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Electronic Health Records Infographic | Pharma & Medical Devices

Electronic Health Records Infographic | Pharma & Medical Devices | pharma digital marketing | Scoop.it
How do electronic health records connect you and your doctor?
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The Digital Marketing Trio Of 2013 [Infographic]

The Digital Marketing Trio Of 2013 [Infographic] | pharma digital marketing | Scoop.it

Digital marketing has become one of the most focused on streams of marketing in the last few years. Three of the biggest digital marketing issues include social network marketing, mobile, SMS marketing, and content marketing. Here’s a brief look at each:

Social Network Marketing

As a marketing, you can rely on social media to connect, engage, and build relationships with current and potential customers.

Mobile / SMS Marketing

Mobile marketing is a term that covers several different methods of marketing through mobile devices. Mobile marketing can take several different shapes but one of the most popular is SMS marketing.

Content Marketing

Content marketing is the development of interesting and helpful materials to engage customers and clients. Examples of content can be blogs, infographics, online tools, YouTube videos etc.

 

This infographic displays some eye-opening statistics about these 3 digital marketing streams and might get you thinking more about including these streams into your marketing mix.


Via Lauren Moss
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Ennio Martignago's curator insight, August 29, 2013 3:01 AM

Sociale, Mobile e… Contenuti (!!!). Il terzetto di punta dell'anno in corso (e ml'olio solo di questo)

THOMAS Gwenaëlle's curator insight, August 29, 2013 3:12 AM

Le marketing digital on aime ça 

Ubleam's curator insight, August 29, 2013 3:47 AM

So do you use the smart logo : http://pinterest.com/ubleam/

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Effective Mobile Marketing Strategies For Your Business

Effective Mobile Marketing Strategies For Your Business | pharma digital marketing | Scoop.it

Making use of effective mobile marketing strategies can perform wonders for your business by getting your brand, service or products in front of a massive audience of potential buyers. If you have yet to develop a marketing plan for your business that involves mobile marketing, you are in danger of being left behind as your competitors draw in more and more customers from right under your nose. Here are my top 3 mobile marketing strategies that will deliver results fast:


Mobile Optimization For Your Website
With an ever increasing quantity of people using mobile devices to browse the web, your very first step towards having an effective presence on the web is to ensure that your website is mobile optimized. Use an online emulator to test how your website works on a variety of mobile devices and if there are any issues simply spin off a light version of your site and go grab the mobile version of your domain for it, if it is still available.


Making Use Of Bulk SMS
Right now, the least expensive method of mass advertising is bulk SMS text messaging. As well as being cheap and easy to put together an SMS marketing campaign for your business has the power to bring in almost instant results. Run a good campaign and you can look forward to one of the most significant return on investments you have ever witnessed.


Making QR Codes Work For you
Highly versatile and perhaps one of the most flexible marketing tools available, QR codes can be created for a very low cost online and then put to use in a variety of different marketing campaigns. QR codes can be added to your business cards or any other advertising literature you have. You can have them added to ads you run in magazines, get them printed on lots of different products. They spur interaction with consumers and are one of the most effective ways of increasing the count of new prospects for your business.
The above mobile marketing strategies have the potential to bring in new and limitless profits for your business, but don’t stop there. Keep searching for new and innovative ways to make use of mobile marketing to keep a step ahead of your competitors.

 

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Digital health perspectives for Pharma's

Digital health perspectives for Pharma's | pharma digital marketing | Scoop.it

RT @Lifeadvertising: Life's Director of Digital on social media, #mHealth and challenges to digital marketing in #pharma http://t.co/E5CrLOKuVp #hcsm

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