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Rescooped by Anna Morgan from Public Relations & Social Media Insight
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12 Social Media Tactics to Drive Traffic to Your eCommerce Site

12 Social Media Tactics to Drive Traffic to Your eCommerce Site | Social Media, SEO, Photography | Scoop.it

If you run an eCommerce business, you’re probably well aware of the increasingly important role social media plays in the evolution of online shopping. With 93 percent of consumers turning to social media to help make buying decisions—and 90 percent of them saying they trust product recommendations from their peers—avoiding social media simply isn’t an option if you want to compete online.

 

Once you’ve developed your strategy, use these twelve social media marketing tactics to boost traffic and grow your eCommerce business:


Via Jeff Domansky
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Jeff Domansky's curator insight, October 14, 3:09 AM

Leveraging social media is critical to be competitive in eCommerce. Use these social media tactics to attract and convert more visitors to your website.

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26 Tips for Better Facebook Page Engagement 

26 Tips for Better Facebook Page Engagement  | Social Media, SEO, Photography | Scoop.it
Have you noticed a drop in your Facebook engagement?

Wondering how you can better engage with your fans?

Making small changes to what and how you post can help your Facebook updates generate clicks, likes, and comments.

In this article, you’ll discover 26 tips for boosting Facebook engagement.

Via Brian Yanish - MarketingHits.com
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drula eric's curator insight, October 4, 2:20 AM
Il est pas un secret, + visiteurs ciblés = plus de profits pour VOUS! http://referralkey.com/privilegeway
Sylvie BH's curator insight, October 4, 3:42 AM
Astuces Facebook pour favoriser l'engagement.
PascalineG's curator insight, October 5, 10:01 AM

Quelques astuces pour booster sa page Facebook

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Fix Your Social Media Strategy by Taking It Back to Basics

Fix Your Social Media Strategy by Taking It Back to Basics | Social Media, SEO, Photography | Scoop.it

A recent CMO Survey indicates that marketers plan to double their spending on social media in the next five years. Yet IBM’s C-Suite Study reports that nearly half of CMOs believe they are not prepared to manage the challenges of social media. This disparity highlights an important, and potentially costly, problem: Marketers continue to increase social media spending, yet many are still uncertain about management, strategies, and integration.


A quick Google search returns 140 million results for “social media marketing tips,” but no matter how many headlines promise it, there really is no one-size-fits-all social media strategy. Some articles indicate that stories are an effectivemarketing and advertising tool. But what story will you tell? How will you integrate it with your traditional efforts?


Other articles advise using social media networks, such as Pinterest. But what will your brand post? Is your target audience even on Pinterest? Still more articles offer a glimpse into other brands’ social media strategies. But what worked for Comcast or Best Buy or Universal Studios probably will not work for a bank, tech startup, or retail company.


What marketers need is a process that leads to individual solutions. They must use fundamental marketing concepts and modify them for this new two-way, consumer-empowered medium of social media. Here’s a framework for doing that, adapted from my book Social Media Strategy....


Via Jeff Domansky
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Jeff Domansky's curator insight, July 26, 8:50 AM

According to Harvard Business Review, here’s where to start in taking your social media back to basics.

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10 Instagram Profiles Every Media Professional Should Follow

10 Instagram Profiles Every Media Professional Should Follow | Social Media, SEO, Photography | Scoop.it
How many times a day do you check your Instagram? (If you said less than three, you’re lying. But we digress.) Want to feel a little less guilty about your IG addiction? Start following these 10 Instagram accounts to add some career-fuel to your feed between the #foodporn and puppy accounts.

Via Jeff Domansky
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Jeff Domansky's curator insight, May 3, 12:04 AM

Good list of Instagram accounts to follow.

Friilance's curator insight, May 3, 5:28 AM

10 Instagram Profiles Every Media Professional Should Follow

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10 Blogging Infographics to Achieve "All-Star Blogger" Status

10 Blogging Infographics to Achieve "All-Star Blogger" Status | Social Media, SEO, Photography | Scoop.it

What’s even better is to learn how each of these elements should be used with blogging through the use of powerful and engaging infographics. Once you have a good idea on what type of blogger you want to be and how you are going to start scaling up your content and reaching new audiences, then it’s time to set your sights on how having a blog can really change your life and business for the better!


