Pervasive Entertainment Times
93.6K views | +7 today
Follow
Pervasive Entertainment Times
Augmented locative stories, experiential transmedia games, collaborative social TV
Curated by Gary Hayes
Your new post is loading...
Your new post is loading...
Scooped by Gary Hayes
Scoop.it!

Seeing with Sound, vOICe Mobile Augmented Reality for the Blind on Android

Seeing with Sound, vOICe Mobile Augmented Reality for the Blind on Android | Pervasive Entertainment Times | Scoop.it

The vOICe for Android turns any Android camera device into a smart camera companion, a stand-alone computer vision system where all real-time image processing and audio synthesis is done by the device. Analogous to the fovea of the human retina, The vOICe for Android applies a foveal mapping to offer blind users a higher resolution central view and a lower resolution peripheral view. For best augmented reality experience, The vOICe for Android should be applied with low-power camera glasses and stereo headphones, much like the video visor in "Big data: The next Google" (Nature, 2008). Camera glasses for Android are not yet on the market, but ZionEyez LLC (zioneyez.com) has announced their "Eyez" camera glasses supporting USB and Bluetooth, and compatibility with The vOICe will be investigated at a later stage. The Looxcie wearable camera cannot work with The vOICe for Android for lack of an API or SDK

Vision Technology for the Blind with Talking Color Identifier, Talking Compass & Talking Locator...

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Everyone's Life becomes a Social Magazine with Facebook's Timeline

Everyone's Life becomes a Social Magazine with Facebook's Timeline | Pervasive Entertainment Times | Scoop.it
Tell your life story with a new kind of profile.

Fill this wide, open space with a unique image that represents you best. It's the first thing people see when they visit your timeline.

Share and highlight your most memorable posts, photos and life events on your timeline. This is where you can tell your story from beginning, to middle, to now.

The movies you quote. The songs you have on repeat. The activities you love. Now there's a new class of social apps that let you express who you are through all the things you do.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Another 'randomiser'? (trans-)media making alternate reality game for cinema students | 21st Century Scholar

Another 'randomiser'? (trans-)media making alternate reality game for cinema students | 21st Century Scholar | Pervasive Entertainment Times | Scoop.it

The game is driven by a card-based “procedural prompting system”: by sharing, trading, and combining cards, players create challenges within the constraints of a connectivity play mechanic.

As designers, we knew from the start that it was important that the challenges in our game come from the players, not us. We knew that a set of challenges curated “from on high” would take away many crucial aspects of agency and authorship from our players—and since those things are at the heart of the kind of creative and performative impulses that underly engagement with our game, we knew we needed to protect them. We also believe that players should author the challenges themselves because in our experience, doing so is an integral part of what’s fun and engaging about these kinds of games. In this sense, Reality Ends Here has a lot in common with other open-ended collaborative production games such as SF0 or Super Going.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

World-class digital storytelling talent head to Oz for Screen Australia Multi-platform Clinic feat StoryLabs

World-class digital storytelling talent head to Oz for Screen Australia Multi-platform Clinic feat StoryLabs | Pervasive Entertainment Times | Scoop.it

Screen Australia is thrilled to announce the mentors for its upcoming Digital Ignition Multi-platform Clinic, including renowned pioneer Lance Weiler (US) on his first trip to Australia, whom WIRED magazine named "one of 25 people helping to reinvent entertainment and change the face of Hollywood".

The team of mentors will join StoryLabs director Gary Hayes for a five-day residential workshop running 21–25 November in the New South Wales Southern Highlands. The purpose of the clinic is to enable selected teams to develop a multi-platform production strategy and roadmap for their experiential film, television, interactive or game project.

Other mentors include Matt Costello (US), writer of ground-breaking and award-winning novels, games and television; writer and producer David Varela (UK); and story executive, writer and producer Neil Richards (UK). Laurel Papworth, one of Australia's leading social media experts; Jennifer Wilson, Director of the multi-platform media company, The Project Factory; and creative director, producer, visual and new media artist and curator, Anthea Foyer (Canada), will also join the mentoring team.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

"one step closer to that complex reality that dictates every single moment of my life" #AR - i Documentary Blog

"one step closer to that complex reality that dictates every single moment of my life" #AR - i Documentary Blog | Pervasive Entertainment Times | Scoop.it

This complex space is a layered one, not an augmented one. It is reality as it has always been: complex, layered, in constant movement and situated. The novelty is in the fact that technology allows us to visualize a little part of this complexity. Video AR does not “augment” our reality, if anything it “simplifies it”, but still… such simplification is a step ahead from the normal assumption that reality stops at what we can see and hear with our senses.

