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The Effects of Social Media on Our Body and Brain

The Effects of Social Media on Our Body and Brain | Pharma marketing | Scoop.it
We always talk about how social media can affect your brand, your reputation your social life. What we don't discuss is the effect it has on our body and brain. What sorts of chemical reactions happen each time we check our Twitter? How does our brain work now that internet is everywhere? Also Read: 11…
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Pharma's role in the digital health landscape

Pharma's role in the digital health landscape | Pharma marketing | Scoop.it

Via Andrew Spong
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malek's curator insight, May 14, 2014 11:30 AM

The health costs, access and resources are a key driver to seeking solutions to the health dilemma that exists right now and is projected to only get worse.  

Rescooped by Ana Mavrodineanu from Social Media and Healthcare
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The Growth of Inbound Marketing in Health Care

The Growth of Inbound Marketing in Health Care | Pharma marketing | Scoop.it
This infographic details the rise of inbound marketing tactics in health care.

 

src: http://connect.socialsitemedia.com/inbound-marketing-blog/bid/371343/INFOGRAPHIC-The-Growth-of-Inbound-Marketing-in-Health-Care

 


Via nrip
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This company tracks your kids online — and tells you about their mental health

This company tracks your kids online — and tells you about their mental health | Pharma marketing | Scoop.it

Prevention is the new focal point of modern health care. But while doctors worldwide are doing a better job of stopping diseases like HIV/AIDS before they take root in our bodies, they’ve been slower to bring such care to mental health.

 

Mevoked aims to change that.


Via Alex Butler, Tom Hall
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Alex Butler's curator insight, November 26, 2013 8:42 AM

Another interesting example of behavioural tracking in mental health. With the work underway in schizophrenia and recovery from brain injury this is an area ripe with innovation. You can imagine the sensationalist headlines if you wanted to mis-represent stories such as this though...

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▶ The State of Digital Pharma 2014

Share your videos with friends, family and the world

Via COUCH Medcomms
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Univadis : delivering personalized content aligned to customer needs

Univadis : delivering personalized content aligned to customer needs | Pharma marketing | Scoop.it

The eCRM email engagement programme was ‘self-learning’ in that email frequency is tailored to members’ behaviour and observed engagement data. Responsive email designs were used to promote emerging content appropriate to a given professional’s medical specialty.

Member activity on the Univadis portal as well as observed email engagement was used to drive the frequency and content strategy. With the free time of healthcare professionals limited, dynamic emails serve up content to the user as the content is published ensuring maximum ‘share of attention’.


Via Olivier Delannoy
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Olivier Delannoy's curator insight, January 30, 2014 4:19 AM

Key highlights on this well acclaimed initiative and why it is so relevant for the HCPs

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Johnson and Johnson Out Ranks All Other Pharma Companies in Social Media Engagement, According to IMS

Johnson and Johnson Out Ranks All Other Pharma Companies in Social Media Engagement, According to IMS | Pharma marketing | Scoop.it

Via COUCH Medcomms
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Richard Baxter's curator insight, January 22, 2014 7:36 AM

Interesting list!