Personal Branding & Leadership Coaching
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How to Maximize Your Content Exposure on LinkedIn

How to Maximize Your Content Exposure on LinkedIn | Personal Branding & Leadership Coaching | Scoop.it
Are you taking advantage of all LinkedIn's content marketing features? Discover how to maximize your LinkedIn content exposure.

Via Peg Corwin
Stefano Principato's insight:

In addition to sharing content on your personal profile, use your company page, Linkedin's Slideshare, Linkedin Publisher, Linkedin Groups and Sponsored Updates to mazimize your content reach on Linkedin.

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Peg Corwin's curator insight, April 2, 2016 10:39 AM

In addition to sharing content on your personal profile, use your company page, Linkedin's Slideshare, Linkedin Publisher, Linkedin Groups and Sponsored Updates to mazimize your content reach on Linkedin.

Margaret Spencer's curator insight, April 4, 2016 10:41 PM

In addition to sharing content on your personal profile, use your company page, Linkedin's Slideshare, Linkedin Publisher, Linkedin Groups and Sponsored Updates to mazimize your content reach on Linkedin.

Andrew Greenyer's curator insight, April 5, 2016 4:31 AM

In addition to sharing content on your personal profile, use your company page, Linkedin's Slideshare, Linkedin Publisher, Linkedin Groups and Sponsored Updates to mazimize your content reach on Linkedin.

Personal Branding & Leadership Coaching
Ways, tools and resources to improve your personal brand and leadership skills
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Personal Brand Plan Model

A sequential path to define your personal marketing plan and then develop your own personal brand to help freelancers, consultants and professionals.
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SENAME Interactive's curator insight, April 17, 2015 7:40 PM

An excellent plan if you are looking to start mapping out your personal brand strategy

Sisy Orobitg's curator insight, July 26, 2015 1:25 PM

Personal branding is not just for C Level Executives.  What does your personal branding say about you?


Working to establish my own personal branding!

Anuj Saxena's curator insight, September 4, 2016 10:33 AM
Personal branding lesson form Steprincipato for soloprenures.
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How to Live a Happy Life: 10 Things to Say Yes to Starting Today

How to Live a Happy Life: 10 Things to Say Yes to Starting Today | Personal Branding & Leadership Coaching | Scoop.it
“Very little is needed to make a happy life; it is all within yourself, in your way of thinking.” Marcus Aurelius “Most people are about as happy as
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33 Tips to Build a Memorable Online Brand

33 Tips to Build a Memorable Online Brand | Personal Branding & Leadership Coaching | Scoop.it
“If you’re not on the internet. You don’t exist.” Seth Godin said that – or maybe it was Winston Churchill? Whoever it was, they had a point. Dramatic? Definitely, but not any less true. If…
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3 Tips to Build Your Personal Brand

3 Tips to Build Your Personal Brand | Personal Branding & Leadership Coaching | Scoop.it
Personal branding goes far beyond wearing Converse or dying your hair purple, tho that’s a good start ;). Whether you are looking for your next challenge, you are a student, or an employed…
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Why creating a personal brand is a win-win for you and your company

Why creating a personal brand is a win-win for you and your company | Personal Branding & Leadership Coaching | Scoop.it
This column is part of Globe Careers’ Leadership Lab series, where executives and experts share their views and advice about leadership and management. Follow us at@Globe_Careers. Find all Leadership Lab stories attgam.ca/leadershiplab.
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10 Ways to Spread The Love in The Office

Show your employees how much you care and boost engagement within your company. Spread the love!
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Why Personal Branding Still Matters

Why Personal Branding Still Matters | Personal Branding & Leadership Coaching | Scoop.it
Sidney Evans argues that your personal brand is not solely based on your perspective, but largely on the perceptions from others.
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4 Good Ways to Get Your Resume Noticed

4 Good Ways to Get Your Resume Noticed | Personal Branding & Leadership Coaching | Scoop.it
There’s an old saying: If you want to stand out, be outstanding. That’s all well and good, of course, but how do you stand out in a crowded field of job applicants? How can you be outstanding whe…
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6 Principles for Communicating a Powerful Change Vision

6 Principles for Communicating a Powerful Change Vision | Personal Branding & Leadership Coaching | Scoop.it
There are six core principles that organizations, senior leaders, and those involved in the transformation task force must embrace throughout the process.

1. Simplicity

The change vision must come in many forms, and you must be able to communicate it in both short and long form. If you can't articulate a powerful vision in five minutes or less, in which the listener understands and can envision the outcome, you need to go back to the drawing board.

I have seen this go sideways when a leadership team invests many hours in developing a great vision that will align with a solid plan of attack, but then they assume they can communicate this vision in five or 10 minutes at the company meeting. If it takes a long time to develop the change vision, it will also take a long time to communicate it until it sinks in. Keep it simple, and plan to overcommunicate.

Via Mel Riddile, Mark E. Deschaine, PhD, massimo facchinetti
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An Open Mind: Mindful Awareness and Thinking Clearly

An Open Mind: Mindful Awareness and Thinking Clearly | Personal Branding & Leadership Coaching | Scoop.it
And when people in power and in the headlines manipulate information, say one thing and mean something entirely different, and lie repeatedly, even obviously, they are attempting to take away your power by undermining your sense that there is a clear reality out there. They can create psychological and social chaos. The lie is not just a lie. It is an attempt to undermine your sense of control over your life. It is an attempt to get you to live as if your life were a memory. With a truth, you can have a two-way conversation; a lie is an attempt to make it one-way.

