Mobile research firm research2guidance surveyed more than 2,000 developers and found some common traits among the successful mobile health apps:
Their revenue model is service-based, rather than based on paid downloads. More than a third of so-called successful apps, ranging from image sharing to sophisticated remote monitoring, get their revenue primarily from service sales, research2guidance said.
They integrate with other databases or health tracking devices. Open APIs allow apps to access more data that can enrich their value.
They have a large portfolio. More than one-third of the “successful” developers had published more than 20 mobile health apps, the firm said.
IOS is their No. 1 platform. A whopping three-fourths of successful developers had a preference for iOS over Android.