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Multi Platform Gold Rush - Five things #transmedia startups can learn from Deadwood

Multi Platform Gold Rush - Five things #transmedia startups can learn from Deadwood | Pervasive Entertainment Times | Scoop.it

Transmedia is still a country for pioneers & prospectors. We are embarking on the big gold rush. Those who believe in it go all in and endure tough times finding financial and creative partners.

Al Swearengen clearly runs the whole camp and decides about the fate of every person living within. By building up a sophisticated network of informers, prostitutes and underlings he got a tight grip around this community. Yes, he is a businessman and all his decisions result in his personal benefit. However, he also knows running a business is subject to a functioning community. Thus, he constantly adjusts his business model and market strategy towards the situation at hand. At first, for instance, he offers discount promotions when a settler family gets murdered allegedly by Indians outside the camp: "God rest the souls of that poor family... and pussy's half price for the next 15 minutes". Later into the series, his interests change and become more focused on the functionality of the community, making him merge with other peoples' agenda in order to keep the camp's infrastructure intact.

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Pervasive Entertainment Times
Augmented locative stories, experiential transmedia games, collaborative social TV
Curated by Gary Hayes
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The Great Filter but Have Humans Already Conquered The Threat Of Extinction? io9

The Great Filter but Have Humans Already Conquered The Threat Of Extinction? io9 | Pervasive Entertainment Times | Scoop.it
The Great Filter theory suggests that all advanced civilizations eventually destroy themselves before acquiring the capacity to colonize space — a notion that could explain why we've never been visited by aliens. But there may be another reason for the celestial silence. Yes, the Great Filter exists, but we've already passed it. Here's what this would mean.
Gary Hayes's insight:

Quote "Many look upon the GF as evidence that we'll destroy ourselves in the future. The basic idea is that every civilization destroys itself before developing space-faring technologies, hence the empty cosmos. Given our own trajectory and the ominous presence of apocalyptic weapons, this scenario certainly seems plausible. We're not even close to going interstellar, yet we're certainly capable of self-annihilation."

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Your future windshield will look more like a see-through TV than a window. Jag's XE HUD #augmentedreality

Your future windshield will look more like a see-through TV than a window. Jag's XE HUD #augmentedreality | Pervasive Entertainment Times | Scoop.it
Jaguar has promised its forthcoming mid-size XE sports sedan will offer a laser-based augmented reality head up display (HUD).
Gary Hayes's insight:

Quote "With virtually zero latency, the HUD could virtually paints arrows and lines on the road ahead, making directions from the navigation system more obvious. Alternatively, the system could paint lines in the sky for the driver to follow, sort of like the overhead cables of electric trolleys, Shapiro suggested. This approach has the advantage of letting the driver see the path further in advance."

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TV measurement moves out of the dark ages BUT based on Facebook to track users' TV habits

TV measurement moves out of the dark ages BUT based on Facebook to track users' TV habits | Pervasive Entertainment Times | Scoop.it
Beginning this fall, when Facebook users watch a TV show on a cellphone or tablet, Facebook will probably know about it. The social network will scan its databases and send the age and gender of the viewer to Nielsen, the TV ratings measurement company, to help advertisers learn more about the audience watching shows online.
Gary Hayes's insight:

TV measurement has not really changed in 60 years - do broadcasters really want to know the truth when 5000 measurement terminals become 5000 million! ? Quote "TV networks and advertisers have been pressuring Nielsen to expand its measurement. After all, adoption rates for tablets have been much faster than for other technologies, such as smartphones and digital video recorders."

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Gr8 presentation - Documentary Filmmakers in Surveillance Society | Robert Tercek | TEDxHollywood - YouTube

This talk was given at a local TEDx event, produced independently of the TED Conferences. In his talk titled "From Observer to Activist: Documentary Filmmake...
Gary Hayes's insight:

Quote " This talk was given at a local TEDx event, produced independently of the TED Conferences. In his talk titled "From Observer to Activist: Documentary Filmmakers in Surveillance Society", Robert sheds light on documentary filmmaking in a world that is always being recorded and the changes future filmmaking will have to take.


Robert Tercek is a pioneer of digital media. He supervised the design and launch of new programming services in more than 40 nations on every digital platform."

