Pervasive Enterta...
Follow
Find
79.8K views | +130 today
 
Scooped by Gary Hayes
onto Pervasive Entertainment Times
Scoop.it!

Rebooting 2nd Screen & Social TV: Doing it Right | PERSONALIZE MEDIA

Rebooting 2nd Screen & Social TV: Doing it Right | PERSONALIZE MEDIA | Pervasive Entertainment Times | Scoop.it
Why are broadcasters and service providers making dedicated 2nd screen and associated social TV so confusing for users at the moment?
Gary Hayes's insight:

In a world when all the statistics on simultaneous tablet/mobile and TV are indicating a massive increase in the behaviour, why are TV broadcasters and 3rd party providers creating 2nd screen services making very poor experiences for audiences? Can content owners and TV broadcasters make the most of this opportunity or have they lost the battle already? Will Twitter, Facebook, GetGlue or other dedicated 3rd party services run the show and begin own the TV communities that spring up at each episode? What are the best approaches to creating 2nd screen but hasn’t all of this been done before? I try to answer a few of these questions and more raised plus highlight some recent and very old interesting examples.

Disclaimer: any views expressed here are mine and do not represent those of any of my employers, past or present

This article is aimed at producers, experience designers, broadcasters and tech companies making or considering jumping into re-emerged interactive TV now known as 2nd screen. It takes the learnings of broader interactive TV from decades old user behaviour in this space combined with the relatively new additional layer of the social alongside TV behaviour. (it also features some late 2010 introduction extracts also from my upcoming social 2nd screen ebook). There is a lot of information below which hopefully some of it made sense even if you are a user only of 2nd screen services, as it does go behind the scenes. 10 key points covering the back-story, how to improve, process and a bit of where next.

more...
No comment yet.

From around the web

Pervasive Entertainment Times
Augmented locative stories, experiential transmedia games, collaborative social TV
Curated by Gary Hayes
Your new post is loading...
Your new post is loading...
Scooped by Gary Hayes
Scoop.it!

Can this one really work? Social Collaborative Online Music. MixLuv | Make it. Mix it. Share it.

Can this one really work? Social Collaborative Online Music. MixLuv | Make it. Mix it. Share it. | Pervasive Entertainment Times | Scoop.it
A social platform designed for musicians, songwriters and engineers to easily collaborate, create and manage their world of music.
Gary Hayes's insight:

Quote "

This has been an amazing journey so far. Now we need your help to get MixLuv into the hands of musicians around the world. Hitting our funding goal will allow us to cover initial costs for our Minimum Viable Product (MVP) and deliver to you in 2015. This MVP will allow you to:

Post your talents and services directly to the global community.Search, request, and audition song components to help build your perfect mix. Explore and contribute to a variety of music projects. Connect with other artists based on geographic location, musical style, instruments, influences and involvement in the community. Retain and share your content easily with an audio track management system to better organize your ever expanding cloud of storage. Use our simple rights handling and publishing system to ensure appropriate publishing allocations."
more...
Bart van Maanen's curator insight, Today, 8:59 AM

Should be fun.

Scooped by Gary Hayes
Scoop.it!

Useful - UX Design Thinking for #Transmedia

Useful - UX Design Thinking for #Transmedia | Pervasive Entertainment Times | Scoop.it
"You cannot create experience. You must undergo it." -Albert Camus Before launching into the topic of this article, it’s necessary to lay out very clear definitions of what exactly UX and Transmedi...
Gary Hayes's insight:

Quote "The often collaborative, cross-media writing for transmedia has parallels to information architecture in UX design. Writing and editing a story and developing characters, figuring out to best tell the narrative on which mediums, is similar to the process of organizing information and designing simple user interfaces. Again, this is an iterative process, and using a UX design approach to writing narratives in transmedia can lead to better, more effective storytelling by constantly taking a user-centric mindset. What elements of the story are best told via video, electronic game, social media, etc? Rather than thinking of this as screenwriting, it can be thought of as narrative design."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Apple about to invent "Social TV" yay, about time Apple we have been waiting for you - Lost Remote

Apple about to invent "Social TV" yay, about time Apple we have been waiting for you - Lost Remote | Pervasive Entertainment Times | Scoop.it
Is Apple About to Make a Big Social TV Play?
Gary Hayes's insight:

Quote "

How I imagine Twitter and Facebook integration is Apple TV could enable an app like Hulu Plus to access the Facebook and Twitter application programming interfaces, or APIs, which would allow it to display tweets or Facebook posts related to the programming their watching. Considering every tweet and Facebook post come with a timestamp, the posts could easily be programmed to pop up at exactly the right time.

