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Pinterest's new 'article pins' allow users to create virtual reading rooms

Pinterest's new 'article pins' allow users to create virtual reading rooms | Pinterest Has a cool New Virtual Reading Room! | Scoop.it
In a move to make online news curation easier, Pinterest is aiming to create a home for sharing and saving content via the introduction of 'article pins'

Via Alex Butler
@Fantasy_5's insight:

I think that it's pretty awesome. Followers, wouldn't you agree?

 

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How to Keep Your Readers on Your Blog Longer

How to Keep Your Readers on Your Blog Longer | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Do you want to increase the time your readers spend on your blog? Follow these seven strategies that Neil Patel uses for Quick Sprout.


Via Kamal Bennani
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Allthatwebstuff's comment, January 23, 3:43 AM
amazing
Andrew Wroblewski's curator insight, January 23, 8:03 AM

http://rochesterseo.blog.com

Kimberly Kline's curator insight, January 25, 7:21 PM

Awesome tips to help you generate more clicks and interest in your blog.  Love the idea of offering something free (ebook for example) for subscribing!

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20 Collaboration Tools for Small Businesses

20 Collaboration Tools for Small Businesses | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Small businesses that rely on teamwork can enhance their organization with a variety of helpful online tools.

Here is a list of collaboration tools to meet the needs of small businesses. There are tools for project management, online meetings, team chats, group brainstorming, task sharing, and more. Nearly all of these tools have free plans.

 


Via Kamal Bennani
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Maria Rekrut's curator insight, January 20, 8:26 PM

20 Collaboration Tools for Small Businesses
Dr. Michael Hartschen's curator insight, January 21, 1:01 AM

#Collaboration and #teamwork - 20 #onlinetools for better solutions. But which is the right for you?

Clearwater Productivity's curator insight, January 26, 6:56 AM

A tool won't do the job for you, but it can certainly help. For small businesses it is also important that they are somewhat affordable.

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Intro to Twitter Tailored Audiences & Retargeting

Intro to Twitter Tailored Audiences & Retargeting | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Twitter retargeting & tailored audiences are essential for marketers looking to increase brand visibility. Here you'll learn an introduction to both.


Via Kamal Bennani
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Marco Favero's curator insight, January 10, 5:39 AM

aggiungi la tua intuizione ...

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29 Tips on How to Succeed With Your Instagram Marketing - Infographic

29 Tips on How to Succeed With Your Instagram Marketing - Infographic | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Do you ask yourself each day how you can gain more followers on Instagram? Here are some powerful tips on how to become a guru on Instagram marketing.


Via Kamal Bennani
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Marco Favero's curator insight, January 10, 6:48 PM

aggiungi la tua intuizione ...

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What’s Your Instagram Message?

What’s Your Instagram Message? | Pinterest Has a cool New Virtual Reading Room! | Scoop.it
If a picture says a thousand words, what do you want your Instagram photos to say? What is your Instagram message for your brand?

 

Jenn Herman forces us to take a serious look at our Instagram profiles and ask the right questions in this article. 

 

It's not about perfection or doing it right all the time, it's about having a consistent message that makes sense to our audiences. Of course, things will change along the way. But isn't it like any other strategy? 

 

Very nice article. I know it has given me a lot of food for thought!

 

Read it at http://www.jennstrends.com/whats-instagram-message/

 

----------------------

 

Cendrine Marrouat


Via Cendrine Marrouat - SocialMediaSlant.com
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Gary Campbell's curator insight, January 13, 7:51 AM

It is important for the entrepreneur to understand the potential power of Instagram. Yes, it is a fun tool to share events with family and friends, but it is an effect marketing tool as it is used with your product or brand. It does take some work, but see it as another notch in your social media tool belt. Use it.

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5 Reasons to Use Social Media Even If It's Not Driving (Free) Traffic

5 Reasons to Use Social Media Even If It's Not Driving (Free) Traffic | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Don't let social traffic become an obsession. Social media involvement can help you build a better business in more ways than you think.


Via Kamal Bennani
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Patricia Alvarez's curator insight, January 15, 4:42 AM

Interesting...

2DiFore Marketing Solutions's curator insight, January 15, 8:00 AM

Have you contemplated abandoning your social media posting strategy because you are not seeing the "reach" you thought you would get? Please don't!!! Social Media is like Networking if you don't show up, shake hands, have conversations with your connections there will never be any referrals coming your way....engage, re-engage, plan and 2015 will be successful!

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How To Use Google +Post Ads | Sprout Social

How To Use Google +Post Ads | Sprout Social | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

One way to ensure your content is seen by people on Google+ is with +Post Ads. Here's how to use them step-by-step.


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How Blogging Affects Your Bottom Line

How Blogging Affects Your Bottom Line | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

What’s the biggest factor that’s stopping you from blogging? Chances are it’s your lack of faith that blogging will produce revenue.