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Role-playing games: Games such as Dungeons and Dragons could help to solve some of the greatest technological challenges of our time

Role-playing games: Games such as Dungeons and Dragons could help to solve some of the greatest technological challenges of our time | Pervasive Entertainment Times | Scoop.it
Games such as Dungeons and Dragons could help to solve some of the greatest technological challenges of our time
Gary Hayes's insight:

Quote "What role-playing games do so beautifully is to provide a structure for non-writers, people who might say they're not very imaginative, to create characters. Those dice rolls, those bare-bones statistics – like the two dots and a line that suggest a face – start to encourage anyone to imagine a character. If this woman has come out through some random number generation to be physically agile, not very attractive, but skilled at thievery, how did she end up working in this library?If this man's got a lot of money, is quite bright, but is only averagely strong and catastrophically clumsy, what's he doing on an Arctic expedition? So much of storytelling is in the gaps, in allowing the imagination to work.

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Chris Carter's curator insight, July 16, 10:20 PM

Make me an elven ranger!

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The future of comic books is augmented reality, and you can fund it on Kickstarter | Games | Geek.com

The future of comic books is augmented reality, and you can fund it on Kickstarter | Games | Geek.com | Pervasive Entertainment Times | Scoop.it

oThough one would argue that the world of comics is doing better than ever thanks to big (and lesser) name movie adaptations, actual comics have taken a while to transition to a modern-day [...]

Gary Hayes's insight:

Quote "

The story follows a paranoid time traveler, but rather than a third-person narrative, the comic is presented as Polaxis’ — the traveler’s — private journal. The project incorporates the fourth wall in a clever way, as Polaxis’ journal is a seemingly normal journal at first, but he hides all of his delusions, paranoia, and conspiracies in a secret augmented reality layer of the book.

The augmented reality portion of the comic is easily activated with an iPhone or iPad and the accompanying (free) app. Simply point your device’s camera toward the pages, and the secret information is revealed.

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Over 1500 outcomes, Interactive Documentary – In A Theatre? #live #transmedia

Over 1500 outcomes, Interactive Documentary – In A Theatre? #live #transmedia | Pervasive Entertainment Times | Scoop.it
Choose Your Own Documentary is a live performance of a documentary where the audience choose which way to take the story at numerous decision points – there are 1500 different outcomes… The show is...
Gary Hayes's insight:

Quote "Nathan:
The hard thing we’ve had is trying to explain to people what it actually is, what they are about to see. We are coming at this from two different angles, really. The filmmakers are coming at this from a TV background, and I’m coming at it from a live spoken word background. We find ourselves meeting in the middle with this whole interactive thing."

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Digital Future & the most valuable things involve people looking at you, touching you & understanding you.

Digital Future & the most valuable things involve people looking at you, touching you & understanding you. | Pervasive Entertainment Times | Scoop.it
A recent article noted that lots of consumer technology is available to the poor. The things that get people out of poverty, like education and child care, are becoming more expensive. You could read that as a sign that the digital explosion is creating a new kind of shortage.
Gary Hayes's insight:

Quote "While this could be seen as a function of an aging population, there is anecdotal evidence elsewhere that human contact has become relatively scarce, and therefore valuable, in a digitally-driven society. Many of the new digital publishers, particularly technology sites like Recode or TechCrunch, make some money on web ads, but count even more on live events and conferences." ht @RobertTercek

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Filmmakers Moving Where the Money Is: Digital TV Series

Filmmakers Moving Where the Money Is: Digital TV Series | Pervasive Entertainment Times | Scoop.it
For independent filmmakers, digital TV series may be the next green. Like many directors, Paul Schrader acknowledges the difficulty of finding money for his projects. He had to fund last year’s “Th...
Gary Hayes's insight:

Quote "Independent filmmakers like Lena Dunham, Lynn Shelton and Miguel Arteta have adapted to this new market by pitching (and winning) TV projects. And in many ways, other filmmakers are finding that the digital realm is friendlier than traditional networks to indie sensibilities. Filmmakers say they are afforded more creative freedom, and there’s lower (or zero) ratings pressure. Digital providers aren’t looking for a project that will perform well at, say, 8:30 p.m. on a Tuesday, and they are more open to distinctive voices and innovative storytelling — programming that has a hard time breaking through on broadcast TV."

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Similar VR glasses to Oculus Rift for 1€ ?! thanks to a 3D printer - Basque Research

Similar VR glasses to Oculus Rift for 1€ ?! thanks to a 3D printer - Basque Research | Pervasive Entertainment Times | Scoop.it
For the second year running, Euskadi has been directly connected with the North American Space Agency (NASA) through the ‘Space Apps Challenge’, an initiative in which IT teams from throughout the world gather to pool innovative solutions to the challenges proposed by NASA. The Basque headquarters of the international initiative has develop
Gary Hayes's insight:

Quote “This is a ‘low cost’ version of the well-known Oculus Rift, and the cost of which is less than 1 euro, thanks to being manufactured by a 3D printer, through linking lenses and thus achieving an effect similar to the augmented reality glasses of the company recently acquired by Facebook”, explained Mr. Arranz.