The interface could work the other way around as well. Video clips or gifs from Apple TV apps could easily be posted to Facebook and Twitter through Apple TV apps pre-filled with the broadcaster’s hashtags."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

ARGs FTW: Niantic Labs' John Hanke: alternate reality games are the future of storytelling | Stuff

ARGs FTW: Niantic Labs' John Hanke: alternate reality games are the future of storytelling | Stuff | Pervasive Entertainment Times | Scoop.it
I think a watch in some ways has fewer barriers than Google Glass. And I love the watch form factor for wearables, I don't want to knock it. But with every step forward, you don't want to be constrained by what's existed previously. You can make an automobile look like a horse and buggy because people are more comfortable with it, but it might not be optimal for an automobile.

A certain amount of that might be helpful in the early adoption phases, but ultimately we will want these technologies, wherever they are on your body, to be totally optimised based on the job they're doing, not on what is more socially acceptable at that first moment of creation, just because it reminds people of something they've seen in the past. But if a watch helps us get there, that's fine with me.
Gary Hayes's insight:

Quote "

I think a watch in some ways has fewer barriers than Google Glass. And I love the watch form factor for wearables, I don't want to knock it. But with every step forward, you don't want to be constrained by what's existed previously. You can make an automobile look like a horse and buggy because people are more comfortable with it, but it might not be optimal for an automobile.

A certain amount of that might be helpful in the early adoption phases, but ultimately we will want these technologies, wherever they are on your body, to be totally optimised based on the job they're doing, not on what is more socially acceptable at that first moment of creation, just because it reminds people of something they've seen in the past. But if a watch helps us get there, that's fine with me."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Finding new ways to make a passive audience social - Why ‘Dancing With the Stars’ is the Most Social Show on TV - Lost Remote

Finding new ways to make a passive audience social - Why ‘Dancing With the Stars’ is the Most Social Show on TV - Lost Remote | Pervasive Entertainment Times | Scoop.it
George: Firstly, it’s vital that the secure technical infrastructure is in place. As the TV world moves ever-closer to real-time interactivity, high-volume, “bursty” traffic can be a beast to handle! When validated results are added – as with Raise The Paddle on DWTS – the platform has to be able to tally and deliver consistent, reliable results in a very short amount of time that satisfy Standards and Practice. These are the principles underpinning our platform, Connect Live. Other than the technology, it really requires close co-ordination and a team that is experienced with live television – we have personnel both at our HQ and in-studio working with production to make sure all systems operate smoothly and that the on air experience is optimal.
Gary Hayes's insight:

Not much in terms of hard numbers but basic principles covered...

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Omikron: Interactive Movie or Emotional 'Futuristic' Game? - gamrReview

Omikron: Interactive Movie or Emotional 'Futuristic' Game? - gamrReview | Pervasive Entertainment Times | Scoop.it
Though not a particularly good game, there are many elements of Omikron: The Nomad Soul that developer Quantic Dream should re-discover.
Gary Hayes's insight:

quote "If they could, with all of the experience and development knowledge they’ve picked up since, make an attempt at something like Omikron again - to create another free-roaming action/adventure where you were really in control of the main character and his journey through the world, where you still had an awesome plot and very cinematic conversations, but where they were in the context of a real game that wasn’t afraid to label itself a game instead of an “interactive movie” - then I think that would be such a promising step forward for the developer. In a way they’d almost be coming full circle, and backing away from much of the ideology that David Cage has embraced in recent years about wanting his games to be fully accessible to non-gamers, and not as much even be labeled “games” but rather their own interactive medium that all people can enjoy."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Spying on your aspirations: Twitter grants $10 million to MIT for social data analysis, new tools

Spying on your aspirations: Twitter grants $10 million to MIT for social data analysis, new tools | Pervasive Entertainment Times | Scoop.it
“Twitter has a special role to play in this concept of social change,” said Roy.