 The last thing you want to do is spend weeks, if not months, blogging and generate no income from it, right? To prove to you that blogging is an endeavor worth undertaking, discover this infographic that shows you how blogging affects your bottom line.


Via Kamal Bennani
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Showleh Tolbert's curator insight, January 19, 11:20 AM

One of the best blogging platforms is Kalatu. You can get Kalatu at http://bit.ly/1AC19wU ;

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Consumers will grow more powerful - smart #brands will help them do it!

Consumers will grow more powerful - smart #brands will help them do it! | Pinterest Has a cool New Virtual Reading Room! | Scoop.it
To forge those genuine connections, brands will have to be something the consumer chooses to spend time with. A story earned is a penny saved. Brands should tell useful stories and engage audiences, in an unfiltered way, earning consumers’ attention.

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, January 16, 3:46 PM

Gustavo is absolutely on point:


"To forge genuine connections with consumers, brands will have to be something the consumer chooses to spend time with.


A story earned is a penny saved.


Brands should tell useful stories and engage audiences, in an unfiltered way, earning consumers’ attention."


With everyone focused on #mobile to connect across the #customer #journey, what solutions are you considering to provide lasting engagement?


I can recommend a visual #social mobile platform, in order to leverage  the power of community/loyalty, social sharing and visual engagement. @SNAPCIOUS

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How to Get Better Results From Your Content

How to Get Better Results From Your Content | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

I think we struggle with creating great content because we aren’t used to associating quantitative metrics with it. Many believe that great content is an art not science. Thankfully this isn’t true. Creating useful content is an evolutionary process guided by specific metrics.


Via Kamal Bennani
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Marco Favero's curator insight, January 18, 5:40 PM

aggiungi la tua intuizione ...

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Marketers, don't get hung up on buyer personas

Marketers, don't get hung up on buyer personas | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

If you d


Via Cendrine Marrouat - SocialMediaSlant.com
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Cendrine Marrouat - SocialMediaSlant.com's curator insight, January 18, 11:11 PM

The phrase "buyer persona" has become a buzzword over the last couple of years. You see it everywhere in marketing, especially in the B2B segment. 


Julia Borgini asks us to think differently: "Instead of simply trying to create the right message for the right person, how about creating the right message the right way for the right buyer?"


To achieve results, she offers three tips:


- Let the buyers lead

- Share your buyers with the entire organization

- Welcome the changes marketing brings


To me, point #2 is the most important. The different parts of a company often work independently. Unfortunately, you cannot succeed if the whole team is not on board. 


An interesting article. Read it at http://www.digitaljournal.com/b2bnn/2015/01/marketers-dont-get-hung-buyer-personas/


------------------


Cendrine Marrouat

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9 Ways to Recycle Your Blog Posts Into Other Content Formats

9 Ways to Recycle Your Blog Posts Into Other Content Formats | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Learn how to get more bang for your blog post buck through repurposing.


Via Kamal Bennani
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Visual Content: How to Create Shareable Images People Love

Visual Content: How to Create Shareable Images People Love | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Do you use images in your social media marketing?

Are you interested in finding ways to create more shareable visual content quickly and easily?

 


Via Kamal Bennani
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Don Sturgill's curator insight, December 14, 2014 12:26 AM

5 types of video content ... and how to use them effectively.

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Content Types Valued Most by B2B Tech Buyers [Infographic]

Content Types Valued Most by B2B Tech Buyers [Infographic] | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Product brochures are both frequently consumed and highly valued by B2B technology buyers, according to a recent report from Eccolo Media.


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Grow your Google+ audience organically with these tips (Infographic)

Grow your Google+ audience organically with these tips (Infographic) | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

I love Everypost's infographics. This one offers great tips!


Via Cendrine Marrouat - SocialMediaSlant.com
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Alexander Abramov's curator insight, January 10, 11:24 PM

Grow your Google+ audience organically with these tips #infographic
january 9, 2015 · by Cendrine Marrouat

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Google offers security tips for staying safe online

Google offers security tips for staying safe online | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Here are some of Google' tips for staying safe online.


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3 Proven Ways to Dramatically Improve Website Traffic [INFOGRAPHIC]

3 Proven Ways to Dramatically Improve Website Traffic [INFOGRAPHIC] | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Every brand wants more website traffic. After all, more traffic can improve sales and generate company growth. The key is to attract the “right” traffic. If you interact better with your audience, provide content that your visitors want to share, and help online shoppers make informed and satisfying purchase decisions, your website traffic will improve. If you have recently lost search traffic and are looking for new ways to attract relevant visitors, read on.


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SarasotaSEO.net's curator insight, January 14, 6:39 PM

Not enough people are paying attention to factors like these. There are other important ingredients, but this is a good start.  

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Top 6 Ways to Use Instagram to Enhance Your Business

Top 6 Ways to Use Instagram to Enhance Your Business | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

You can use Instagram just the way you wish for your business. But remember to add a bit of creativity to it and you are sure to experience better results.

Here’s a quick look at how you can use Instagram in a creative manner to enhance your business prospects.