When I am stuck in a traffic jam I tend to forget that this is only one layer of the reality that I am in. Although it would do me lots of good, I tend to forget that around me are years of history, maybe also the becoming part of my future, I forget layers of thoughts, of smells, of cosmic causalities and of other people’s presence. If a Londinium app can show me the legs of an ancient legionnaire, it might distract me, but it will not solve my traffic jam frustrations, nor give me a full visualization of the moment I am witnessing and yet… but I will be one step closer to that complex reality that dictates every single moment of my life.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Social entertainment basic concepts, biz mods, spread, extensions etc Henry Jenkins chat at LA Transmedia

Social entertainment basic concepts, biz mods, spread, extensions etc Henry Jenkins chat at LA Transmedia | Pervasive Entertainment Times | Scoop.it

HJ: For one, not all participation must be fan controlled, it can also be initiated by producers. What is important, however, is that participation is always a collaboration between producers and fans, and that it doesn’t alienate any fans or hurt the storyworld in question. Participation must me inclusive, so you must understand the fans you have, and care about what they care about. For example, Battlestar Galactica and Lucasfilm both invited fan participation by video contests, but they would only allow plots involving certain genres and types of action (usually a lot of combat). This alienated many female fans, who followed Battlestar and Star Wars for other content, such as relationships, and who could not express themselves within the confines of the participation controlled by the producers.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

The Non-Business of Transmedia and how to readdress it 101 - Brian Clark via Scott Walker

First, Brian outlined the five challenges he sees for current transmedia experiences:
Funds – where will you get the money to pay for the expenses of your transmedia experience?
Return – what do your funders expect in exchange for their money?
Sustainability – how much money will you need over what time period?
Audience – does it exist / how big is it?
Promotion – how will you reach your audience?

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Embracing GeoLocation & Community - How Nike Outruns the Social Media Competition

Embracing GeoLocation & Community - How Nike Outruns the Social Media Competition | Pervasive Entertainment Times | Scoop.it

In 2010 we created a game/campaign called ‘The Grid’ in London,” says Stollak. “We built Nike Grid — a real-world, city-wide gaming platform for runners. It turned the city of London into a giant gameboard with the goal of re-energizing running in the UK and encouraging people to experience running in a whole new context. Runners were challenged to run to different checkpoints around the city to earn points. We augmented the usual running experience, creating an immersive layer on top of the run. This altered how the activity was experienced — ultimately building a new cultural running platform owned by the running community. The campaign ran on Facebook in May and October of 2010. The Grid is a unique example of merging real-world sport performance with digital and social channels to create a community that is self-policed and group-strategized — they even organized their own wrap party. Unlike a standard running one-day event, with a set distance and a target time, Grid’s runners played for 15 full days, logging a total 30,177 runs, which equates to a distance halfway round the Earth: 12,500 miles.”

more...
Mike Crowley's curator insight, March 28, 2013 8:50 AM

The holy grail of Digital Sport is seamless integrations between the real world and digital world - for all sports.  

Scooped by Gary Hayes
Scoop.it!

Out of the #Transmedia frying pan into #Intermedia 'real time' fire | Simon Staffens MIPBlog

Out of the #Transmedia frying pan into #Intermedia 'real time' fire | Simon Staffens MIPBlog | Pervasive Entertainment Times | Scoop.it

This immediate, spontaneous, it’s-happening-now-and-gosh-I’m-in-on-it! experience is an area that is currently woefully underdeveloped. By the way, developed and spontaneous are in this case NOT contradictions; experiencing a fullfilling and rewarding spontanity benefits from a framework well developed.
All in all, as we approach MIPCOM in a couple of week’s time, getting revenue in the traditional ways is becoming harder. What everyone is looking for are new examples of how to make money in a multiplatform world.
What everyone needs to realise is that transmedia content will need to be developed together with the main property as part of the main property, from the ground up, in a logical and timely fashion. At MIPCOM, I hope to see some good examples!

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Integrated Transmedia Marketing is not a dirty 'form' :) Transmedia Approach 101 ht @sioflynn

Integrated Transmedia Marketing is not a dirty 'form' :) Transmedia Approach 101 ht @sioflynn | Pervasive Entertainment Times | Scoop.it
Today, 'Integrated Marketing' is defined as a multi-channel plan using the same message across all channels. What we know now is that one size does not fit all! The same message or conversation doesn’t work in all media channels. We know customers behave and consume media differently in each channel and therefore often impressions are wasted.

All brands have a story to sell
While I create television spots, banner ads, mobile apps and websites, I do not believe that individually they can convey a brand’s story or experience. Nor should we be attempting to try and shove years of innovation into 30 seconds. It’s plain silly. In this Post Digital economy, we have the tools, data and know-how to create smarter marketing and engaging brand stories.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Beyond Word Lens - Tencent Launches “Intelligent Eye" real time Augmented Reality Text Translator VIDEO

Beyond Word Lens - Tencent Launches “Intelligent Eye" real time Augmented Reality Text Translator VIDEO | Pervasive Entertainment Times | Scoop.it

It can translate English, French and German into Chinese and vice versa by simply having the user point his smart phone camera at the text in need of translation.

