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Pervasive Entertainment Times
Augmented locative stories, experiential transmedia games, collaborative social TV
Curated by Gary Hayes
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Augmented Reality mature enough for mainstream gaming? Review PlayStation Vita's Reality Fighters

Augmented Reality mature enough for mainstream gaming? Review PlayStation Vita's Reality Fighters | Pervasive Entertainment Times | Scoop.it

This bizarre title has made one hell of a bad first impression, leaving us wondering whether it might very well be the worst Vita game yet.

Reality Fighters is (surprise!) a fighting game. The twist is that it uses the Vita's cameras to map your face to a character, as well as to let you battle it out in augmented reality arenas. I got a chance to have my face mapped to a character, and while it did do a decent job of recognizing the important points of my skull, I didn't think the character looked like me at all. It had some blurry approximations of my facial hair, but the face certainly didn't make me feel like I was somehow more a part of the fight.

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The Difference Between Connected, Social and Expanded TV – and Why You Should Care from Nick Demartino

The Difference Between Connected, Social and Expanded TV – and Why You Should Care from Nick Demartino | Pervasive Entertainment Times | Scoop.it

The tech world is rife with trend-mongering, much of which winds up as wishful thinking or downright wrong. The future of television technology is no exception (Remember web TV, Intercast, and interactive set-top boxes?). Prognostication is a mug's game.

And, so it is with great caution that I approach the latest trio of trends -- Connected TV, Social TV and Expanded TV. Whether or not these jargony trends hurl us into the future, they reflect the challenge that every content creator (and distributor) faces today:

Consumers expect more from all of their screens.

Herein I break down these three big trends, along with their odds for future success (which I may live to regret).

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Transmedia & the Future of Filmmaking. Forget 3-D —interactive media is the next wave of entertainment.

Transmedia & the Future of Filmmaking. Forget 3-D —interactive media is the next wave of entertainment. | Pervasive Entertainment Times | Scoop.it

Enter the "transmedia" movement. A cinema/digital media hybrid anchored in filmmaking, this new brand of storytelling is defined by works that combine the typical moviegoing experience with more interactive elements, enabled by new media tools. There's no standard formula for making a transmedia work—the field is too young to have ossified in form yet—so the new medium is being produced in varying iterations.
The first transmedia experience this journalist had was truly poignant. At the beginning of Chris Milk's music video for Arcade Fire's "The Wilderness Downtown," the user is prompted to enter the address of the home in which they grew up. The video then begins. Featuring a young boy running shown from various angles (in simultaneously open windows, thanks to the capabilities of HTML5, a new kind of Internet coding language), the video begins

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Transmedia and the Art of Brand Storytelling "more immersive, collaborative experiences"

Transmedia and the Art of Brand Storytelling "more immersive, collaborative experiences" | Pervasive Entertainment Times | Scoop.it

There’s certainly a great deal of discussion happening today around the transmedia concept, though the idea of a story being told across multiple platforms is hardly new. But what is evolving from previous incarnations of the idea is element of a more disciplined distribution of story, and a more thoughtful approach to the timing and delivery of story layers across the various touchpoints.

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Big Brand jumps on the "Logo Recognition Augmented Reality Game" band-wagon. Blippar meet Cadbury

Big Brand jumps on the "Logo Recognition Augmented Reality Game" band-wagon. Blippar meet Cadbury | Pervasive Entertainment Times | Scoop.it

And to celebrate the official launch this week, the guys behind Blippar have teamed up with Cadbury to turn chocolate bars into an augmented reality game, in what Blippar is calling “the world’s first official AR game triggered by, and played off, product packaging”.

Blippar is a mobile app that converts real-world images, products and adverts into virtual experiences, and to promote its launch the the startup has allowed Cadbury to create an augmented reality game that anyone with an iOS or Android device can play.

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Citizen Skywatch? 1960 Event, Game Forum or Alternate Reality Game Viral? | ZoKnowsGaming

Citizen Skywatch? 1960 Event, Game Forum or Alternate Reality Game Viral? | ZoKnowsGaming | Pervasive Entertainment Times | Scoop.it

Is this a new game after all, or perhaps just an ARG? There’s no doubt they’ve done a good job at keeping this one under wraps. What do you think they’re up to?

Take-Two Interactive, the publishers responsible for such titles as Borderlands, Red Dead Redemption, and L.A. Noire have registered CitizenSkywatch.com which would appear at first glance to be some type of forum, but more than likely is just a placeholder for a new game in the works. On the forum we noticed there is an archive labeled ”1960″, could this have something to do with the game’s setting? It’s interesting but it’s too soon to say for sure, as not much is known about the game. The logo doesn’t really provide any insight as to what to expect either.