Roy said he hopes to understand how far certain messages travel online, and the origins of rumors, opinions and ideas. The research could yield new tools for the press as well as people working on “gender equality and speech in the public sphere,” he said.

“Twitter is seizing the opportunity to go deeper into research to understand the role Twitter and other platforms play in the way people communicate, the effect that rapid and fluid communication can have and apply those findings to complex societal issues,” said Twitter chief executive Dick Costolo in a statement.
Gary Hayes's insight:

Quote "

“Twitter has a special role to play in this concept of social change,” said Roy.

Roy said he hopes to understand how far certain messages travel online, and the origins of rumors, opinions and ideas. The research could yield new tools for the press as well as people working on “gender equality and speech in the public sphere,” he said.

“Twitter is seizing the opportunity to go deeper into research to understand the role Twitter and other platforms play in the way people communicate, the effect that rapid and fluid communication can have and apply those findings to complex societal issues,” said Twitter chief executive Dick Costolo in a statement.

- See more at: http://arynews.tv/en/twitter-grants-10-million-to-mit-for-social-data-analysis-new-tools/?__scoop_post=bae5d4b0-49ff-11e4-abe9-001018304b75&__scoop_topic=179424#sthash.prbYrmPh.WENgAeD0.dpuf";

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

It's Evolving: Google's Augmented Reality 'Ingress' Gives Players New Creative Outlets | Gaming | TechNewsWorld

It's Evolving: Google's Augmented Reality 'Ingress' Gives Players New Creative Outlets | Gaming | TechNewsWorld | Pervasive Entertainment Times | Scoop.it
Featuring a complex science fiction backstory with a continuous open narrative, the massively multiplayer online role-playing game depends on GPS capabilities.

Players in the game choose a side -- Enlightened or Resistance -- and fight for control of Exotic Matter, which is stationed in portals around the world. By visiting those real-world portals, which include landmarks and other places of interest, players collect energy and score points for their team.

More than 7 million players in the past year have installed the Ingress app on Android or iOS; more than 30,000 have participated in Ingress Anomaly events hosted across the world.
Gary Hayes's insight:

quote "

Featuring a complex science fiction backstory with a continuous open narrative, the massively multiplayer online role-playing game depends on GPS capabilities.

Players in the game choose a side -- Enlightened or Resistance -- and fight for control of Exotic Matter, which is stationed in portals around the world. By visiting those real-world portals, which include landmarks and other places of interest, players collect energy and score points for their team.

More than 7 million players in the past year have installed the Ingress app on Android or iOS; more than 30,000 have participated in Ingress Anomaly events hosted across the world."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Doco vs Drama - #Transmedia #multiplatform Storyworlds and is the T word really about Participation?

Doco vs Drama - #Transmedia #multiplatform Storyworlds and is the T word really about Participation? | Pervasive Entertainment Times | Scoop.it
I believe the real fascination of Transmedia and interactive storytelling is the way that audiences engage and contribute. The way they interpret and make the story in their minds (as they have always done) is updated today and energised by new technology. And who doesn’t like their story to have surprises and new twists?

Allowing the audience to make up part of the story and then publish for all to share is a new thing and is tremendously rewarding for creators and audience alike.
Gary Hayes's insight:

Quote "

I believe the real fascination of Transmedia and interactive storytelling is the way that audiences engage and contribute. The way they interpret and make the story in their minds (as they have always done) is updated today and energised by new technology. And who doesn’t like their story to have surprises and new twists?

