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Pharma
Curating the writing of pharma's digital prescription
Curated by Andrew Spong
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Google+ for Business? Pharma will have to wait

Google+ for Business? Pharma will have to wait | Pharma | Scoop.it
Businesses using Google Apps will have to wait a little longer to get on the Google+ bandwagon
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Could Google+ be Pharma’s answer to social media marketing?

Could Google+ be Pharma’s answer to social media marketing? | Pharma | Scoop.it
Google+ may be a lower risk option for pharmaceutical companies than facebook
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Pharma must learn from Google+ before it’s too late

Pharma must learn from Google+ before it’s too late | Pharma | Scoop.it
"This is why I say to all the pharma companies who are panicked about the new Facebook rules which will suddenly open up commenting, “so what?” Either let people comment or you may as well not even have a Page. It’s invisible anyway. No one sees it, so why invest the resources in maintaining the Page? If you think you can afford the resources, then open up commenting (you won’t have a choice after August 15 anyway) and actually benefit from what Facebook offers in terms of connecting with people who have a connection with your brand. Otherwise, don’t bother."
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