Facebook | Pinterest | Scoop.it
In buying Instapaper, Pinterest gets technology to replant publishers' content within its walled garden and more data on what content people like to consume.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

This Home Décor Store Drives 93% of Its Social Traffic From Pinterest – Shopify

This Home Décor Store Drives 93% of Its Social Traffic From Pinterest – Shopify | Pinterest | Scoop.it
In this episode of Shopify Masters, you’ll learn how Walls Need Love harnessed Pinterest to drive the vast majority of social traffic to their online store.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest has acquired Instapaper, Betaworks’ save-it-for-later app

Pinterest has acquired Instapaper, Betaworks’ save-it-for-later app | Pinterest | Scoop.it
Pinterest will keep Instapaper as a standalone app.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Instapaper is joining Pinterest

Instapaper is joining Pinterest | Pinterest | Scoop.it
Instapaper is joining Pinterest Today, we’re excited to announce that Instapaper is joining Pinterest. In the three years since betaworks acquired Instapaper from Marco Arment, we’v
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest acquires Instapaper, which will live on as a separate app

Pinterest acquires Instapaper, which will live on as a separate app | Pinterest | Scoop.it
Pinterest said today that it would be acquiring the team behind Instapaper, which will continue operating as a separate app. The Instapaper team will both..
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

PNC Bank Offers Education Insights Via Pinterest

PNC Bank Offers Education Insights Via Pinterest | Pinterest | Scoop.it
PITTSBURGH, Aug. 22, 2016 /PRNewswire/ -- PNC Bank Offers Education Insights Via Pinterest. New launch highlights financial, early childhoo
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

How Pinterest is Influencing Today’s Communication | Social Media News

Using social media platforms to tell your story is one of today’s best and most crucial tools for communications professionals in order to be part of a 24/7 global conversation. Now more than ever it is imperative to take advantage of the social fea
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest Says It's Making a 'Bigger Bet on Video,' Debuts Promoted Videos

Pinterest Says It's Making a 'Bigger Bet on Video,' Debuts Promoted Videos | Pinterest | Scoop.it
Instead of pushing its users to upload videos, Pinterest says it plans to work with top tier publishers and media companies to bring content to its platform
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest debuts click-to-play, mobile-only video ads

Pinterest debuts click-to-play, mobile-only video ads | Pinterest | Scoop.it
Pinterest's click-to-play Promoted Video format is effectively a free add-on to its Cinematic Pin format, but one that comes with its own free add-on.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest launches 'Promoted Video' ads

Pinterest launches 'Promoted Video' ads | Pinterest | Scoop.it
Pinterest is launching "Promoted Video" in beta, which could be a game changer to grow revenue ahead of an eventual initial public offering.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest starts rolling out native video ads

Pinterest starts rolling out native video ads | Pinterest | Scoop.it
Advertisers have plenty of options for running video ads — but they haven't had a chance to run on one of the most engaging discovery-driven platforms on..
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest Adopts Auction Method for Ads– Here's how it'll affect you!

Pinterest Adopts Auction Method for Ads– Here's how it'll affect you! | Pinterest | Scoop.it
There's some significant changes you need to know on Pinterest
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

What Pinterest Buying Instapaper Means For Pinterest's Future - Forbes

What Pinterest Buying Instapaper Means For Pinterest's Future - Forbes | Pinterest | Scoop.it
SOURCE: Pinterest Pinterest now owns the simple news reader and article archive tool Instapaper.  As a relatively simple move where Pinterest ups its recommendation chops something struck me, what exactly is the startup, valued at $11 billion, looking to become in the long-term?  With eight acquisitions (or "acqui-hires") this year alone, Pinterest has [...]
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest acquires Instapaper

Pinterest acquires Instapaper | Pinterest | Scoop.it
The acquisition of Instapaper, which has expertise in saving, curating and analyzing articles, aligns with Pinterest’s goal to provide content that fits users’ interests, the San Francisco company said. Pinterest said people use its application to save articles, though they often tend to be image-based how-to stories about recipes or from inspirational do-it-yourself blogs. Instapaper’s technology could help improve Pinterest’s ability to match content with its users’ interests.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

