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Pharma, Reps, iPads & Tablets
Are tablets the future of PHARMA REPS ?
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Rescooped by Antoine POIGNANT, MD from Pharma, Reps, iPads & Tablets
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Veeva Systems: SaaS's Biggest Bubble And Tech's Best Short - Seeking Alpha

Veeva Systems: SaaS's Biggest Bubble And Tech's Best Short - Seeking Alpha | Pharma, Reps, iPads & Tablets | Scoop.it

“Veeva Systems: SaaS's Biggest Bubble And Tech's Best Short Seeking Alpha They are based on a global pharmaceutical sales rep head count of 450,000 and annual dollar per seat count of $4,500. Multiply those two numbers together and you get $2 billion.”

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How sales reps can help to improve pharma's reputation

Matt Portch, VP Commercial Model Innovation at Pfizer US on how Pfizer US on the role pharma sales reps play in improving pharma's reputation and what Pfizer...
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Flipboard As a Textbook Replacement | The Thinking Stick

Flipboard As a Textbook Replacement | The Thinking Stick | Pharma, Reps, iPads & Tablets | Scoop.it

"OK…so let me clarify that title. I honestly think textbooks are on their way out…or at least I hope they are. Really it should read “Flipboard as core curation artifact for classrooms” but that wouldn’t have you here reading now would it. "


Via John Evans
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carldowse's curator insight, April 3, 6:58 AM

With its magazine function Flipboard is an attractive cross platform means of curating and delivering content fro teaching purposes.

Kim Flintoff's curator insight, July 8, 1:13 AM

Student created books generated from high quality collaborative curation strategies seems a very valid entry point to active learning.

Julie Bilz's curator insight, July 10, 9:35 AM

I am ready for a world without textbooks in both K-12 and higher ed.  Bring it on!!

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Visiteurs médicaux : Un "Livre Blanc" pour relancer la VM

Visiteurs médicaux : Un "Livre Blanc" pour relancer la VM | Pharma, Reps, iPads & Tablets | Scoop.it
“ Alors que les plans sociaux se sont succèdés dans ce secteur ces dernières années, le métier de visiteur médical a-t-il encore un avenir ?”
Via Robert Courbé
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Doctors Prefer Online Drug Info To Rep Visits - InformationWeek

Doctors Prefer Online Drug Info To Rep Visits - InformationWeek | Pharma, Reps, iPads & Tablets | Scoop.it
“Doctors Prefer Online Drug Info To Rep Visits InformationWeek Only 20% of the nearly 3,000 respondents said they preferred to get drug information through in-person meetings with pharmaceutical reps. This percentage is shrinking rapidly.”
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More iPad Writing Apps That Authors Love - No Wasted Ink

More iPad Writing Apps That Authors Love - No Wasted Ink | Pharma, Reps, iPads & Tablets | Scoop.it
"The following is a personal review of iPad apps that family and friends have recommended to me. These apps are all focused on creative writing: some favor markdown language, others are great PDF annotative apps or additions to your favorite note taking apps and one is a great companion to blog writing. I have not been asked to review the app by the developer nor do I have any financial stake in their product."
Via John Evans
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Recent Cloud IPO Veeva Systems Scores In Health Biz VEEV MRK TWTR - Investor's Business Daily

Recent Cloud IPO Veeva Systems Scores In Health Biz VEEV MRK TWTR - Investor's Business Daily | Pharma, Reps, iPads & Tablets | Scoop.it
Recent Cloud IPO Veeva Systems Scores In Health Biz VEEV MRK TWTR Investor's Business Daily Veeva's lineup includes Veeva CRM, a customer relationship management solution that lets pharmaceutical sales reps, account managers and others manage,...
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Merck, AstraZeneca, Pfizer top list of biggest pharma job-cutters - FiercePharma

Merck, AstraZeneca, Pfizer top list of biggest pharma job-cutters - FiercePharma | Pharma, Reps, iPads & Tablets | Scoop.it
Merck, AstraZeneca, Pfizer top list of biggest pharma job-cutters
FiercePharma
Declining productivity in Big Pharma R&D. The shift to specialty drugs that can be promoted without a small army of sales reps.
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Lundbeck recruiting 200-plus sales reps for Brintellix launch - FiercePharma

Lundbeck recruiting 200-plus sales reps for Brintellix launch - FiercePharma | Pharma, Reps, iPads & Tablets | Scoop.it
Lundbeck recruiting 200-plus sales reps for Brintellix launch FiercePharma Though still awaiting regulatory approval, the Danish drugmaker is recruiting more than 200 sales reps to prepare for take-off, Bloomberg reports.
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Survey: 43 percent of doctors use mobiles for clinical purposes

Survey: 43 percent of doctors use mobiles for clinical purposes | Pharma, Reps, iPads & Tablets | Scoop.it

A recent survey by Deloitte found that 43 percent of doctors use smartphones or tablets for clinical purposes, which the firm suggested included EHR access, e-prescribing, and physician-to-physician communication.