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Grander Organic Vision of Augmented Reality. Greg Tran's Mediating Mediums, Harvard Thesis Winner. Video

"It used to be thought that the future of the digital would be VIRTUAL REALITY.... an entirely digital world which would be completely simulated with no context or spatial limitations.We've all seen it... in x men/james bond/star trek’s holodeck…. Any future technologicalreference... A white box which projects any environment that you could imagine.In this paradigm you step OUT of the Material world in INTO the Digital world.…but the reality is otherwise.... and the future of the digital seems to be moving in anotherdirection.Technologies like the nintedo wii 3ds, xbox kinect, the ipad illustrate that the future of the digitalis tied to and is enriched when it is connected to material reality. The digital becomes aninfrastructural and informational prosthetic, but is most profound when it ties back to thehuman body and ties back to material reality…"

http://www.scribd.com/fullscreen/57431988?access_key=key-1pyggugumvz9ujkdqftd

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Archive: ARG Tools for iPhone "a bit of a niche utility" :) Netninja.com

Archive: ARG Tools for iPhone "a bit of a niche utility" :) Netninja.com | Pervasive Entertainment Times | Scoop.it

As a few readers of this blog may know, I have been tinkering with iPhone development for about a year. Technically, a bit longer than that — since the first jailbreaks and community SDKs — but realistically, with all seriousness, about a year of what I’d consider above “tinkering” but below “professional.” In recent months, I even picked up an iPhone developer certificate for code-signing. At first, it was for the “gee whiz” factor of running code outside the simulator, on a real device, but I quickly came to realize how close I was to having shippable apps.

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Hallelujah! We are busting out of our cocoons. Story experiences are the new Plasma TV and Facebook!

Hallelujah! We are busting out of our cocoons. Story experiences are the new Plasma TV and Facebook! | Pervasive Entertainment Times | Scoop.it

Dare we finally say good riddance to the Age of Atomisation?

Now we are going out. Like children whose parents are away for the weekend, we are climbing out the windows and staying out past our bedtimes.

But to bust out of our cocoons! To hit the streets. To wake up and feel alive in our bodies again. To be out in the world, celebrating the talent and skill of others. To reject creeping atomisation and individualisation. To turn to the person next to us at the gig or the gallery or the winery or the community choir and introduce ourselves. To get to know each other again. It's good to meet you.

The latest Live Performance Australia survey reports that Australians spent a record $1.3 billion on tickets to live shows last year. Between July 2009 and June 2010 in Victoria there were more than 5.4 million attendees at live music venues - outstripping AFL match attendances. Like teens off the leash, where we are heading to is random, joyous, catholic, experimental and kind of mental.

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Reward locative, playful customers with Super Social Gamified Kiip, Real rewards for virtual achievements

Reward locative, playful customers with Super Social Gamified Kiip, Real rewards for virtual achievements | Pervasive Entertainment Times | Scoop.it

Reach and reward 15+ million active game players across our network that are hitting achievements.
Deliver a value exchange through promotions and target users through game genre, demographics and location.
Get rewards deployed in seconds. Manage campaigns in real-time. Deliver joy

The Kiip Team - We're a team on a mission. We're determined to create technologies that facilitate beautiful, streamlined experiences around achievements, games, and rewards. We're excited about what we're building and how it will change how we interact with brands on a daily basis.

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Archive: Gr8 ARG StoryWorld 101 & Comments. Shifting Paradigms of Alternate Reality Gaming

Archive: Gr8 ARG StoryWorld 101 & Comments. Shifting Paradigms of Alternate Reality Gaming | Pervasive Entertainment Times | Scoop.it

"there appeared a number of billboards that simply stated ‘Get Out of Your Mind’. That was it, no further information other than a website address. Upon further investigation, there was some kind of registration process – but one that did not indicate in any manner just what you were signing up for. It turns out that Neurocam was a kind of hybrid ARG, art-project and spiritual experiment." The phone rings late one evening. You answer it to hear the voice of a woman in distress: 'I can't keep this up any longer, they're getting to close to the truth!'.

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Google R everywhere, now your purse! Google Wallet near field, virtual credit cards launch this month!

Google R everywhere, now your purse! Google Wallet near field, virtual credit cards launch this month! | Pervasive Entertainment Times | Scoop.it

This new technology will allow you to use your smartphone to pay for a wide-variety of services, including brick-and mortar purchases.

While making payments from your smartphone is not new, proximity technology is and it will change the way we can make a purchase. Google Wallet uses Near Field Communication, short-range communication systems that can transmit secure credit card data within a range of about 1.6”, allowing a smartphone to become a virtual credit card or prepaid cash card.