How to drive sales with multi-product Pins

How to drive sales with multi-product Pins | Pinterest | Scoop.it
Pinterest is where people go when they’re in a spending state of mind: 55% of people use it to find or shop for a product, according to Mary Meeker’s 2016 Internet Trends report. So how can you drive more of those sales your way? In your marketing this fall, try multi-product shots that immediately draw people in and spark engagement.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest Focuses On Articles With Instapaper Acquisition - Forbes

Pinterest Focuses On Articles With Instapaper Acquisition - Forbes | Pinterest | Scoop.it
Pinterest said it hopes to leverage Instapaper’s technology, which analyzes and predicts readers’ behavior, to serve better article recommendations.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest just bought Instapaper to beef up its social network

Pinterest just bought Instapaper to beef up its social network | Pinterest | Scoop.it
Pinterest has acquired Instapaper, which will continue on as a separate app.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Here's What You'll Be Wearing This Fall, According to Pinterest

Here's What You'll Be Wearing This Fall, According to Pinterest | Pinterest | Scoop.it
We understand that it's not quite yet September, and you're probably trying to hold onto summer like Ryan Gosling clutched onto the hope of Rachel McAdams in The Notebook (it wasn't over, it still isn't over!). However, when you're ready to face the realities of a new season and want to know how to transition your wardrobe from flip-flops and rompers, here are five trends you should consider, according to what everyone (and maybe including your very self) is pinning on Pinterest.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest acquires Instapaper to improve article discovery

Pinterest acquires Instapaper to improve article discovery | Pinterest | Scoop.it
Pinterest is making investments to help users discover and save articles on its visual search engine. The company announced on Tuesday that it has acquired Instapaper, the online bookmarking service that was created by Tumblr cofounder Marco Arment. In contrast to previous deals, this time Pinterest has picked up both the technology and a majority of the team in its move to boost content sharing on the service.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

3 improvements inspired by our Pinners

3 improvements inspired by our Pinners | Pinterest | Scoop.it
We love when people get in touch to tell us what’s working on Pinterest, and what we could do better. Today, we’re making a few changes based on all the helpful feedback we’ve heard.Pinterest messaging made easy
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest gets serious about video as it unveils new ad format with General Mills, bareMinerals and Kate Spade as launch partners 

Pinterest gets serious about video as it unveils new ad format with General Mills, bareMinerals and Kate Spade as launch partners  | Pinterest | Scoop.it
In its ongoing quest to woo advertisers, Pinterest has revealed a ‘Promoted Video’ product for brands. The new ads will let companies share video content with the platform's 100 million users.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest launches promoted clips to cash in on growing number of video posts

Pinterest launches promoted clips to cash in on growing number of video posts | Pinterest | Scoop.it
The company says there's more demand than ever for video ads.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Pinterest launches promoted video ads in the U.S. and U.K.

Pinterest launches promoted video ads in the U.S. and U.K. | Pinterest | Scoop.it
Pinterest has begun showing promoted video ads across its visual search engine, allowing brands to leverage existing creative work done for offline media, such as television. The new ad format is similar to the Cinema Loop ads that companies like Flipboard are using — ads in which you’re shown a teaser in GIF format but view the full commercial after tapping to learn more.
more...
No comment yet.
Scooped by Kelly Lieberman
Scoop.it!

Introducing Promoted Video

Introducing Promoted Video | Pinterest | Scoop.it
Over 100 million people around the world come to Pinterest every month to discover ideas to try. One of the best tools for bringing those ideas to life is video, so it’s no surprise this format has been popular on Pinterest. In the last year alone, we’ve seen a 60% increase in videos on Pinterest featuring everything from workouts and home projects to hair & beauty tutorials. That’s why we’re excited to roll out Promoted Video.Bring your brand story to life with Promoted Video
more...
No comment yet.