Making something simple is what great social media marketing is all about. In so many ways, Pinstagram has made the marketers ...
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I selected this article from Curatti written by Wade Harman because it helps you understand the psychology behind pins.
A good understanding of user behavior on Pinterest will help your images get more activity.
Why Pinterest Is a Powerful Tool for Social Media
Audiences are mostly drawn to visual images more than just content. I agree that Pinterest is a great platform for brand building and visibility.
Harman explains how this social platform works and what it takes to be successful.
Here's what caught my attention:
- Pinterest is well liked because they make it easier to "consume, create, curate and reshare content." Pins can be simple in order to get noticed.
- You get more exposure by pinning from others. There's no need to create new pins each day. Curation is the main focus of this platform.
- Grow your audience with someone else's content -- not just your own. This gives you targeted and well qualified followers who will continuously provide repins.
Image: Courtesy of Wade Harman.
Read full article here: http://ow.ly/4H6k303UYSS
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