Besides this project, the Basque Space Apps Challenge centre has developed at its ‘ITC hackathon’ two videogames to make people aware of and alert them about the danger from asteroids, i.e. their monitoring from Earth.

Mr. Arranz explained that the projects presented from Euskadi to this NASA international competition “were already preselected as being, respectively, the best in making use of data, and the most inspiring. In the coming months, NASA will choose the projects awarded in the different categories.

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Already mature? USC Professor Running A Course On Google Glass for Journalism

Already mature? USC Professor Running A Course On Google Glass for Journalism | Pervasive Entertainment Times | Scoop.it
It's the most mature wearable platform that's out there, says USC journalism professor Robert Hernandez. And we need to be proactive and figure it out.
Gary Hayes's insight:

Quote "This fall, Hernandez will facilitate a class at USC's Annenberg School For Communication & Journalism that will focus on developing Glass-centric software for journalists. It won't be a traditional lecture, per se. Rather, the curriculum's goal is to build a collaborative environment where developers, Glass Explorers, and journalists can attempt to answer questions, like: How will omniscient technology like Glass disrupt what we conventionally consider journalism? What will an article created on the floating monocle's hardware look like? What are its limitations? And what kinds of unique narrative experiences can we create, truly? At the end of the course, if all goes as planned, those applications will be built and, ideally, used."

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Dr. Pamela Rutledge's curator insight, April 9, 10:51 PM

I love that this USC course on Google Glass is about questions not answers.  Whether or not we'll all be wearing Google glasses isn't the point.  Wearable technology will increasingly give us the ability to layer information over 'reality.'  How and where we do it will be the result of the technology supporting human goals where reality can't deliver, just like all the best innovations do, from electric lights to Facebook. To me, the interesting questions are not what the technology can do, but what do people want to do and what fills the gap?

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The Walking Dead and Social Networking Changing the Way We Watch TV - Liberty Voice

The Walking Dead and Social Networking Changing the Way We Watch TV - Liberty Voice | Pervasive Entertainment Times | Scoop.it
About two years ago it became apparent that the way we watch TV has changed with the increased presence of the Internet, but waiting for the season four finale of The Walking Dead, in sheer agony w...
Gary Hayes's insight:

Quote "

The old ways of promoting your award winning show have been circumvented by the Internet and its many different social sites that allow almost instantaneous communication between the audience and the show’s makers.

It is, perhaps, the tweeting little bird that has most changed the way we watch television, not to mention the effect that social networking has on films. Shows likeThe Walking Dead and Breaking Bad, to name just two programs, have taken the use of Twitter, Instagram and Facebook to a higher, more inclusive level."

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Twitter will be 'watching you watch TV' as it Buys France’s Mesagraph And UK’s SecondSync | TechCrunch

Twitter will be 'watching you watch TV' as it Buys France’s Mesagraph And UK’s SecondSync | TechCrunch | Pervasive Entertainment Times | Scoop.it
Twitter is adding more global firepower to its ambitions to cosy up to broadcasters and TV advertisers: it is buying France's Mesagraph, and it is also..
Gary Hayes's insight:

Quote "The partnership is also extending beyond TV content and to a new service that Twitter is calling “Data of Now” that will focus on real-time metadata around advertising, consumer insight, brand equity and media measurement. Effectively, this will sit alongside the TV data to provide a “360-degree” picture of the television and advertising landscape. (And when you think about it, this makes a lot of sense since a lot of the response to TV ads can be delayed but also bolstered well after the initial point of delivery.)"

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Put an Oculus Rift on, on your next real Roller Coaster ride to make it super fantastical! Oculus Rift IGN

Put an Oculus Rift on, on your next real Roller Coaster ride to make it super fantastical! Oculus Rift IGN | Pervasive Entertainment Times | Scoop.it
Researchers have created a way to synchronize a real and virtual reality roller coaster.
Gary Hayes's insight:

Quote "“Other than riding an Oculus Rift coaster while sitting at home in front of your desktop, there is no motion sickness or dizziness happening when experiencing this on a real coaster," the website states. "If the VR ride is synchronized to the real coaster, the sense of balance actually delivers exactly the right feedback that fits the VR simulation.” 