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FunInNumbersMobile, locative & collaborative distributed games using pervasive technologies

We present here, Fun in Numbers, a framework for developing multiplayer pervasive games that rely on the use of ad hoc mobile sensor networks. The unique feature in such games is that players interact with each other and their surrounding environment by using movement and presence as a means of performing game-related actions, utilizing sensor devices. We present the fundamental issues and challenges related to these type of games and the scenarios associated with them is provided. Our framework is developed using Java and is based on a multilayer architecture, which provides developers with a set of templates and services for building and operating new games.

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Augmented Reality Game Fueled By Advanced Robot Mapping Technology – SLAM Goes Mobile! | Singularity Hub

Augmented Reality Game Fueled By Advanced Robot Mapping Technology – SLAM Goes Mobile! | Singularity Hub | Pervasive Entertainment Times | Scoop.it

Don’t let 13th Lab’s ridiculous augmented reality game fool you. This is some serious tech, with some serious applications that will ultimately make all of our portable devices that much more powerful. I mean, you can only add so many tools to the smart phone utility belt before you just have to admit you’ve created iBatman. Whether they use it for the next generation of robots, or find a killer application in mobile mapping, affordable portable SLAM is finally here. And that, my friends, is the kind of technology that is well worth taking some balls for.

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Facebook Education Live Creatives Talk on Multi Platform Storytelling - August, 17, 2011

StoryLabs mentor Brian Seth Hurst giving a nice 101 on Cross Platform Storytelling at Facebook Live - Creatives Talk - August, 17, 2011on Facebook Education on Livestream - Watch live streaming Internet TV. Broadcast your own live streaming videos, like Facebook Education in Widescreen HD. Livestream, Be There.

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Create routes, find gold, race others, buy cool gadgets - Tourality? The ultimate Location Based Game

Create routes, find gold, race others, buy cool gadgets - Tourality? The ultimate Location Based Game | Pervasive Entertainment Times | Scoop.it

Tourality, as a location based game (LBG), is a novel kind of game. Your real environment such as a urban district, some park or even a wood serve as a virtual playground, where your location and movements are identified via GPS-signal emitted from your cell- or smartphone. Your target is to reach certain predefined spots in the game set by moving towards them with your mobile device.

CHALLENGES

You can battle other gamers in the multiplayer mode, join forces in a team or even compare your highscore as single player with other gamers in the Tourality-community. Unlike Geocaching, Tourality focuses on time, your aim is to be faster than the other. In doing so it is your very own choice whether you play the game sets by feet, use inline skates, a bobby car, or even motorized vehicles. If only you are fast!

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Archive: Bring all your Check-Ins into 1 place - Multiplatform Check In Aggregator With Augmented Reality

Archive: Bring all your Check-Ins into 1 place - Multiplatform Check In Aggregator With Augmented Reality | Pervasive Entertainment Times | Scoop.it

The concept is great, and what the app lacks in network support (only Facebook and Foursquare are available right now), it makes up for with an incredible augmented reality mode. That is, when held facing down, the app will only display a map of your surroundings with appropriate locations and check-ins.

The problem is quite similar to the fragementation IM networks have, so it’s no surprise that Shape Services (the guys behind IM+) is trying to tackle the problem. Their new app, launched this week, is called Checkin+ and it will enable you to aggregate your check in activity in one place.

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Is Google+ the Next Big Thing for Social & Other Gaming? - What Games Are

Is Google+ the Next Big Thing for Social & Other Gaming? - What Games Are | Pervasive Entertainment Times | Scoop.it

The social games industry sprung back into the news last week after a quiet few months with the exciting revelation that Google+ had officially opened up its games business. Offering a clean design, an attractive financial package and even a hosting solution, it seems like it could be the next hot ticket platform.

Google+ is not a second Facebook, and it’s unlikely to ever be so. It probably won't be a social network for your mother or a self-advertising tool like Twitter. Instead it looks like a social network that geeks and other assorted smart people will get.

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Mildly disturbing artsy performative area - Fashion Flash Posing meets Locative Social Faux Pas interaction

Yolanda Domínguez is a Spanish artist who works from what is disquieting, handling situations that are sensitive and disturbing for the spectator. Her aim is to generate social criticism and a reaction.

Via the main strategies of irony and decontextualisation, she creates situations or settings in which the spectators find themselves involved and can take part. These experiences are called “livings” and they use alternative channels to those of the conventional art circuit. They are inserted in real life contexts in order to have a profound emotional and mental impact on the spectators and actively involve them in the proposal.