Now let’s take a look at ten unique infographics that will help you get to “All-Star Blogger” status at a faster pace....


Via Jeff Domansky
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Jeff Domansky's curator insight, April 21, 4:10 AM

These 10 unique blogging infographics will help you get to "All-Star Blogger" status at a fast pace by breaking down exactly what you need to do.

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8 Must Use Content Marketing Tools for Social Media Marketers

8 Must Use Content Marketing Tools for Social Media Marketers | Social Media, SEO, Photography | Scoop.it

If you’re a social media marketer – you would be familiar with the feeling of working endlessly and still feeling like you have a ton of work left to do. How do you overcome this? The first step is to give yourself a break. After that, however, it’s time to start looking at ways to work smarter, rather than harder. Tools and extensions have been growing rapidly over recent years and there’s a good reason for it.


Content plays an important role in social media marketing – without good content, there’s nothing to market. You could pour hours, days or weeks into your marketing campaign, but no good content means no leads. It is the first step to connecting with your audience and most marketers don’t have the time to create the content themselves. If you’re one of these marketers, here’s a list of 8 tools that let you find and share great content and help with time management:...


Via Jeff Domansky
Anna Morgan's insight:

If you're a content marketer, here's a useful list of tools including two of my favorites - DrumUp and Scoop.it.

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Dielle Web e Grafica's curator insight, March 28, 10:30 AM

If you're a content marketer, here's a useful list of tools including two of my favorites - DrumUp and Scoop.it.

Flurries Unlimited's curator insight, March 28, 6:52 PM

If you're a content marketer, here's a useful list of tools including two of my favorites - DrumUp and Scoop.it.

Wes Thomas's curator insight, March 28, 11:06 PM

If you're a content marketer, here's a useful list of tools including two of my favorites - DrumUp and Scoop.it.

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Guest Blog - 6 Tips to Promote Your Art the Right Way

Guest Blog - 6 Tips to Promote Your Art the Right Way | Social Media, SEO, Photography | Scoop.it
This week we have a guest blog post from Cendrine Marrouat with some great tips on how to promote your art the right way online.

Via Cendrine Marrouat - cendrinemarrouat.com
Anna Morgan's insight:

This is part 1 of a mini-series of articles of tips to help artists promote themselves better online.

 

If you are solo-preneur, this is for you as well. Everything works in the same way...

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Brigitte ND's curator insight, March 16, 11:36 AM

This is part 1 of a mini-series of articles of tips to help artists promote themselves better online.

 

If you are solo-preneur, this is for you as well. Everything works in the same way...

Antonio Ormachea's curator insight, March 16, 12:18 PM

This is part 1 of a mini-series of articles of tips to help artists promote themselves better online.

 

If you are solo-preneur, this is for you as well. Everything works in the same way...

Luigi Cangiano's curator insight, March 18, 4:14 AM

This is part 1 of a mini-series of articles of tips to help artists promote themselves better online.

 

If you are solo-preneur, this is for you as well. Everything works in the same way...

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How to Create Social Media Goals | Sprout Social

How to Create Social Media Goals | Sprout Social | Social Media, SEO, Photography | Scoop.it
To ensure you meet your social media goals, it's important to know what metrics you want to follow.

Via Cendrine Marrouat - cendrinemarrouat.com
Anna Morgan's insight:

SMART goals will give you ROI. It's possible. 


How? 


Read this excellent post written by Dominique Jackson. Being in plain English will certainly makes it even more enjoyable. 

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, February 27, 10:26 PM

SMART goals will give you ROI. It's possible. 


How? 


Read this excellent post written by Dominique Jackson. Being in plain English will certainly makes it even more enjoyable. 

moncef dadoun's curator insight, March 1, 5:37 PM

SMART goals will give you ROI. It's possible. 


How? 


Read this excellent post written by Dominique Jackson. Being in plain English will certainly makes it even more enjoyable. 

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Where Will Social Media Users Go In 2016? (Infographic)

Where Will Social Media Users Go In 2016? (Infographic) | Social Media, SEO, Photography | Scoop.it

A new infographic produced by AdWeek draws off data to break down 2015/2016 social network demographics. The data is reposted in its entirety.