Allowing the audience to make up part of the story and then publish for all to share is a new thing and is tremendously rewarding for creators and audience alike."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Festival Films being shot on a phone & 2006 David Lynch saying who the F*&% would watch a film on mobile :)

Festival Films being shot on a phone & 2006 David Lynch saying who the F*&% would watch a film on mobile :) | Pervasive Entertainment Times | Scoop.it
Amidst all the hoopla over the new iPhone 6 and iPhone 6 Plus and their motion processors, faster CPUs, and larger screens, people are missing that Apple's latest smartphones are also a high-quality camera that filmmakers—or aspiring ones—can keep in their pockets.
Gary Hayes's insight:

Quote "Not that they didn’t have that before. iPhones have been used to make shorts and other types of films before—there are even multiple iPhone film festivals—but what the iPhone 6 offers is what Apple’s Phil Schiller called “technology used by high-end DSLRs” during yesterday’s product announcement. Coupled with the ability to grab 1080p high-definition clips at 60 frames per second, take 240-fps slow-motion shots, provide cinematic video stabilization, and offer up to 128 gigabytes of storage, there’s more than enough oomph in the iPhone 6 for a few takes. It’s the kind of power that could, like other developments in filmmaking technology, give rise to a whole new style of moviemaking."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Forget G Goggles or Oculus I want one of these! Blue Collar AR -- Augmented Reality Gets to Work

Forget G Goggles or Oculus I want one of these! Blue Collar AR -- Augmented Reality Gets to Work | Pervasive Entertainment Times | Scoop.it
The All-Purpose Power Tool: DAQRI Smart Helmet makes a boy's dream come true with augmented reality and more.
Gary Hayes's insight:

Quote "DAQRI claims that the helmet has more computing power than any other wearable device, sporting a couple of Qualcomm Snapdragon processors. The company has developed their own custom software called IntelliTrack that overlays augmented data onto real-world surfaces in real-time. There are sensors that wrap around this device that afford a 360 degree field of vision with HD video and photography and is supposed to operate just fine in low light. It appears they are really pushing augmented reality technology to that sci-fi movie playing field."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Put an Oculus Rift on, on your next real Roller Coaster ride to make it super fantastical! Oculus Rift IGN

Put an Oculus Rift on, on your next real Roller Coaster ride to make it super fantastical! Oculus Rift IGN | Pervasive Entertainment Times | Scoop.it
Researchers have created a way to synchronize a real and virtual reality roller coaster.
Gary Hayes's insight:

Quote "“Other than riding an Oculus Rift coaster while sitting at home in front of your desktop, there is no motion sickness or dizziness happening when experiencing this on a real coaster," the website states. "If the VR ride is synchronized to the real coaster, the sense of balance actually delivers exactly the right feedback that fits the VR simulation.” 

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Making #SocialTV playful, even drama - Keshet's Avi Nir: 'The essence of what we are doing is play'

Making #SocialTV playful, even drama - Keshet's Avi Nir: 'The essence of what we are doing is play' | Pervasive Entertainment Times | Scoop.it
It would be hard to find a sparkier keynote speaker than Avi Nir, CEO of Keshet Media Group. The company behind Prisoners of War...
Gary Hayes's insight:

Quote "

“There’s a great buzzword of dual-screen, but dual-screen for me is a technical term. Just having two screens is not really significant. The main thing in a dual-screen is something I call the dual reward principle. You should be rewarded – haevily rewarded – for using the second screen,” he said. “The innovative thing in Rising Star is not that it has a cool app.” Instead, it’s the fact that the narrative arc of the show really is controlled by the viewers. “Not like a black-box mechanism. This is the true essence of dual-screen.”

The show launched in Brazil last night – its first version outside Israel Keshet has global ambitions, but Nir said he is intent on not allowing this to interfere with its core values. “We are not, unlike the big companies, selling tens of formats. If anybody wants to buy 10 formats from Keshet, no! We are not for sale. We are all about one, two, three shows. That’s what we can do,” he said. “We are different from the big companies: in each market we will have one or two shows, and these are the shows we put our guts in.”"