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Making #SocialTV playful, even drama - Keshet's Avi Nir: 'The essence of what we are doing is play'

Making #SocialTV playful, even drama - Keshet's Avi Nir: 'The essence of what we are doing is play' | Pervasive Entertainment Times | Scoop.it
It would be hard to find a sparkier keynote speaker than Avi Nir, CEO of Keshet Media Group. The company behind Prisoners of War...
Gary Hayes's insight:

Quote "

“There’s a great buzzword of dual-screen, but dual-screen for me is a technical term. Just having two screens is not really significant. The main thing in a dual-screen is something I call the dual reward principle. You should be rewarded – haevily rewarded – for using the second screen,” he said. “The innovative thing in Rising Star is not that it has a cool app.” Instead, it’s the fact that the narrative arc of the show really is controlled by the viewers. “Not like a black-box mechanism. This is the true essence of dual-screen.”

The show launched in Brazil last night – its first version outside Israel Keshet has global ambitions, but Nir said he is intent on not allowing this to interfere with its core values. “We are not, unlike the big companies, selling tens of formats. If anybody wants to buy 10 formats from Keshet, no! We are not for sale. We are all about one, two, three shows. That’s what we can do,” he said. “We are different from the big companies: in each market we will have one or two shows, and these are the shows we put our guts in.”"

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Distraction vs cool? Cinema & second screen apps: focus on the film App & the Disney Second Screen experience

Distraction vs cool? Cinema & second screen apps: focus on the film App & the Disney Second Screen experience | Pervasive Entertainment Times | Scoop.it
Offering parallel narrations, scene enrichment and new leisure experiences, the film App and Disney Second Screen are revolut
Gary Hayes's insight:

Quote "The 2nd screen experience was designed from the first stages of development of the film. About every five minutes, the viewer’s mobile phone vibrates to indicate that the application has generated new content. Bobby Boermans also intended the second screen experience to be as synchronised as closely as possible with the film: “It takes three seconds each time your eyes shift from the big screen to the small screen to the big screen. So with certain sequences in the film, we had to make them longer so your eyes had time to adjust and you weren’t missing out in anything essential”."

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When branded ads meet safety message meets experiential (kinda) cinema - VW - YouTube

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8% of metro homes have no TV. Rise of The Cord-Cutter [Infographic]

8% of metro homes have no TV. Rise of The Cord-Cutter [Infographic] | Pervasive Entertainment Times | Scoop.it
This infographic from ZAPP BOX predicts the future of Television and where you might play a big role in its vast entertainment landscape.
Gary Hayes's insight:

Quote "This infographic from ZAPP BOX predicts the future of Television and where you might play a big role in its vast entertainment landscape"

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New Crediting Platform NeonGrid Aims to Be IMDb for New Media Stars

New Crediting Platform NeonGrid Aims to Be IMDb for New Media Stars | Pervasive Entertainment Times | Scoop.it
Former IMDb executive John Gibbons is backing a new venture called NeonGrid, a crediting platform that allows content creators to build an online resume.
Gary Hayes's insight:

Quote "

Launching today at VidCon, the online video convention taking place in Anaheim this week, NeonGrid is also backed by multi-channel programmers Machinima and Big Frame as well as YouTube stars Olga Kay and Lauren Elizabeth.  Gibbons founded the start-up with Greg Delson, a musician.

"Credits are the universal language between musicians, film people, podcasters, audiobook people,” Gibbons told TheWrap following the announcement. "Credits are currency that people in the various entertainment medium use to get more work and display what they've done and collaborate with people."

The site is currently in a private beta and has over 30,000 credits on it, mostly culled from YouTube, Vimeo and IMDb.  Any user with an account can claim credit for their work, and collaborators will be expected to police song and video credits for accuracy.

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Video: Good summary of our bio-mechanical, augmented reality, android future "True Skin" by N10N YouTube

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Although it draws heavily on Bladerunner this short has some great new ideas on our road towards being 'enhanced'

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Six Games That Would Make Great Films | Cultured Vultures

Six Games That Would Make Great Films | Cultured Vultures | Pervasive Entertainment Times | Scoop.it
Callum Davies takes a look at a few of the games he think would make the leap to the big screen brilliantly.
Gary Hayes's insight:

Quote "The problem is that a lot of the games that are currently being adapted are relatively recent and game developers have a much better understanding of interactive storytelling now, so even when a game does have a great story, telling it in any context outside of a videogame doesn’t really do it justice. Portal has a fantastic story but it wouldn’t work in any other format. Really then, the ideal games for film treatment are games that had a great story, but were somewhat lacking in the gameplay department and thereby failed to convey it in an engaging way. The best adaptations take an interesting story and use the new format to breathe new life into it, The Lord of the Rings is a great example, taking Middle Earth and looking at it from a new perspective, emphasizing themes that differed from those of the novel but were no less pertinent."