Social Network Demographics: Key Takeaways
Embedded in these six pie charts is some very valuable information. If you’re not a data-person, we’ve got a few observations of our own for you to chew over. Find key takeaways from this chart at the article link.


Via Lauren Moss
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María Dolores Díaz Noguera's curator insight, February 16, 3:54 PM

Where Will Social Media Users Go In 2016? (Infographic) | @scoopit via @MYDstudio http://sco.lt/...

drula eric's curator insight, February 16, 11:04 PM

De tous les moyens de promotion, il est probablement mieux adapté aux petites entreprises par son coût et surtout son efficacité.
Nous sommes tous inscrits sur les réseaux sociaux comme Twitter, Facebook, Google+, LinkedIn, ... nous avons tous des relations liées (amis, abonnés) avec des gens en harmonie avec notre entreprise. Ces relations probablement lu vos messages et à tour de rôle au prorata de leurs amis. . Dans le temps nous l'avons appelé le bouche à oreille, il a très bien fonctionné, même si le nombre d'épis était limitée
Aujourd'hui, il est ce qu'on appelle «faire du marketing viral."
Avec l'apanage des réseaux sociaux du nombre d'épis est immense.
Les obstacles et les difficultés:
Le nombre d'abonnés pour être significative (de l'expérience promu 20.000 abonnés génère des dizaines de consultations. Moduler la figure en fonction de l'industrie)
l'extension rapide du mur ou de nouvelles RSS rend votre communication éphémère. Il est rare que votre abonné dépasse les 10 premiers postes. Tu vas avoir ?? poster ?? promotions à des moments adaptés à vos abonnés. Pour surmonter ces obstacles, vous devrez investir du temps.
Par contre cette méthode présente plusieurs avantages:
. Un coût de pas de communication
. L'assurance, même si vous êtes dans un secteur très concurrentiel
Le retweet, je voudrais le ou l'un qui transforme votre abonné prescripteur.

https://futurenet.club/u/esselte974

Benito Caetano's curator insight, February 19, 2:28 AM

Unos gráficos para echarles un rato...

 

La tendencia general hacia arriba en número de usuarios ratifica el poder de las redes en la comunicación social, pero su distribucion aconseja un análisis detallado de cada caso y una aplicación estratégica de cada acción que se acometa sobre estos canales.

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4 Tips to Develop Facebook Ads Content That Converts

4 Tips to Develop Facebook Ads Content That Converts | Social Media, SEO, Photography | Scoop.it

Are you trying to get better ROI from your Facebook Ads? With Facebook advertising dominating the Paid Social market, rising costs to advertise will force marketers to create better ad content.

 

Unfortunately, there is no one perfect formula for creating Facebook ads content. That’s because each brand is different and so are their customers and advertising goals. One of the keys to social media marketing success is to keep experimenting until you find what works for you. With that in mind, there are some strategies that every brand can employ to create Facebook ad content that attracts the attention of their target buyers.

 

After you have worked to create a killer Facebook ads strategy, it’s time to start developing content that converts prospective buyers into loyal customers. Use the tips below as a jumping off point:...


Via Jeff Domansky
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Jeff Domansky's curator insight, February 8, 2:05 AM

Not getting the results you want from your Facebook ads? It might be time to adjust your strategy so that you are creating ad content that converts.

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10 Types Of Awesome Visual Content Your Brand Should Be Creating Right Now | Design School

10 Types Of Awesome Visual Content Your Brand Should Be Creating Right Now |  Design School | Social Media, SEO, Photography | Scoop.it

Basically, you could have the best, most interesting and engaging written content, and it could still get lost and ignored because it looks the exact same as every other piece of content. Visual content prevents this, though. Visual content gives you free reign to customise your message, use different techniques and mediums to get your message across, it’s really an infinitely useful tool.

So, as a part of our endeavour to make the whole design process smoother, simpler and easier for you, let’s discuss 10 types of visual content you can create right now to get that attention you and your brand deserve....


Via Jeff Domansky
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Jeff Domansky's curator insight, January 28, 7:32 PM

Start with photos, inspiring quotes and move to branded images, infographics and more visuals that have big impact.