Via Olivier Delannoy, Lionel Reichardt / le Pharmageek
Antoine POIGNANT, MD's insight:

Presque un médecin sur deux...

Budget digital moyen < 10 % au maximum !!!

Un bel avenir pour http://www.meditailing.com ;-)

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eMedToday's curator insight, May 16, 2013 8:54 PM

And 63% of doctor use mobile for medical reference.  The conclusion is that Pharma's need to interact with doctor via mobile devices

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Répondez à PharmaVision 2013 et gagnez un iPad et un an d’abonnement aux Echos !

Antoine POIGNANT, MD's insight:
Répondez à l'enquête PharmaVision 2013 et gagnez un iPad + 1 an d'abonnement aux Echos !

Nous assistons en France à une crise des agences d’évaluation, plutôt qu’à une crise du médicament ou de l’industrie pharmaceutique ; il est donc essentiel d’entendre aujourd’hui le point de vue des acteurs de santé sur les facteurs de succès de sortie de cette crise.


Cette enquête "PharmaVision 2013" est destinée à refléter votre vision de l'évolution prévisible du mix-marketing/ventes dans le contexte de l'application de la Loi Bertrand. Vous trouverez une série de questions et la possibilité de commentaires ouverts permettant de nous faire part de vos remarques.

 

Les résultats seront présentés le 21 mars 2013 sur le Stand EuroHealthNet au Congrès PharmaSuccess 2013 et disponibles sur http://www.PharmaSuccess.fr

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Sales reps, don your badges. We'll be watching you - FiercePharma

Sales reps, don your badges. We'll be watching you - FiercePharma | Pharma, Reps, iPads & Tablets | Scoop.it
Pharma reps have been known to chafe at time-logging rules. Keeping a journal of office visits and sample hand-outs can be such a pain--and shouldn't results speak more loudly than hash marks on a sales-call report?
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Quelle organisation des équipes Social Media dans les entreprises ...

Quelle organisation des équipes Social Media dans les entreprises ... | Pharma, Reps, iPads & Tablets | Scoop.it
Quelle organisation des équipes Social Media dans les entreprises ? Posted by Aref JDEY under Réseaux sociaux. L'agence RAGAN et l'éditeur Nasdaq OMX ont publié un livre blanc basé sur les résultats d'une enquête ...
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The Ideal Pharma Sales Candidate

The Ideal Pharma Sales Candidate | Pharma, Reps, iPads & Tablets | Scoop.it
The Ideal Pharma Sales Candidate: What do excellent reps bring to the table, and how can they drive your compa... http://t.co/VKIzbOlms2
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Visiteurs médicaux : Un "Livre Blanc" pour relancer la VM

Visiteurs médicaux : Un "Livre Blanc" pour relancer la VM | Pharma, Reps, iPads & Tablets | Scoop.it

“ Alors que les plans sociaux se sont succèdés dans ce secteur ces dernières années, le métier de visiteur médical a-t-il encore un avenir ?”


Via Robert Courbé, Antoine POIGNANT, MD
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Glaxo's New Doc-Pay Policy Mostly Pleases Critics - Medscape

Glaxo's New Doc-Pay Policy Mostly Pleases Critics Medscape The recent decision by GlaxoSmithKline to stop paying physicians to promote its drugs and reform other marketing practices represents progress, Big Pharma critics told Medscape Medical...
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Veeva Systems: SaaS's Biggest Bubble And Tech's Best Short - Seeking Alpha

Veeva Systems: SaaS's Biggest Bubble And Tech's Best Short - Seeking Alpha | Pharma, Reps, iPads & Tablets | Scoop.it
“Veeva Systems: SaaS's Biggest Bubble And Tech's Best Short Seeking Alpha They are based on a global pharmaceutical sales rep head count of 450,000 and annual dollar per seat count of $4,500. Multiply those two numbers together and you get $2 billion.”
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Do I Need to Get FDA Approval for my Mobile App?