Tencent Labs, the developer of Intelligent Eye, is a division within Tencent that explores innovations in new and existing products. One noteworthy other development is its WebOS version of Tencent’s dominant instant messaging service QQ. It has an OS incorporated iPad like multi-slide-screen feature and also it’s own app store which is connected to Tencent’s open platform QQ+.

 

more...
No comment yet.
Rescooped by Gary Hayes from Transmedia: Storytelling for the Digital Age
Scoop.it!

and the cycle continues :) Video Games Will Become Dominant Storytelling Medium

and the cycle continues :) Video Games Will Become Dominant Storytelling Medium | Pervasive Entertainment Times | Scoop.it
Best-selling novelist and main 'Gears of War 3' writer, Karen Traviss dishes on digital character development and why video games will soon be the dominant storytelling medium.

Via The Digital Rocking Chair
more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Augmented Reality Apps from idea to app store, now apple approved distribution with Free Qualcomm SDK

Augmented Reality Apps from idea to app store, now apple approved distribution with Free Qualcomm SDK | Pervasive Entertainment Times | Scoop.it

The official release version has been announced by Qualcomm and you are now permitted to submit any apps utilizing the SDK to the app store. Best of all just like the Android version it is completely free to use for development and distribute apps with.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

When Thinking about your movie, BECOMES the movie. Scientists brain visualisation breakthroughs - Geekologie

When Thinking about your movie, BECOMES the movie. Scientists brain visualisation breakthroughs - Geekologie | Pervasive Entertainment Times | Scoop.it

Researchers at UC Berkeley used functional magnetic resonance imaging (fMRI) and some seriously complex computational models to figure out what images our minds create when presented with movie and TV clips. So far, the process is only able to reconstruct the neural equivalents of things people have already seen, but eventually it might be possible to construct the images people see in dreams and memories.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Sony's new Hand Console Vita's Wide Area Augmented Reality "create believable pseudo story realities"

Sony's new Hand Console Vita's Wide Area Augmented Reality "create believable pseudo story realities" | Pervasive Entertainment Times | Scoop.it
but Sony plans to change all that with the PlayStation Vita.

While the 3DS offers enjoyable augmented mini-games using single AR cards, the Vita will support multiple cards simultaneously (Wide-Area Augmented Reality), allowing the device to have a greater understanding of depth and perspective. As you can see in the video below, the extra cards make the Vita incredibly aware of its surroundings - With the Vita’s impressive specs, the augmented characters look startlingly good, so we really hope that this feature is used by developers.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Quite clunky Augmented Reality - random narratives placed on random passers-by "Storylines' experiment

Quite clunky Augmented Reality - random narratives placed on random passers-by "Storylines' experiment | Pervasive Entertainment Times | Scoop.it

"Storylines" turns a citycentre into a 3D surround film-set of a 'movie' happening in augmented reality. Using the smartphone app "Layar" a world of scenes and storylines can be explored. Dialogues are still hanging in the air, as the geo-located textual remains of movie scenes which occured throughout the city.

- Current Storylines are in Dutch language.

- Stories are available on and around Neude square, Utrecht NL

- The title sequence can be viewed anywhere around the world. Works best on Galaxy TAB.

- The scene categorized 'Storyspot' doesnt' require walking, and it can be viewed anywhere in The Netherlands.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Armchair Archaeology - Google Unearth: Aussie discovers new treasures from the past - from his office

Armchair Archaeology - Google Unearth: Aussie discovers new treasures from the past - from his office | Pervasive Entertainment Times | Scoop.it

"The big advantage is you can look wherever you want ... you can't get access to the ground very easily out there [in the Middle East] and there aren't detailed aerial photographs and so Google Earth makes it so easy," said Thomas, adding that Google's tool was free whereas buying commercial satellite images or aerial photographs was very expensive and covered only small areas.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Gr8 Aussie Example why 'Alternate Reality Games' should be part of the Educational Curriculum - Wired

Gr8 Aussie Example why 'Alternate Reality Games' should be part of the Educational Curriculum - Wired | Pervasive Entertainment Times | Scoop.it

Jess has created an an ARG targeting younger school children called “The Blackline Mystery.” Through email and live Skype sessions with her “virtual agents” she sets missions that they must complete online. She uses video and letters in the mail to give the game a stronger sense of reality and in doing so has my children hooked. They have set up their own agent email and are spending time working their way through missions to gain the next clues about the mysterious character they received in the post. This beats homework hands down – and I’m happy for them to work on this rather than homework because they are engaged and willing participants in a game, developing their digital media literacy skills, their problem solving skills and improving their literacy, their numeracy and understanding things about how languages develop. What Jess demonstrates is that an ARG doesn’t need a huge budget. With a good plot, some free web-based tools and the willingness to invest some time, teachers and parents can create playful and immersive environments for their children to learn in.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