Tom George's curator insight, January 28, 7:33 PM

Some useful information.

Wendy V. Ampudia's curator insight, January 28, 9:42 PM

"One picture is worth a thousand words"...indeed, that could be applied to every single context. For instance, I work in a condominium management office, and we usually have to post memos on the elevators. Residents' attention has been brought when those memos have pictures instead of a lot of words.

 

If you would like to effectively convey a message, you have to be very careful when picking the words and combing these with a compelling picture. That will help the receiver to understand better your message and also, will be more interesting for him/her.

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Blogging on LinkedIn: 11 tips to write winning posts - Social Media Slant

Blogging on LinkedIn: 11 tips to write winning posts - Social Media Slant | Social Media, SEO, Photography | Scoop.it
If you wonder how you could achieve good results with LinkedIn posts, read further. I have a list of quick tips for you. I hope you'll find them useful.

Via Cendrine Marrouat - cendrinemarrouat.com
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Cendrine Marrouat - cendrinemarrouat.com's curator insight, January 27, 6:06 PM


Have you ever considered writing long-form posts on LinkedIn? If not, you should definitely consider that option. 


In this post, I share some quick tips to help you craft content that your readers will crave. 

malek's curator insight, January 28, 7:38 PM

Take a stand. Have a point of view and be willing to share it – knowing that not everyone is going to agree with it

Jon Turino's curator insight, February 1, 9:34 PM

Good info. Thank you, Cendrine.

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How to Research and Locate Your Audience Using Social Media : Social Media Examiner

How to Research and Locate Your Audience Using Social Media : Social Media Examiner | Social Media, SEO, Photography | Scoop.it

.Are you struggling to connect with your customers on social networks?

Do you know where they hang out online?

To optimize your social media marketing efforts, it’s important to know who your customers are and which social networks they spend their time on.

In this article you’ll discover how to connect with your target audience on social media....


Via Jeff Domansky
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Venkatesh Iyer (venkyiyer.com)'s curator insight, January 27, 3:13 AM

Works for authors, too, I hope. I will be giving it a shot.

Venkatesh Iyer (venkyiyer.com)'s curator insight, January 27, 3:13 AM

Hopefully, this works for authors, too.

rodrick rajive lal's curator insight, January 27, 3:27 AM

There is, I guess a plus point for sellers in using social networking sites like Facebook and Twitter to conduct research in identifiying their custormers and their requirements. As we graduate to content marketing in a big way, the whole idea of researching the client or the customer has become all the more importent!

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10 Instagram Tips for Photographers

10 Instagram Tips for Photographers | Social Media, SEO, Photography | Scoop.it

Small pictures can make a big difference in a mobile-driven world.

Quite often other photographers tell me “I don’t have time for another social network and I don’t need Instagram.” Yet they spend hours posting on Facebook, 500px and Flickr where almost zero potential clients will see their work.

They’re basically getting followers, likes, and comments coming from other photographers. Instagram can be useful in ways you might not have thought of before, and it shouldn’t take you too much time to build a presence on it.

In this article, I’ll try to share a bit of my experience on this social network as a photographer (@zellersamuel 12k followers) and how it benefits my work....


Via Jeff Domansky
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Jeff Domansky's curator insight, October 26, 12:06 AM

Photographer Samuel Zeller shares in histogram photo tips.

Fresh Fish Basket's comment, October 26, 2:01 AM
Kya baat hai acchi post.. dhanyabaad
Lou Denim's curator insight, October 31, 6:57 AM

Photographer Samuel Zeller shares in histogram photo tips.

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12 Blogging Mistakes Most Beginner Bloggers Make

12 Blogging Mistakes Most Beginner Bloggers Make | Social Media, SEO, Photography | Scoop.it

Sometimes, when I tell people that I blog for a living, they roll their eyes. "That's so easy," they say. "You get a paycheck for sitting on the internet all day and writing. A monkey could do your job!"


That's when I roll my eyes. See, people are quick to deem blogging as a no-brainer job. But when they actually sit down to write their firstcouple of posts, it hits them: This is way harder than Ithought. Like any person starting a new job, they mess things up.


