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How To Use Pinterest For Business – Three Tips From A Pinterest Super User | Business 2 Community

How To Use Pinterest For Business – Three Tips From A Pinterest Super User | Business 2 Community | Pinterest Marketing and Tools | Scoop.it

We hear that Pinterest is a really only used by younger females – so let me introduce you to Dan Ashbach, who is a retired airline pilot, just to provide a different perspective. You might have read my article about how many boards should we have on Pinterest where I comment that Dan has just 38 boards (I wonder if that is a coincidence that he has been married for 38 years) that versus many accounts I see with well over 100 Pinterest boards.

 

Dan recently participated in a Google Plus Hangout with PinLeague and this is a recap of some of his ideas and perspectives about Pinterest as a super user with over 1.5 million followers. Yes I know you usually expect me to share tips about content marketing and social media for business, but I think you will find the ideas Dan shares provides an interesting insight into what a Pinterest super user thinks. Dan started to see his Pinterest boards grow at a fast rate in 2012, building from a few thousand followers to over a million followers....


Via Jeff Domansky
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Done4USocialMedia's curator insight, May 15, 2013 2:26 AM

Tips on Pinterest for your business.

Jeff Domansky's curator insight, May 15, 2013 12:43 PM

This is a great story and insight into how an atypical Pinterest super user gets results on this booming social media channel.

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Top 9 Most Common Pinterest Marketing Mistakes - The Wishpond Blog

Top 9 Most Common Pinterest Marketing Mistakes - The Wishpond Blog | Pinterest Marketing and Tools | Scoop.it

Top 9 Most Common Pinterest Marketing Mistakes Rookie meltdowns are common on Pinterest. But when you’re using it for your business’ social media marketing, those newbie mistakes can cost...Rookie meltdowns are common on Pinterest. But when you’re using it for your business’ social media marketing, those newbie mistakes can cost you....I think of Pinterest as a very personalized, interactive glossy magazine. It’s a fabulous way for users to find products they love, organize them, and share them with their friends. Pinterest users buy the products they love too. In fact, 69% of online consumers who visit Pinterest have found an item they’ve purchased or wanted to purchase (this compares to only 40% on Facebook).In this article, I outline nine of the top most common mistakes made on Pinterest - and how you can avoid them....


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Jeff Domansky's curator insight, July 16, 2013 11:28 AM

Here's a really useful checklist of common Pinterest mistakes. Easily avoided and very practical.

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STUDY: Facebook Delivers More Social Commerce Conversions, But Pinterest ... - AllFacebook

STUDY: Facebook Delivers More Social Commerce Conversions, But Pinterest ... - AllFacebook | Pinterest Marketing and Tools | Scoop.it
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STUDY: Facebook Delivers More Social Commerce Conversions, But Pinterest ...
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5 "Pintastic" Tools to Enhance Your Pinterest Marketing Strategy | Saleschase Smarter Business Blog | Saleschase.com

5 "Pintastic" Tools to Enhance Your Pinterest Marketing Strategy | Saleschase Smarter Business Blog | Saleschase.com | Pinterest Marketing and Tools | Scoop.it
Pinterest is a great way to get your brand or website noticed. Pinterest is useful in attracting a steady flow of visitors and creating buzz around any
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A Brief Guide to Pinterest Marketing

A Brief Guide to Pinterest Marketing | Pinterest Marketing and Tools | Scoop.it
Pinterest is no longer the underdog after coming in third behind Facebook and Twitter in Experian Hitwise’s ranking of top ten social networks.
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Pinterest For Business | Aletha McManama | Your Digital Marketing Maven

Pinterest For Business | Aletha McManama | Your Digital Marketing Maven | Pinterest Marketing and Tools | Scoop.it
How Pinfluential Are You?by Aletha McManama
 

For my seventh and final installment of Pinterest marketing and use, I want to provide an explanation of what “pinfluence” means for someone that uses Pinterest and how they can effectively measure their pin activity as an aggressive part of their marketing efforts.

