Pinterest’s fastest growing retail brands — from Urban Outfitters to Kate Spade — all understand one thing: Image is king. That’s what a new ranking of the 500 Fastest Growing Brands on the social-scrapbooking site revealed, according to Stylophane, a social media index and analytics firm. The list ranked brands that generated [...]
Visual marketing has taken the world for a spin and changed marketer’s mindset from all text to a combination of content and visual. The marriage of the message with the image attracts viewers, communicates your message, tells your story, and builds your brand. How do you create this synergy with a brand that isn’t visual, […]
Mei Pak, founder of Tiny Hands, a super-small business making big noise with its food jewelry, shares what works for her business on Pinterest, a platform that is just beginning to realize its earning potential.
Social bookmarking site Pinterest announced today that it is giving users the ability to follow topics. Previously users’ home feeds were populated only with content pinned by individuals and brands that they follow. After the change, which has started to roll out on Pinterest’s English Android, iOS and web platforms, Pinners will be able to […]
Many online shops use Pinterest to connect with their audience, tell their story and help people discover their products. Shopify, a leading commerce platform for over 100,000 stores, says many of their online merchants see significant referral traffic from Pinterest.
Buzzfeed is one of of the fastest growing media companies ever, with a monthly audience of 150 million and counting, thanks chiefly to its unmatched understanding of what people will read or share on Facebook. But much of its recent traffic growth has come from another, less appreciated source: Pinterest. Just [...]
When the world’s largest cruise operator, Carnival Cruise Lines, wanted to grow its Pinterest presence, they turned to Curalate to drive results. Together, Carnival and Curalate transformed the brand’s dreamy destinations and beautiful travel photography into a contest truly worthy of “The World’s Most Popular Cruise Line®.”
"We’re adding a new way for Pinners to find Pins from people who share their interests. Now, all categories on Pinterest will include related interests. People can follow these interests to get fresh Pins delivered right to their home feed."