That's okay -- it happens to pretty much every new blogger. Luckily, it's pretty easy to avoid these roadblocks if you know they're coming. So for all of you beginner bloggers out there who are looking to get up-to-speed quickly, keep on reading.


Below are 12 common mistakes most beginners make and some tips on how to avoid them....


Via Jeff Domansky
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Jeff Domansky's curator insight, August 19, 3:37 AM

Just the basics. Learn 12 common mistakes bloggers make when they are just getting started.

Melissa BBB's curator insight, August 19, 2:21 PM
yep another good one from Hubpost, another BBB Accredited Business
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3 ingredients to make your contents go viral

3 ingredients to make your contents go viral | Social Media, SEO, Photography | Scoop.it
A guide to creating shareable, addictive and link-worthy viral content that appeals to different age groups and genders.

Via massimo facchinetti
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SEO Barnsley's curator insight, September 26, 4:47 AM
3 Ingredients To Make Your Contents Go Viral
2DiFore Marketing Solutions's curator insight, September 26, 7:42 AM

Some pieces attract millions of eyeballs while others get their fair number of shares without entering the VIP club. Why?

Jeff Domansky's curator insight, September 26, 7:19 PM

If you've got these three ingredients, your content has a chance to go viral

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How to Increase Your Pageviews Per Visitor

How to Increase Your Pageviews Per Visitor | Social Media, SEO, Photography | Scoop.it

In this post, we’re going to take a look at what can be done to improve the pageviews of your website.


We’ll go through a number of strategies. There may even be some techniques that you haven’t even heard of before.


By the end of this post, you’ll have an incredible overview, in terms of what needs to be done to boost the pageviews on your site....


Via Jeff Domansky
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Jeff Domansky's curator insight, April 30, 11:45 AM

Neil Patel serves up practical tips for growing your page views.

Romeo E Youkhana's curator insight, April 30, 1:26 PM
Share your insight
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100 Brilliant Color Combinations: How to Apply Them to Your Designs

100 Brilliant Color Combinations: How to Apply Them to Your Designs | Social Media, SEO, Photography | Scoop.it

Color makes a design come alive.It can attract attention, set a mood, and even influence our emotions and perceptions.

 

But sometimes it can be hard to know where to start when choosing a color palette for your design project.

 

So we’ve done the hard work for you— giving you 100 color combinations inspired by nature, food & drink, travel, and everyday items.

 

Want to use these color combinations in Canva? Click here to sign up for free if you haven’t already (if you haven’t — are you kidding me?!).

 

Canva lets you change the colors of your design by entering the hex code in the color menu. Check out the video below for a quick tutorial on how...


Via Jeff Domansky
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Jeff Domansky's curator insight, April 21, 12:40 PM

A stunning collection of color palettes inspired by food, nature, travel and everyday items. Free to download in Canva! Recommended reading!  9/10

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5 Reasons Pinterest’s Search Engine Is Better Than Google’s

5 Reasons Pinterest’s Search Engine Is Better Than Google’s | Social Media, SEO, Photography | Scoop.it

Pinterest is a lifestyle searching tool for millions of people.


People go on there with excited eyes to look for amazing recipes to cook for dinner that weekend, find ways to dress to the tens for a special date, or find creative educational materials to teach children with.


Millions of users turn to Pinterest to enhance their lifestyle. And they are doing so by using the search function on Pinterest. Here’s a fun fact.


Did you know that Google has a search engine just for recipes? It’s been around for years, but almost nobody I know uses it.


Instead, most people I know automatically go to Pinterest if they want to find recipes to try out.


That’s not the only reason Pinterest is better than Google.


Here are 5 reasons why Pinterest’s search engine is better than Google.


Read more at: http://www.business2community.com/pinterest/5-reasons-pinterests-search-engine-is-better-than-googles-0589281

 


Via Antonino Militello
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Online Marketing Man's curator insight, March 25, 1:30 PM
Find really targeted people.
jasmine moriah gabrielle hummel's curator insight, April 6, 7:37 PM
I still think google is better than pinterest
Willem Kuypers's curator insight, April 11, 8:56 AM
Google est de moins en moins pertinent pour nos recherches sur internet. Voici explication pour utiliser Pinterest.
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How to Increase Website Traffic by 250k+ Monthly Visits

How to Increase Website Traffic by 250k+ Monthly Visits | Social Media, SEO, Photography | Scoop.it

If you want big search growth, you need content that ties back to top and middle-funnel consumer demand. This guide walks you through the process of utilizing that demand to skyrocket your search traffic.