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Marketing on Pinterest Like Power-Pinner Jane Wang (7,500,000 Followers!)

Marketing on Pinterest Like Power-Pinner Jane Wang (7,500,000 Followers!) | Pinterest Marketing and Tools | Scoop.it
Marketing on Pinterest is challenging for even the most seasoned social media marketers. Why then, can someone like Jane Wang transform her page into a 7 million person strong army of Pinterest followers?
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Pinterest Marketing Strategies

Pinterest Marketing Strategies | Pinterest Marketing and Tools | Scoop.it
The hottest social network on the scene is Pinterest, which offers visually dynamic and interactive boards for people and businesses to bond over shared passions. Hey...even Spark & Hustle has a Pinterest board.
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Seven of the Best Guides to Marketing with Pinterest of 2012

Seven of the Best Guides to Marketing with Pinterest of 2012 | Pinterest Marketing and Tools | Scoop.it

While consumer brand marketers are embracing Pinterest enthusiastically, many B2B marketers are still in a quandary about the visual sharing site. On one hand, it’s highly engaging, rapidly growing, and has more than 11 million users. On the other hand, 80% of users are women and the most popular topics continue to be fashion, cooking, home decor, crafts, weddings and kids.

So, is Pinterest worthwhile for business marketing? Does it really help with SEO? And if Pinterest is worth the effort of getting to know the ins and outs of yet another social network, what are the best practices for using it?

The seven experts below contend that the site is indeed worthwhile for business, that it’s sort of helpful for SEO, and that their tips can lead to business success there. While some B2B marketers will likely remain skeptical, there’s no sign of Pinterest’s growth slowing anytime soon and the demographics are shifting, making the site at least worth keeping an eye on for now.

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BrandYard's curator insight, January 8, 2013 5:56 AM

How To Get The Most Out Of Pinterest by Search Engine People

Advising “If you’re an entrepreneur, marketer or small business owner, do yourself a favor and join the site now,” Matt Beswick provides a concise but helpful guide to using the visual social network, from getting started and building a following to generating more traffic and properly categorizing your graphics.

 

Why Pinterest Is NOT Your SEO Miracle Worker by Search Engine Land

Jordan Kasteler notes that while SEO practitioners initially flocked to Pinterest for its do-follow links, the site changed course and switched to the insidious no-follow links in March 2012. Nevertheless, he does suggest seven ways for SEO pros to constructively use Pinterest as a social network rather than a source of easy backlinks.

 

B2B Marketing & Pinterest: 5 Tips for Becoming the Ultimate Pinner by Marketo B2B Marketing and Sales Blog

Chris Russell offers five tips for using Pinterest for B2B marketing, such as “Pinterest’s search is all about keywords…simply adding a description (adjectives help!) will immediately get eyes on your pin…They’re basically the same rules as Yahoo search circa 1996. Load up relevant, popular keywords in the description of your pins and boards and you are guaranteed to get more views/likes/follows.”

 

10 *Useful* Rules for Using Pinterest for Business [Infographic] by Unbounce

Oli Gardner provides the “10 commandments” of using Pinterest for business, in both text and infographic form, among them: “honor thy source,” “remember to be social” and perhaps most helpfully, “Research and measure your pins — A key here is to check Google Analytics to see the value of the Pinterest traffic you are getting…also don’t be afraid NOT to use Pinterest if you can’t make it successful.”

 

7 Surprising Pinterest Insights Every Marketer Needs by Heidi Cohen

Heidi Cohen contends that if you are skipping Pinterest because you’ve heard it’s “a female dominated, crafting ghetto” then you are “missing out on an important social media marketing opportunity regardless of whether your business is B2C, B2B, not-for-profit or solopreneur oriented.” And she backs it up with research showing that Pinterest’s user base is increasing male, 80% prime working age (between 25 and 54 years old), highly engaged and mobile-savvy.