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

A useful short read: Six ways social media is changing the nature of TV forever

A useful short read: Six ways social media is changing the nature of TV forever | Pervasive Entertainment Times | Scoop.it
Social media is radically challenging the landscape of TV.
Gary Hayes's insight:

Quote "

“People cannot miss the show when it comes on air because they would miss the conversation – it’s part of the draw,” says Rasimus.

A recent survey conducted by Nielsen supports this view. It found that 15% of viewers surveyed said they enjoyed watching television more when social media was involved. And when it comes to viewing content, 11% of viewers said they watched more live TV.

In a separate study, also by Nielson, it was found that 33% of all users on Twitter tweeted about television shows during the month of June (2012) whilst the programs were on air."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

castAR bets big on its augmented reality hardware with move to Silicon Valley

castAR bets big on its augmented reality hardware with move to Silicon Valley | Pervasive Entertainment Times | Scoop.it
Jeri Ellsworth is moving.Though she was born in Georgia, the former Valve engineer and all-around hardware guru was raised in Oregon and has always
Gary Hayes's insight:

Quote "Henkel-Wallace introduced himself to me in the company's new makeshift headquarters, tucked inside a rented office suite in downtown Mountain View. The space is small and a touch claustrophobic, with narrow hallways, stark empty walls and harsh fluorescent lighting. The only employees on-hand to greet me were Henkel-Wallace, a couple of engineers and Christina Engel, Technical Illusion's communications manager, who's pictured in the photo above. The office, Henkel-Wallace told me, is temporary. They're still looking for a more permanent solution, but they wanted a space to interview applicants, talk to investors and, of course, demonstrate castAR."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Incl: LIMBO?! 5 incredible games that are more cinematic than the actual films

Incl: LIMBO?! 5 incredible games that are more cinematic than the actual films | Pervasive Entertainment Times | Scoop.it
The level between the story of video games and the narratives worthy of the big screen are reduced. Nowadays, developers put more efforts in the story as required for the other part of the game to develop. Unlike the previous era of gaming, where their main focus was about the gameplay. We have decided to take a look at the 5 incredible games, who has won many heat in terms of being more cinematic. According to us, those five games have crossed the border of being more cinematic than most of the films. Enjoy the Show!
Gary Hayes's insight:

Quote "What’s the story? 
This is a story of a young boy, who just wakes in the heart of the forest. He starts traveling from the edge of the hell without any reason or clue that how he got there or what he’s been sent to do.

Why’s it awesome? 
In 2010, Limbo was in the list of the Top 10 Games in the list that was generated by several publications and Imagine Games Network. Limbo was also the thrid highest selling game on Xbox Live Arcade within just a year of its released. In the list of top best games for Xbox Live Arcade, Limbo is smiling at 3rd place."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Big Transmedia: Google & Paramount Pictures Partner On First-Ever Multi-Platform Pact for Christopher Nolan's INTERSTELLAR - We Are Movie Geeks

Big Transmedia: Google & Paramount Pictures Partner On First-Ever Multi-Platform Pact for Christopher Nolan's INTERSTELLAR - We Are Movie Geeks | Pervasive Entertainment Times | Scoop.it
Christopher Nolan's Interstellar opens on November 5 and in theaters everywhere on November 7, 2014.
Gary Hayes's insight:

Quote "the INTERSTELLAR SPACE HUB features a Space Hunt content discovery feature and a movie ticket purchasing function, as well as links to a Solar System Builder app available via Google Play."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

1 Step closer to the Holodeck? RoomAlive transforms living room into augmented reality game

1 Step closer to the Holodeck? RoomAlive transforms living room into augmented reality game | Pervasive Entertainment Times | Scoop.it
Breaking news from the global game development industry
Gary Hayes's insight:

Quote "The tech projects a virtual environment across the room which the user can interact with, whether through touch, shooting and avoiding.