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Augmented Reality and Virtual Reality Market Worth $1.06 Billion by 2018 – New Report by MarketsandMarkets

Augmented Reality and Virtual Reality Market Worth $1.06 Billion by 2018 – New Report by MarketsandMarkets | Pervasive Entertainment Times | Scoop.it

Quote(PRWEB) April 02, 2014 -- Augmented Reality and Virtual Reality Market research report provides in-depth analysis and categorizes global market on the basis of Sensors, Components and Technology. (http://www.marketsandmarkets.com/Market-Reports/augmented-reality-virtual-reality-market-1185.html)

Gary Hayes's insight:

Quote "The major driving forces of augmented reality technology and virtual reality are the advancement and in computer technology and internet connectivity. The increased demand in virtual reality and augmented reality application in healthcare industry is a direct cause for a tremendous growth in AR & VR market. The other driving force for virtual reality and augmented reality technology is the consumer demand in m-commerce industry. The technology used in augmented reality applications, i.e. marker-less is at the apex and is expected to grow rapidly. Major driving factor in this marker-less is use of GPS and compass which are used commonly in smartphones. The technology used in virtual reality application, are in the emerging trends like goggles, contact lens, and further opportunities are described in detail in the report.

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Fantastic 'innovative' multiplatform 'active' collaborative science learning for kids 6-10 "Lyka" | TechCrunch

Fantastic 'innovative' multiplatform 'active' collaborative science learning for kids 6-10 "Lyka" | TechCrunch | Pervasive Entertainment Times | Scoop.it
An alien robot named Lyka has landed on Indiegogo with a campaign to educate the children of earth about technology, science, engineering, and the..
Gary Hayes's insight:

Lyka's Adventure is designed for children ages 6-10 and her mission is to make science and sustainability fun! Lyka's Adventure starts with an adorable plush robot named Lyka and includes a free educational app, and a chapter book series.

 

Techcrunch just covered Lyka's Adventure today, but we are still needing the support from the global community in order to get Lyka on the market and into the hands of children world-wide:

http://tcrn.ch/1ftcM4Y

 

As a reminder, here’s a checklist of what we've been doing and want continue to accomplish with Lyka’s Adventure:

 

- Inspire children’s curiosity to explore the world around them

- Communicate that everyone's a scientist in a way that resonates with children

- Teach STEAM (science, technology, engineering, art and math)

- Make science fun!

- Reach classrooms around the globe with open, reusable tools for experiential, discovery-based learning

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VR/AR What's better? Being in a virtual world or layering digital over real world? Comments - GameInformer

VR/AR What's better? Being in a virtual world or layering digital over real world? Comments - GameInformer | Pervasive Entertainment Times | Scoop.it
Would you rather have a virtual world created around you? Or see the world around you change?
Gary Hayes's insight:

Quote "

Virtual reality isn't widely available yet, but Oculus Rift test kits are in the hands of many, and interesting experiences are already being crafted.

Which technology has you more excited? Microsoft's IllumiRoom technology looks very cool, and doesn't require glasses, but it's hard to imagine that it will be more immersive than virtual reality hardware. Also, Microsoft may be working on a form of augmented reality gaming that requires headgear, anyway. I have my personal misgivings about virtual reality headsets, but you can't deny how quickly it pulls you into a virtual world.

Is there one technology you will be quicker to embrace over the other? Or are you happy with your interactive digital experiences the way they are?"

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Dr. Pamela Rutledge's curator insight, April 26, 8:33 PM

The answer to this question if you're going to place bets is the answer to: which environment better facilitates fundamental human goals like social connection, identity and self-efficacy, virtual worlds or layering digital over the real world?  

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Will LARP'ing as mass entertainment take off? Somewhere in-between immersive cinema& an ARG - from Failed Robot

Will LARP'ing as mass entertainment take off? Somewhere in-between immersive cinema& an ARG - from Failed Robot | Pervasive Entertainment Times | Scoop.it
This weekend I had the pleasure of attending Secret Cinema  for Wes Anderson's new film The Grand Budapest Hotel.

Secret Cinema is an event usually centred
Gary Hayes's insight:

Quote "Last year I experienced a new kind of theatre, staged by the Punchdrunk production company: the Drowned Man was staged in a giant warehouse space in London Paddington where audience members donned masks and roamed the space freely while actors and dancers enacted stories around them, sometimes bringing audience members into momentary interactions. Between these three glimpses into the artform of immersive entertainment I feel that we are on the cusp of something truly new and unique, leveraging technology tools to build new experiences for the senses."

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