 

Pin to Win: The Ultimate Short Guide to Pinterest for Business by Social Media Today

Brett Relander puts forth nine “no-fail guidelines” to business success on Twitter, such as “Keep your boards in order. A common mistake is to dump all your content onto one board. Instead, use different boards to break down content in a way that makes sense,” and “Take care with your links…Make sure that your Pinterest links take the viewer directly to the exact right content. Another important point is to check links for images that you are re-pinning. When you re-pin, you are implicitly delivering a recommendation, so make sure the link works and is not spam.”

 

25 Tips to More Effective Marketing on Pinterest by Brent Price Carnduff

Brent Carnduff suggests setting up a business page, verifying your account, tagging other Pinterest users, adding “follow me on Pinterest” and “Pin it” buttons to your website or blog, and creating boards with tutorials or product instructions among the more than two dozen helpful Pinterest tips here.

 

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B2B Pinterest Social Media Marketing: 40 Ideas to Get You Started

B2B Pinterest Social Media Marketing: 40 Ideas to Get You Started | Pinterest Marketing and Tools | Scoop.it
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Raphaele & Justine's curator insight, March 25, 2013 1:58 AM

Pinterest est le 4ème "traffic driver" à travers le monde. 

En B2B, l'article suggère d'épingler à propos des parties prenantes de l'entreprise (clients, salariés..), sur l'activité, la vie et la culture d'entreprise.

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Pinterest Adds Duplicate Warnings on Site and Search Features on Mobile - Marketing Pilgrim

Pinterest Adds Duplicate Warnings on Site and Search Features on Mobile - Marketing Pilgrim | Pinterest Marketing and Tools | Scoop.it
Marketing Pilgrim
Pinterest Adds Duplicate Warnings on Site and Search Features on Mobile
Marketing Pilgrim
This is Pinterest's new duplicate warning system. It will pop up and warn you when you're about to pin something you already pinned.

Via Manlio Mannozzi
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Even Kale Can Go Viral On Pinterest, And Here's How [Infographic] - Social News Daily

Even Kale Can Go Viral On Pinterest, And Here's How [Infographic] - Social News Daily | Pinterest Marketing and Tools | Scoop.it
Social News Daily
Even Kale Can Go Viral On Pinterest, And Here's How [Infographic]
Social News Daily
To wit, Pingage proved that even an image of kale can go viral if you know how to maximize pin potential.
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Pingraphy Lets You Schedule Pins And More - SocialTimes

Pingraphy Lets You Schedule Pins And More - SocialTimes | Pinterest Marketing and Tools | Scoop.it
Do you cruise Pinterest late at night or during your lunch hour and don't want to bombard followers with a flurry of pins - though you DO want to share them? You need Pingraphy.

Via Chiraag
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64 Pinterest Marketing Tips and Tactics - Infographic

64 Pinterest Marketing Tips and Tactics - Infographic | Pinterest Marketing and Tools | Scoop.it

Pinterest over the last 6 months has become the social network with buzz and it provides a visual platform that offers an ecosystem to experiment and play with images as a means of marketing and engagement and even selling.


Via GrupoNeo
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Marc Kneepkens's curator insight, July 15, 2013 7:28 AM

Pinterest for Business? Certainly worth looking into.



Get your Free Business Plan Template here: http://www.business-funding-insider.com/free-business-plan-template.html

"MobileMary" Barnett's curator insight, July 15, 2013 9:12 PM

My friend, Kathy Stover, is an expert at Pinterest...the fastest growing SOCIAL/MOBILE App today! Can't wait to share our So/Mo Webinar with the world, so you can be more Brilliant and more Profitable!! 

Brian Hendricks's curator insight, July 16, 2013 11:47 AM

I just started using PinInterest last year, but haven't really "dug in" so to speak.  These look like really good suggestions for using this new social media app!

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Pinterest adds pricing, availability, ingredients, & movie ratings to ...