She develops projects about gender subjects that question the established attitudes of women. In 2008, she filled the streets of Madrid with posters in which a woman offered to do everything that is expected from a traditional wife in exchange for an economic status.
In another of her interventions, she had an actress dressed in Louis Vuitton begging for a Chanel product in front of their very shop.
One of her latest interventions about rivalry between women ended up being the image of the opening of the January sales used by various national newspapers.

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Archive: Adelaide Road A lyrical, live acting, Shakespearean locative experience | pervasive media studio

Archive: Adelaide Road A lyrical, live acting, Shakespearean locative experience | pervasive media studio | Pervasive Entertainment Times | Scoop.it

A web-based map and iPhone application gives audiences around the world access to the project, as well as enabling a location specific interaction on Adelaide Road itself. Adelaide Road, the road that connects the Roundhouse and Hampstead, is a typical London street of mixed housing and small businesses, about a mile long.

The project included live and online experiences – the live element included performances with RSC actors and readings in both the Roundhouse and Hampstead theatres. The digital element includes a web-based map that allows online audiences to access the project, as well as an iPhone app specially designed by Calvium supported by the Pervasive Media Studio.

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Facebook Creatives Talk Live with 'The Father of Cross Platform Branding" Brian Seth Hurst

Facebook Creatives Talk Live with 'The Father of Cross Platform Branding" Brian Seth Hurst | Pervasive Entertainment Times | Scoop.it

We are excited to announce our inaugural Creatives Talk Live on Facebook Studio Wednesday, August 17th at 11am PST (2pm EST, 7pm GMT).

Creatives Talk is a series designed to inspire creativity on Facebook. In this series, we will be welcoming creative thought-leaders from many fields, such as storytelling, fashion, TV, advertising, and more, to share how Facebook is influencing their creative processes.

In this first session, we will be joined by Brian Seth Hurst who will be discussing "Marketing Opportunities in a Multi-platform Story World." Hurst is a leader in the storytelling movement and the CEO of The Opportunity Management Company, a strategic consultancy driving the next generation of entertainment. He is referred to as “the father of cross platform” after coining the term in 1998 as MD of Convergent Media at Pittard Sullivan, where he launched TV Guide as the first ever cross-platform brand. Hurst's credo “go to where your audience lives” continues to transform the relationship of audiences to brands and programming.

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What I learned at Wyrcon about Live Action Role Playing

Pervasive gaming is not for everybody. It all boils down to how observant vs. contributing an audience is. For certain audiences LARPs are very valuable because becoming a hero is by far a more interesting experience than reading, hearing or watch about it. And let’s not forget that where there is value… then, most likely, there is money.

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Ultimate navigator, cam view, map & 3D compass on one screen! Android Augmented Reality Compass

Ultimate navigator, cam view, map & 3D compass on one screen! Android Augmented Reality Compass | Pervasive Entertainment Times | Scoop.it

3D Compass+ is a navigational mashup that combines the GPS mapping and compass in your Android phone into a heads-up augmented navigational tool. See where you’re going, in what direction, without taking your eyes off the destination.

It’s a clever mashup; when you run 3D Compass the application combines the view from the phone’s camera with information from the GPS chip to map your location, information from the compass to give your bearing, and information from the tilt sensors to properly oriented you in relation to the two. The result is that whatever you point your phone at you get a combination map and video feed with an augmented compass layered over it. It’s a great way to check your bearings without taking your eyes off where you’re headed.

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The Art & Business of Writing - Storiad the Ultimate Writers Network ht @SilkCharm

The Art & Business of Writing - Storiad the Ultimate Writers Network ht @SilkCharm | Pervasive Entertainment Times | Scoop.it

Welcome to Storiad! Storiad is designed to be your online home for all activities related to the art and business of writing. At Storiad, we know you may already have many online tools you use for your various writing needs. From websites, to blogs, to Facebook and Twitter, you're out there. No doubt. 

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Using augmented reality to improve road safety. Russian app brings road accidents back to life

Using augmented reality to improve road safety. Russian app brings road accidents back to life | Pervasive Entertainment Times | Scoop.it

When it comes to road safety we are used to seeing TV adverts that aim to shock drivers into taking more care on the roads but a new campaign in the Russian capital of Moscow is using a clever smartphone app as an alternative channel to improve road safety. The idea behind the app is even though there are hundreds of accidents every single day of the week on the very roads we travel, we very rarely see these accidents and by the time we are driving past the scene of an accident the debris and any bodies have long been cleaned up.

When it comes to road safety we are used to seeing TV adverts that aim to shock drivers into taking more care on the roads but a new campaign in the Russian capital of Moscow is using ...

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