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17 Killer Facebook Post Ideas For Small Business Owners

17 Killer Facebook Post Ideas For Small Business Owners | Pinterest Has a cool New Virtual Reading Room! | Scoop.it
Great blog post at Kim Garst - Social Media for Small Business Owners :  



In a rut when it comes to knowing what to post on Facebook? You are not alone. I have seen many small businesses owners get hu[..]

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'Friends' opening without music is weirder than 'Smelly Cat'

'Friends' opening without music is weirder than 'Smelly Cat' | Pinterest Has a cool New Virtual Reading Room! | Scoop.it
YouTubers House of Halo are here to let us know that without the song, the Friends opening credits is one of the most awkward things ever filmed.

Via GrupoNeo
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Adopting Google+ Is Easier Than You Think--and Worth It!

Adopting Google+ Is Easier Than You Think--and Worth It! | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Ignore all the "ghost town" and "dying" references to Google+ and stop comparing it to Facebook. Instead look at Google+ as a three-year-old project weaving through the products of some of our favorite—and most powerful—content and visibility platforms in the world.

 Google+ can help you... 


Via Kamal Bennani
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Marco Favero's curator insight, January 16, 6:05 PM

aggiungi la tua intuizione ...

Maria Rekrut's curator insight, January 18, 8:43 PM

Social Media - Reconsider Google+ and what it can do for you.

AUSLNX LLC's curator insight, January 19, 5:18 PM

The power of joining the Google "ecosystem"

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The official social media checklist (Infographic)

The official social media checklist (Infographic) | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

"I have signed up for social media accounts. Now, what do I do?" I hear this question all the time. The answer is and always will be: strategy.

 

I came across a neat infographic that will help you organize yourself better. It includes a series of tips on how to optimize content for specific platforms. 

 

See it at http://socialmediaslant.com/official-social-media-checklist-infographic/

 

-----------------

 

Cendrine Marrouat


Via Cendrine Marrouat - SocialMediaSlant.com
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A.K.Andrew's curator insight, January 25, 12:09 PM

Learn from the best!

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5 Incredibly Productive Pinterest Marketing Tactics

5 Incredibly Productive Pinterest Marketing Tactics | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Not only is Pinterest a star social media referrer in terms of traffic, it also delivers in terms of revenue per visitor and average order value. According to a Shopify study across its websites, Pinterest delivers the highest average order value at $80 per order – double that of Facebook which stood at $40.


Via Kamal Bennani
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Erica Keegan's curator insight, January 31, 5:52 AM

So, you've listed your products on The Craft Shoppe. Now what? How do you attract buyers?

Social media has really taken the marketing world by storm, as an effective means of attracting followers and customers. Here's a brief look at how you can use Pinterest to get the word out about your creations.

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An Insider’s Guide to Digital Marketing Analytics

An Insider’s Guide to Digital Marketing Analytics | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Forbes proclaimed 2014 the Year of Digital Marketing Analytics, summing up the problem this way:

If most digital marketing programs or campaigns have a weak area, it’s analytics. One recent study identified that the biggest talent and hiring gap in online marketing is in the analytics space. 37% of companies surveyed said that they desperately needed staff with serious data chops.

If you take a look at the image above, courtesy of Avinash Kaushik on Occam’s Razor, you’ll see a similar emphasis on “Big brains” and there just aren’t enough of them going around.

The state of digital marketing analytics today

Well, in 2015 we still find too few analysts trained in digital marketing analytics, especially when it comes to more advanced analytics. What passes for digital marketing analytics is also pretty dismal, amounting to little more than rudimentary vanity metrics.

If you look at interest in digital marketing analytics over time, you find the term first appeared in search in 2011, but searches exploded in 2013. Google forecasts continued steep growth in searches for digital marketing analytics based on the graph below from Google Trends.

 


Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, January 19, 10:56 AM

Looking for a way to organize your thinking about ‪#‎digitalmarketing‬‪#‎analytics‬? This guide by Angela Hausman may be useful.

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The Ultimate SEO Checklist: 25 Questions to Ask Yourself Before Your Next Post

The Ultimate SEO Checklist: 25 Questions to Ask Yourself Before Your Next Post | Pinterest Has a cool New Virtual Reading Room! | Scoop.it

Just  look at the image above. It shows that Google drives 40.51% of the traffici to Quick Sprout.

 

So, how do you ensure that your blog is optimized for search engines… other than just installing the Yoast SEO plugin? All you have to do is ask yourself the following questions before you publish your next blog post.

 

Read More: http://www.quicksprout.com/2015/01/19/the-ultimate-seo-checklist-25-questions-to-ask-yourself-before-your-next-post/


Via Antonino Militello
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Victor Juarez's curator insight, January 19, 6:13 PM

Muy recomendable guía sencilla con consejos para mejorar el SEO de tu página web

Leighanne Stainer's curator insight, January 26, 8:12 PM

A checklist of  things to do to optimize your blog post for SEO.