Via Skip_Conover
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13 ways to make your elevator pitch awesome

13 ways to make your elevator pitch awesome | Personal Branding & Leadership Coaching | Scoop.it
Read our career and hiring insights article: 13 ways to make your elevator pitch awesome
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Is Positive Psychology Still Relevant in 2017?

Is Positive Psychology Still Relevant in 2017? | Personal Branding & Leadership Coaching | Scoop.it
As 2017 begins are you feeling weighed down with negativity from recent political events?

Via Kasia Hein-Peters
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Laura Werner's curator insight, February 20, 12:52 PM
This past election has affected many people in many different ways.  It has made a lot of people feel down and has created a lot of negative thoughts.  That being said, I find positive psychology to be even more relevant.

According to Professor Barbara Fredrickson, President of the International Positive Psychology Association, people need to start learning the ways of positive psychology to stay focused, kind, productive and positive even though many are living in fear.  You do not need to get rid of negative emotions, just handle them better.

In this article, Michelle McQuaid mentions positive psychology techniques to help you face the change of events in this new political world.  Some practices to keep in mind are to not fear negativity by practicing mindfulness meditation or loving-kindness meditation, don't recycle negativity and invest in micro-moments of connection.  These steps will help handle the negative things in a more positive way.  

With new transitions in our society and political world, this is a very prominent time to be practicing positive psychology.  It is very important to remain positive even during dark times.
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The 9 Traits That Define Great Leadership

The 9 Traits That Define Great Leadership | Personal Branding & Leadership Coaching | Scoop.it
To motivate your team to achieve the highest levels of performance (and create an extraordinary organization in the process), here are the qualities you should model every day.

Via Oliver Durrer
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9 Things Enormously Productive People Refuse to Do

9 Things Enormously Productive People Refuse to Do | Personal Branding & Leadership Coaching | Scoop.it
There is no magic formula for being enormously productive--just extremely good habits. Here are 9 that can help.
Via Francesca Beltrami, massimo facchinetti
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20 Creative Ways to Use Social Media for Storytelling

20 Creative Ways to Use Social Media for Storytelling | Personal Branding & Leadership Coaching | Scoop.it
Storytelling has always played a part in successful marketing. Stories enable us to build personality and create a connection with consumers. But can we actually tell a story on social media? Is it p…
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“Lifelong Learning is an Economic Imperative”: The Economist

“Lifelong Learning is an Economic Imperative”: The Economist | Personal Branding & Leadership Coaching | Scoop.it
Start Today Smarter: Continuous and Collaborative Learning

Via Coloma Canals, Ricard Lloria
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The importance of personal branding for new and aspiring company directors

The importance of personal branding for new and aspiring company directors | Personal Branding & Leadership Coaching | Scoop.it
A strong and consistent personal brand is essential for gaining and maintaining a successful professional career. The same holds true for your board career.
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12 Powerful Ways to Transform Your Life When You Feel Burned Out

12 Powerful Ways to Transform Your Life When You Feel Burned Out | Personal Branding & Leadership Coaching | Scoop.it
It’s time to sort thing
Via Francesca Beltrami, massimo facchinetti
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Demonstrate your expertise. How to Become a Thought Leader in Your Niche

Are bloggers thought leaders? Here are some tips on how you can become one. Provide great value, put awesome content out there on a regular basis, and help others.
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The Role of Reputation in the Customer Journey

The Role of Reputation in the Customer Journey | Personal Branding & Leadership Coaching | Scoop.it
Imagine a prospect is making the tough decision between using your company or your competitor. At the last minute they discover something a bit “off” about your company’s online pro…
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The Art of Storytelling

In these new lessons from Khan Academy and Pixar, movie directors and story artists from acclaimed animated films share their advice for storytelling. Lear

Via José Carlos, massimo facchinetti, Mark E. Deschaine, PhD
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15 Inspiring Examples of Small Business Branding

15 Inspiring Examples of Small Business Branding | Personal Branding & Leadership Coaching | Scoop.it
Check out these stunning and unique examples of small business branding.

Via malek, massimo facchinetti
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malek's curator insight, February 20, 10:11 AM

a list of 15 small business branding examples to get you inspired for your next project.

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The Impact of Impression Management on Personal Branding

The Impact of Impression Management on Personal Branding | Personal Branding & Leadership Coaching | Scoop.it
We know the importance of personal branding in career development. The impression we make is important. A reader asks about impression management's role.
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10 Tips for Increasing Your Influence 

10 Tips for Increasing Your Influence  | Personal Branding & Leadership Coaching | Scoop.it
The byproduct of more and more brands doing influencer marketing is that there are more opportunities for influencers. Here's how to increase your influence

Via Vladimir Kukharenko, massimo facchinetti
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The Effects Of Negative Emotions On Our Health

The Effects Of Negative Emotions On Our Health | Personal Branding & Leadership Coaching | Scoop.it
Humans experience an array of emotions, anything from happiness, to sadness to extreme joy and depression. Each one of these emotions creates a different feeling within the body. After all, our body releases different chemicals when we experience various things that make us happy and each chemical works to create a different environment within the […]

Via Oliver Durrer
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Tips for Building a Great LinkedIn Profile: LinkedIn Career Expert Series

Tips for Building a Great LinkedIn Profile: LinkedIn Career Expert Series | Personal Branding & Leadership Coaching | Scoop.it
LinkedIn profile tips for connecting you to big opportunities
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