Pharma & Medical Devices
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Pharma & Medical Devices
Latest news on patients, healthcare and medical devices from around the Web
Curated by Richard Meyer
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Ask Your Doctor if This Ad Is Right for You - NYTimes.com

Ask Your Doctor if This Ad Is Right for You - NYTimes.com | Pharma & Medical Devices | Scoop.it

Once again the NY Times tries to attack pharma without the real facts

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WebMD eyeing expansion into healthcare price transparency, telehealth

WebMD eyeing expansion into healthcare price transparency, telehealth | Pharma & Medical Devices | Scoop.it
WebMD may soon begin to offer healthcare price transparency tools to users, and is even looking at becoming involved in telehealth, CEO David Schlanger said on a recent earnings call. Schlanger also talked about traffic and search trends, Medscape Consult, and the company’s video content strategy.
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The 100 Most Overpaid CEOs: Are Fund Managers Asleep at the Wheel? | As You Sow

The 100 Most Overpaid CEOs: Are Fund Managers Asleep at the Wheel? | As You Sow | Pharma & Medical Devices | Scoop.it
As You Sow is promoting corporate accountability through shareholder action and toxics reduction using innovative legal strategies and community grantmaking. We are transforming corporate behavior and creating a more socially and environmentally just society.
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The Super Bowl ad about constipation made perfect business sense for the pharmaceutical company that paid for it

The Super Bowl ad about constipation made perfect business sense for the pharmaceutical company that paid for it | Pharma & Medical Devices | Scoop.it
The unexpected commercial struck a chord of outrage with some viewers.
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McKesson, mscripts partner to boost adherence via mobile Rx coupons

McKesson, mscripts partner to boost adherence via mobile Rx coupons | Pharma & Medical Devices | Scoop.it
The aim of the partnership is to boost adherence among patients something a recent study published in JAMA Internal Medicine has found can be improved by text message reminders.
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Celebrity drug ads Opportunity or PR disaster

Celebrity drug ads Opportunity or PR disaster | Pharma & Medical Devices | Scoop.it
Tapping celebrities for brand or awareness campaigns ensures a high degree of attention, but such arrangements come with concerns that "regular" ones do not.
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Study: mHealth impact negligible on healthcare costs, patient benefits

Study: mHealth impact negligible on healthcare costs, patient benefits | Pharma & Medical Devices | Scoop.it
A research trial evaluating mobile healthcare technology versus traditional disease management reveals "little evidence" digital medicine intervention reduces healthcare costs or drives greater consumer healthcare interest, though some improvement in health self-management was reported.
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Fight To Lower Drug Prices Forces Some To Switch Medication

Fight To Lower Drug Prices Forces Some To Switch Medication | Pharma & Medical Devices | Scoop.it
Health insurers are trying to spark a price war by refusing to pay for some brand-name medications unless they get a big discount. This forces some people to change their prescriptions.
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Theranos' problems could be about to get much worse

Theranos' problems could be about to get much worse | Pharma & Medical Devices | Scoop.it
The Wall Street Journal reports Theranos' labs in northern California could put its relationship with Medicare at jeopardy.
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The dark side of the arthritis drug blamed in Glenn Frey's death

The dark side of the arthritis drug blamed in Glenn Frey's death | Pharma & Medical Devices | Scoop.it
Many of the medications that treat the autoimmune disease, come with a slew of possible side effects, from heart failure to tuberculosis.
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Opinion: The AMA is wrong about banning drug ads - STAT

Opinion: The AMA is wrong about banning drug ads - STAT | Pharma & Medical Devices | Scoop.it
The AMA's proposal to ban all drug ads is, at best, misguided, and, at worst, ignores the benefits of such ads to patients, a former pharma executive said.
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CEOs: What's missing in the drug pricing debate

Several factors are being overlooked when discussing drug pricing in the U.S., three pharma CEOs say.
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Overcome Hurdles to Effective Pharmaceutical Marketing

Topics and discussion points include: Regulations: What are the most often cited violations? Are pharma marketers getting better at compliance? Cautionary tale…
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Who’s the Better Drug Dealer?

Who’s the Better Drug Dealer? | Pharma & Medical Devices | Scoop.it
How CVS cut pharma price increases through negotiation, the Wall Street Journal explains in an editorial.
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Drug Pricing Is a Mess, and We’re All Paying For It

Drug Pricing Is a Mess, and We’re All Paying For It | Pharma & Medical Devices | Scoop.it
Pharma companies are obviously rolling in it: Ads with heroic toenails don’t come cheap when they’re sandwiched between Super Bowl plays, and neither does a certain Wu-Tang album. But many of the priciest medications are available for free if you have a coupon. Something’s wrong here.
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How a Sanofi Diabetes Bet Went Wrong

How a Sanofi Diabetes Bet Went Wrong | Pharma & Medical Devices | Scoop.it
French drugmaker Sanofi thought it had a gold mine in its licensing pact with MannKind for the rights to sell the insulin inhaler Afrezza, but safety concerns and reimbursement issues doomed the effort.
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New consumer concerns harder for health brands to swallow

New consumer concerns harder for health brands to swallow | Pharma & Medical Devices | Scoop.it
Finicky formulary committees and rising consumer cost consciousness add up to a new market dynamic for health brands. A new survey helps break it down.
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Drug Industry Launches Ad Campaign Aimed at Lawmakers

Drug Industry Launches Ad Campaign Aimed at Lawmakers | Pharma & Medical Devices | Scoop.it
The pharmaceutical industry is ramping up an advertising campaign designed to improve its reputation with lawmakers, as it lobbies against any effort to rein in prescription costs.
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Satisfaction with Doctor Visits on the Rise

Satisfaction with Doctor Visits on the Rise | Pharma & Medical Devices | Scoop.it
Doctors’ visits aren’t typically a favorite activity for most, but their importance is unquestionable. As health care models continue to morph, the marketplace is continually changing. Patients now have more choices than ever as to where and how they interact with their health care providers, so satisfaction is an increasingly important measure. Among those who have visited a doctor’s office in the past year (“patients”), 88% (up 5 points from 2012) report they are satisfied with their last visit; notably, over half (53%) state they are very satisfied.
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Holding Drug Companies Accountable for Drug Prices

Holding Drug Companies Accountable for Drug Prices | Pharma & Medical Devices | Scoop.it
Look at how pharmaceutical companies actually spend their money. Contrary to what they claim, research does not dominate. Rather, more of the money goes toward funding marketing budgets and realizing profits.
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Major drugmakers push back in U.S. price debate

Major drugmakers push back in U.S. price debate | Pharma & Medical Devices | Scoop.it
With a backlash brewing over the price of medicines in the United States, drugmakers are pushing back with a new message: Most people don't pay retail.   
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