Do I Need to Get FDA Approval for my Mobile App? | Pharma, Reps, iPads & Tablets | Scoop.it
On September 21, the U.S. Food and Drug Administration (FDA) issued its long awaited final guidance for developers of mobile medical applications. How Will it Affect the Way Apps are Designed and Marketed? more at http://www.seguetech.com/blog/2013/11/11/need-FDA-Approval-mobile-app
Via nrip, dbtmobile
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Pharma Guy's curator insight, November 6, 6:31 AM


Listen to this podcast: Beyond Mobile Medical App Guidance - What to Worry About After FDA Publishes Its "Final" Guidelines.


A conversation with Bradley Merrill Thompson, Member of the Firm at Epstein Becker & Green and General Counsel to the mHealth Regulatory Coalition. We discuss prospects for FDA's final guidance on regulation of mobile medical apps (MMAs) and other regulatory issues that the mobile health community and FDA will need to face after publication of the "final" guidelines.


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Le e-learning réinvente le responsable formation (M. Diaz et infographies)

Le e-learning réinvente le responsable formation (M. Diaz et infographies) | Pharma, Reps, iPads & Tablets | Scoop.it
Le e-learning a quinze ans d'âge. Après un démarrage laborieux, il semble promis à franchir rapidement un pallier, transformant ainsi en profondeur le rôle et la place des responsables de formation en entreprise.

Via Fabrice Vezin
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Rescooped by Antoine POIGNANT, MD from Pharma Hub
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GlowCaps, une boite de médicaments connectée

GlowCaps, une boite de médicaments connectée | Pharma, Reps, iPads & Tablets | Scoop.it

GlowCaps est une boite de médicaments connectée créée par la société Vitality permettant d'indiquer les posologies et heures de prise pour assurer un meilleur traitement. Comme tout le monde le sai...


Via Matthieu BOYER, Philippe Marchal/Pharma Hub
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Rescooped by Antoine POIGNANT, MD from itsyourbiz
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The Three Most Annoying Habits of Unsuccessful Sales Reps

Awkward questions, lack of preparation, and losing focus: Beware of this trifecta of annoying habits that cause your prospects to roll their eyes -- or worse, hang up.

Via Skip Boykin
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As medicine goes digital, Apple's iPad is top choice among doctors

As medicine goes digital, Apple's iPad is top choice among doctors | Pharma, Reps, iPads & Tablets | Scoop.it
As physician practices and hospitals are increasingly required to bring their operations into the present with digitized records, Apple's iPad is the device of choice when it comes to doctors interacting with health records, a new study shows.

Via Philippe Marchal/Pharma Hub, Giuseppe Fattori, Nikos Papaioannou
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eMedToday's curator insight, June 2, 2013 7:15 PM

key insight

 

"Doctors and hospitals are hungry for apps that take full advantage of the capabilities of mobile devices like the iPad, according to data from Black Book Rankings, a healthcare IT analysis firm"

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Le visiteur médical connecté : Eurostaf étude de marché #ereps #pharmareps

Le visiteur médical connecté : Eurostaf étude de marché #ereps #pharmareps | Pharma, Reps, iPads & Tablets | Scoop.it
Le visiteur médical connecté Secteur pharmaceutique.

 

voir sur http://www.meditailing.com 

Antoine POIGNANT, MD's insight:

Dans un contexte inédit de retournement du marché et de contraintes réglementaires croissantes, les laboratoires pharmaceutiques doivent repenser leur stratégie produit et faire évoluer en profondeur les modes de communication et d’information à destination des professionnels de santé. Les visiteurs médicaux sont les premiers exposés à ces mutations.

 

Pour faire la différence sur ce marché hautement concurrentiel, les laboratoires déploient actuellement de nouveaux outils digitaux qui ont vocation à optimiser l’efficacité commerciale de la visite médicale.

 

Le Remote detailing, les e-ADV ou le Close Loop Marketing sont quelques-uns des leviers digitaux choisis au service du « visiteur médical connecté ». La digitalisation de la visite médicale modifie fortement les équipements technologiques des VM et renouvelle le contenu et l’approche même de la visite médicale.

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Same song, lower budget for pharma's sales force - FiercePharma

Same song, lower budget for pharma's sales force - FiercePharma | Pharma, Reps, iPads & Tablets | Scoop.it
Same song, lower budget for pharma's sales force
FiercePharma
Worried about potential conflicts of interest--and tired of fielding visits from scores of reps--some clinics began to bar pharma's sales folks altogether.
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Société Française d’Athérosclérose - CHOLESTEROL : ATTENTION DANGER !!

Société Française d’Athérosclérose - CHOLESTEROL : ATTENTION DANGER !! | Pharma, Reps, iPads & Tablets | Scoop.it
La NSFA dénonce les propos des Pr Evin et Debré
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