RoomAlive works by using projectors and depth camera units that automatically calibrate, localise and create a model of the room. Projections of the game are then displayed across the floor and walls, as well as various objects."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Hollywood (the product factory) will never change but 11 Thought Leaders Who Are Changing Hollywood - TheWrap

Hollywood (the product factory) will never change but 11 Thought Leaders Who Are Changing Hollywood - TheWrap | Pervasive Entertainment Times | Scoop.it
For our second annual list, TheWrap picks the most dynamic, risk-taking, out-of-the-box figures remaking our industry
Gary Hayes's insight:

We are basically talking about tiny tweaks to the model, which is make product, sell as much as you can...quote "In our second annual Innovators List, TheWrap identifies the change agents who are thinking differently about the creation and distribution of entertainment.  We zeroed in on how some of the industry's biggest stars are rewriting the rules of film and television production."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Avoid at your peril - Why Social Media Monitoring is Vital for Companies in Asia–Pacific

Avoid at your peril - Why Social Media Monitoring is Vital for Companies in Asia–Pacific | Pervasive Entertainment Times | Scoop.it
Monitoring social media is important all over the world, however it is vital in certain cultures where company image is important and social media is still growing. Different tools are available for different countries. Finding a social monitoring tool that is most compatible with the culture and laws governing your country will make the process easier for your company.

Once you have a media monitoring campaign set up, there are some universal guidelines to go live by.

Ignoring social media comments (whether they are bad or good) is never a good idea. Interacting and further engaging consumers are the best ways to keep the conversation going, fix any problems as they arise, and create a positive social image for your brand.
Even if the comments from customers are negative, a quick response and apology shows not just the person posting the complaint but anyone else reading that your company cares and takes the time to address and fix any issues.
When you are dealing with a particular customer problem on social media, the best thing is to address the issue and take the complaint offline to a more private phone call or email situation instead of listing details right on the social network.
Reacting quickly and professionally should always govern your interactions. Do not let emotions or anger guide your reaction. Follow customer service best practices on social media just as if you are speaking with a customer or client in person.
Never ignore a social media problem assuming that it will just “go away”.
Do not assume that social media does not correlate to sales. A recent study showed that 69 percent of consumers are more likely to patronize a business if they can find them on social media. Therefore, your social media presence not only allows you to monitor and control the conversations about your company, but can increase sales and creates a forum of trust where you can connect with your target audience.
Gary Hayes's insight:

Quote "

Monitoring social media is important all over the world, however it is vital in certain cultures where company image is important and social media is still growing. Different tools are available for different countries. Finding a social monitoring tool that is most compatible with the culture and laws governing your country will make the process easier for your company.

Once you have a media monitoring campaign set up, there are some universal guidelines to go live by.

Ignoring social media comments (whether they are bad or good) is never a good idea. Interacting and further engaging consumers are the best ways to keep the conversation going, fix any problems as they arise, and create a positive social image for your brand.Even if the comments from customers are negative, a quick response and apology shows not just the person posting the complaint but anyone else reading that your company cares and takes the time to address and fix any issues.When you are dealing with a particular customer problem on social media, the best thing is to address the issue and take the complaint offline to a more private phone call or email situation instead of listing details right on the social network.Reacting quickly and professionally should always govern your interactions. Do not let emotions or anger guide your reaction. Follow customer service best practices on social media just as if you are speaking with a customer or client in person.Never ignore a social media problem assuming that it will just “go away”.Do not assume that social media does not correlate to sales. A recent study showed that 69 percent of consumers are more likely to patronize a business if they can find them on social media. Therefore, your social media presence not only allows you to monitor and control the conversations about your company, but can increase sales and creates a forum of trust where you can connect with your target audience."
more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Odd prediction? Smartwatches Will Comprise 40% of Wristworn Devices By 2016 !

Odd prediction? Smartwatches Will Comprise 40% of Wristworn Devices By 2016 ! | Pervasive Entertainment Times | Scoop.it
Besides Samsung and Apple, Sony, LG, Motorola and HTC are eyeing on the fast growing wearable market. However, consumers are expected to show interest only from the second half of the 2015, when there would be enough of choices available, especially after the debut of local vendors.