Pinterest adds pricing, availability, ingredients, & movie ratings to ... | Pinterest Marketing and Tools | Scoop.it
Pinterest will also be making a new Pin It button available to third-party mobile apps to allow pinning from other apps. Some of the apps to already implement the feature include Behance, Brit+Co, Etsy, Fotopedia, & Jetsetter.
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Secrets To Launching Successful Pinterest Marketing Campaigns - The Experts Weigh In - SEO.com

Secrets To Launching Successful Pinterest Marketing Campaigns - The Experts Weigh In - SEO.com | Pinterest Marketing and Tools | Scoop.it
Successful internet marketing experts weigh In on Pinterest and the secrets to launching a successful marketing campaign on Pinterest
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Tips for Using the Pinterest Marketing Platform - Small Businesses Do It Better

Tips for Using the Pinterest Marketing Platform - Small Businesses Do It Better | Pinterest Marketing and Tools | Scoop.it
Pinterest is fast becoming the marketing platform of choice as consumers prefer visual mediums, and is also becoming a necessary business marketing platform
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The Ultimate Pinterest Marketing Guide

The Ultimate Pinterest Marketing Guide | Pinterest Marketing and Tools | Scoop.it
Would you like to know how to start marketing your business on Pinterest? Maybe you'd like to learn some advanced Pinterest tricks, tips and strategies to get more traffic to your blog. Or maybe yo...
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Code it Pretty: How to Install the Official Pin It Hover Buttons on Blogger

Code it Pretty: How to Install the Official Pin It Hover Buttons on Blogger | Pinterest Marketing and Tools | Scoop.it
The official Pin It button can hover now! Here's how to install it on Blogger.
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Pinterest Marketing Stats [INFOGRAPHIC]

Pinterest Marketing Stats [INFOGRAPHIC] | Pinterest Marketing and Tools | Scoop.it
We have been testing out one of the first Pinterest services, Pinerly, during their private beta.
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Pinterest Marketing Plan 2.0 [Infographic]

Pinterest Marketing Plan 2.0 [Infographic] | Pinterest Marketing and Tools | Scoop.it
I've got a new infographic for you! We created our first Pinterest marketing plan in December of 2011. It resulted in over 3,200 followers, over 4,400 backlinks to www.libertyjanepatterns.com and m...
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Advertising On Pinterest – A How-To Guide [Infographic] - Prestige Marketing

Advertising On Pinterest – A How-To Guide [Infographic] - Prestige Marketing | Pinterest Marketing and Tools | Scoop.it

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iNeoMarketing's curator insight, March 19, 2013 3:39 AM
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Jane Schmid Cook's curator insight, March 19, 2013 8:49 AM

Want to use Pinterest as a marketing tool?  An instructive infographic for your consideration 

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How to Use Pinterest in Your Online Marketing Initiative

How to Use Pinterest in Your Online Marketing Initiative | Pinterest Marketing and Tools | Scoop.it
There's a lot of talk about Pinterest and Instagram today, and for good reason. For many businesses, it's possible to develop a following on these image-based sites and drive high amounts of traffic to your site.

Via Kelly Lieberman
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The Daily Social Media Habits of Successful Bloggers - BlogWorld (blog)

The Daily Social Media Habits of Successful Bloggers - BlogWorld (blog) | Pinterest Marketing and Tools | Scoop.it
The Daily Social Media Habits of Successful Bloggers
BlogWorld (blog)
... pins bright, beautiful images across her 31 different boards: NicoleFranzen.
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3 alternatives to Pingraphy | Travis Lee Street

3 alternatives to Pingraphy | Travis Lee Street | Pinterest Marketing and Tools | Scoop.it
Pingraphy - the Pinterest bulk scheduling tool is dead. Here's three alternatives that will help you out.
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Shaun Ling's curator insight, July 14, 2013 11:43 PM

Great tool but costly

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Find Out Who Unfollowed You on Pinterest

Find Out Who Unfollowed You on Pinterest | Pinterest Marketing and Tools | Scoop.it
Unsure about why your Pinterest follower count is down? This new app from Innovatty will let you keep track of every former friend.

Via Monica McPherrin, Jenneil Peters
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