We will all be watching each other - Infographic: Location-Based Social Media

We will all be watching each other - Infographic: Location-Based Social Media | Pervasive Entertainment Times | Scoop.it

Through various social media platforms, we’re able to share all the necessary, and many unnecessary details of our daily existence, and now with the expansion of GPS tracking, social media allows us to share our location. Are we ready to literally disclose our every step? We gathered data from the Pew Research Center’s Internet & American Life Project and pulled out some of the more interesting tidbits about location-based social media for you to digest.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

How to 'create app' based on fact 80% of users time spent on mobiles is Networking & Games

How to 'create app' based on fact 80% of users time spent on mobiles is Networking & Games | Pervasive Entertainment Times | Scoop.it

If you put out a mobile social app and you don't get any feedback in the first 24 hours, it's not working," Andrzejewski said, adding that a good way to track what's working with a particular app or service is to track what's happening with users who stay with it versus what's going on with those who abandon it.
If developing sticky social experiences is almost an art form, the other half of the social + mobile formula for existing properties, like migrating a social game to mobile devices from a different platform, is much more of technical exercise, Segerstrale conceded. But that doesn't mean that it's just a simple matter of adjusting for smaller screen sizes, he emphasized.
"Pop Cap does portable experience really well, for example," Segerstrale said. "How do you add value through these platforms? Just taking a good PC game and putting it on a smaller screen, what's the point? You must offer the hard core gamers actual value on each platform you're on."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Last 10 yrs more published than rest of human history but Fun looking at data from 5m books Video TED.com

TED Talks Have you played with Google Labs' NGram Viewer? It's an addicting tool that lets you search for words and ideas in a database of 5 million books from across centuries.
more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Mobile Social Networking in US reaches 60%, Europe not far behind

Mobile Social Networking in US reaches 60%, Europe not far behind | Pervasive Entertainment Times | Scoop.it

In the US, three of every five smartphone owners age 13 and older accessed social networking or blog destinations on their mobile devices for the three-month average period ending June 2011, according to [download page] data released by comScore in September 2011. The number of US smartphone users who ever access social networking or blog destinations on their mobiles (both browser and app) has grown 72% in the past year to reach an audience of 47.8 million visitors.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Archive: Just broke 10 000 views! Transmedia StoryTelling Workshop Template | Flickr

Archive: Just broke 10 000 views! Transmedia StoryTelling Workshop Template | Flickr | Pervasive Entertainment Times | Scoop.it

What does one need to ‘create’ to turn passive story viewers into active story players? When we talk about play there are two key ‘spaces’ – within the screen and with-out the screen. Producers already immersed in online 2D social space immediately don’t see the value of the social mediums – asking a fish to explain water. They soon see the potential though...I use a variety of tools and exercises but the simple workshop template below helps story tellers plan and quickly understand two sides of the triangle – 2D social media and 3D online worlds. More here  http://www.personalizemedia.com/transocialmedia-play-experience-alternate-reality-design/

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Who owns Digital 'Public Space'? New Pervasive Tools for Travelers Mean New Questions | techPresident

Who owns Digital 'Public Space'? New Pervasive Tools for Travelers Mean New Questions | techPresident | Pervasive Entertainment Times | Scoop.it

"It's the wild West," he told me — there are few rules governing the kinds of things the city can allow on its screens, that private businesses can do from their own property or, for example, their easements on the sidewalk.

"Looking at the public way there is some very disarticulated network architecture here," Tolva said of his own city, speaking to me by phone earlier this month. "We have digital parking meters, here 4,500 of them ... we have L stops and bus shelters that have digital signage."

In Chicago, Tolva is thinking about a framework for what interactions are allowed in that space. He likens it to the way restaurants can put out signs or set up tables on the sidewalk — that use of public space has set parameters and limits.

"What I'm preferring to do is thinking through the technical but also the legal implications of basically permitting a digital public way," Tolva told me.

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

James Cameron Certificate - help Stem the flow of 'Crappy' 3D Films?!

James Cameron Certificate - help Stem the flow of 'Crappy' 3D Films?! | Pervasive Entertainment Times | Scoop.it

A "Cameron-Pace Group-certified" stamp of approval would do just that, he said.

Cameron added that he wants the certification program to be a way for filmmakers to know that they’re using 3D technology in the best possible way.

“It’s about the planning, the acquisition … delivering it to display,” he said. “We want to work with the filmmakers, we want to work with the standards entities … to create a consensus about the best practices and standards on the way the set is run, the cameras are used and so on.”

more...
No comment yet.