In spite of the fact that there are number of manufacturers strategically snooping around wearable market, there would be enough of opportunity available for each vendor. Even if a smartphone user decides to ditch smartwatch, there are enough possibilities he may end up buying a low-price smart band as companies like Xiaomi and many local vendors are actively working on less than $50 smartbands.
Gary Hayes's insight:

Quote "

Besides Samsung and Apple, Sony, LG, Motorola and HTC are eyeing on the fast growing wearable market. However, consumers are expected to show interest only from the second half of the 2015, when there would be enough of choices available, especially after the debut of local vendors.

In spite of the fact that there are number of manufacturers strategically snooping around wearable market, there would be enough of opportunity available for each vendor. Even if a smartphone user decides to ditch smartwatch, there are enough possibilities he may end up buying a low-price smart band as companies like Xiaomi and many local vendors are actively working on less than $50 smartbands."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Semi-personalized hyper-local new app from our friends at Australian Broadcasting Corp just launched

Semi-personalized hyper-local new app from our friends at Australian Broadcasting Corp just launched | Pervasive Entertainment Times | Scoop.it
Gary Hayes's insight:

Quote "

“Our initial trials showed that people in cities like Launceston, Newcastle and Mount Gambier were struggling to find the right mix of relevant news in an easy-to-use mobile format,” Clark said. “By combining news and information from a variety of sources, we are testing whether collaboration is a better approach to the problem of local news. We have also been surprised by the extent to which some people would like to customise their news feed, for example, by increasing the importance of their interests in the mix. The challenge will be learning how to make sure people don’t miss big breaking news stories.”"

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Going Multi Platform not Transmedia: How to achieve total world domination and make a trillion dollars in games

Going Multi Platform not Transmedia: How to achieve total world domination and make a trillion dollars in games | Pervasive Entertainment Times | Scoop.it
If you dominate games, that's a springboard for dominating entertainment.
Gary Hayes's insight:

Quote "The prize that they’re all competing for in the game industry isn’t just the money in games. With transmedia, it includes game brands that could grow up in mobile (think Angry Birds) and spread into other media. Skylanders has enabled Activision Blizzard to become a huge toy company. Disney and Nintendo are chasing it with their own toy-game hybrids. Movie tie-ins, which were once the magnet for poor quality, are back in good stead as companies like Kabam show the value of film franchises like The Hobbit. Lionsgate, having seen the success of movie-related mobile games, has Kabam working on titles based on The Hunger Games film and book franchise."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

The Great Filter but Have Humans Already Conquered The Threat Of Extinction? io9

The Great Filter but Have Humans Already Conquered The Threat Of Extinction? io9 | Pervasive Entertainment Times | Scoop.it
The Great Filter theory suggests that all advanced civilizations eventually destroy themselves before acquiring the capacity to colonize space — a notion that could explain why we've never been visited by aliens. But there may be another reason for the celestial silence. Yes, the Great Filter exists, but we've already passed it. Here's what this would mean.
Gary Hayes's insight:

Quote "Many look upon the GF as evidence that we'll destroy ourselves in the future. The basic idea is that every civilization destroys itself before developing space-faring technologies, hence the empty cosmos. Given our own trajectory and the ominous presence of apocalyptic weapons, this scenario certainly seems plausible. We're not even close to going interstellar, yet we're certainly capable of self-annihilation."

more...
No comment yet.
Scooped by Gary Hayes
Scoop.it!

Your future windshield will look more like a see-through TV than a window. Jag's XE HUD #augmentedreality

Your future windshield will look more like a see-through TV than a window. Jag's XE HUD #augmentedreality | Pervasive Entertainment Times | Scoop.it
Jaguar has promised its forthcoming mid-size XE sports sedan will offer a laser-based augmented reality head up display (HUD).
Gary Hayes's insight:

Quote "With virtually zero latency, the HUD could virtually paints arrows and lines on the road ahead, making directions from the navigation system more obvious. Alternatively, the system could paint lines in the sky for the driver to follow, sort of like the overhead cables of electric trolleys, Shapiro suggested. This approach has the advantage of letting the driver see the path further in advance."

more...
No comment yet.