Via Jeff Domansky
Anna Morgan's insight:

An exceptional post and business-building resource. The infographic terrific! Recommended reading! 10/10

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oconnorandkelly's curator insight, March 2, 1:12 PM

An exceptional post and business-building resource. The infographic terrific! Recommended reading! 10/10

malek's curator insight, March 2, 2:12 PM

An exceptional post and business-building resource. The infographic terrific! Recommended reading! 10/10

Dejan Nikolic's curator insight, March 3, 5:35 AM

An exceptional post and business-building resource. The infographic terrific! Recommended reading! 10/10

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11 Advanced Searches To Bookmark To Become A Google Power User

11 Advanced Searches To Bookmark To Become A Google Power User | Social Media, SEO, Photography | Scoop.it
Turn yourself into a true Google power user with these 11 advanced searches and pro tips. This will make sure you never have to recall these searches and yet will always have them at your fingertips.

Via Cendrine Marrouat - cendrinemarrouat.com
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130 Ways to Get Traffic

130 Ways to Get Traffic | Social Media, SEO, Photography | Scoop.it
Friday Freebie! Today we bring you a checklist and spreadsheet to increase traffic to your website

Via Cendrine Marrouat - cendrinemarrouat.com
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Cendrine Marrouat - cendrinemarrouat.com's curator insight, February 14, 10:57 AM

A great list to bookmark! I really like the idea of re-sharing on Quora and Tumblr. The former is quite targeted, so you are likely to get good results. 

judyhaar's curator insight, February 16, 10:56 AM

The most important, traffic!

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6 Steps to Create a Bare Bones and Profitable Social Media Plan

6 Steps to Create a Bare Bones and Profitable Social Media Plan | Social Media, SEO, Photography | Scoop.it

Since just about everyone uses some sort of social media site on a regular basis, almost every business can find its audience on one of them.

 

But it’s not easy to get those users to your site. That’s where a complete social media strategy comes in.

 

On top of that, it’s a great idea to have a social media marketing plan.  This is a 1-2 page document that outlines the most important parts of your overall strategy.

 

It’s a great way to make sure all your actions have a purpose behind them and to have something that will keep you consistent over time.

 

In this post, I’m going to show you a step-by-step process to create your own social media marketing plan....


Via Jeff Domansky
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Jeff Domansky's curator insight, February 2, 1:19 AM

Plan your work and work your plan might be a useful way to capture Neil Patel's post.

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3 Examples of Landing Pages Optimized for Facebook Ad Traffic

3 Examples of Landing Pages Optimized for Facebook Ad Traffic | Social Media, SEO, Photography | Scoop.it

This article will give you three complete examples of ad audiences and the corresponding landing page I've built with specific traffic in mind:The first is a general squeeze page for a webinar on SEO, targeting marketing professionals. The second is for a B2C outdoor activities business, running guy's weekend getaways. The third is for a nonprofit organization, targeting (with this specific campaign) women interested in environmentalism....


Via Jeff Domansky
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Jeff Domansky's curator insight, January 27, 1:29 AM

Useful landing page lessons.

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Five simple ideas to cut your blogging time in half

Five simple ideas to cut your blogging time in half | Social Media, SEO, Photography | Scoop.it

Without question, my biggest obstacle to consistent blogging was time. It still takes time of course, but today I can deliver a lot more content for a lot less time than I did a few years ago. Here are some ideas you can use to become dramatically more efficient with your content creation. In fact, you can cut your blogging time in half!...


Via Jeff Domansky
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Jeff Domansky's curator insight, January 28, 2:04 AM

Not enough time to blog? Mark Schaefer shares some great ideas guaranteed to cut your blogging time in half

Alonso Rodriguez's curator insight, February 1, 11:46 AM

Aquí vendría mi comentario de experto total


Aquí vendría mi comentario de experto total.  Aquí vendría mi comentario de experto total. Aquí vendría mi comentario de experto total. Aquí vendría mi comentario de experto total.