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6 Things To Do Before Launching Any Marketing Campaign.

6 Things To Do Before Launching Any Marketing Campaign. | Marketing for People _ Personal Branding | Scoop.it
Have you ever spent days, maybe even months working on your super awesome product, service, training series, etc? You are beyond excited to finally have it all done and ready to launch your baby you have worked so hard on.
taniaATenthuse.me's insight:

The article shares some nice tips on things you have to take into consideration during the planning stage of your marketing campaign. Invest time during this stage to really understand your audience, what the core benefits of you product are for them and align your message accordingly.

Do you agree?

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Does Online Video Really Help Your Search Engine Ranking? - Business 2 Community

Does Online Video Really Help Your Search Engine Ranking? - Business 2 Community | Marketing for People _ Personal Branding | Scoop.it
taniaATenthuse.me's insight:

Even if there is no marketing strategy in place and business is run in a less structured manner, videos can help elevate a business's web presence. Freelancers, self employed and small business owners should not overlook the importance of it. 

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An Infographic Guide To Color Psychology

An Infographic Guide To Color Psychology | Marketing for People _ Personal Branding | Scoop.it

Have you ever had difficulty choosing colours for a new scheme or wondered why we associate some colours with good luck and others with danger? Welcome to The Complete Infographic Guide to Colour Psychology.

Discover all you ever needed to know about the psychology behind colours and why their meaning differs depending on which country you’re from…


Via Lauren Moss
taniaATenthuse.me's insight:

This Colour Psychology infographic reminds us of the significant influence that societal and cultural values have on so many different aspects of our lives. The implications are so many. This guide can be really useful for entrepreneurs and freelancers when they decide on logo and branding. 

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Rowan Norrie's curator insight, August 27, 2013 5:39 AM

Interesting insight.

Authentis Formations's curator insight, August 27, 2013 9:52 AM

Influence des couleurs sur la psyché....

taniaATenthuse.me's comment, August 29, 2013 11:34 AM
Great infographic, thank you for sharing Lauren. It reminds us of the significant influence that society and cultural values have on so many different aspects of our lives.
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Using Promotional Products to Increase Your Brand Awareness

When trying to increase awareness about your personal brand, it is advisable to look towards using the same types of tactics and marketing techniques that compa
taniaATenthuse.me's insight:

Using promotional products to increase your personal brand awareness can be costly but if done correctly it can signifficantly expand your reach. It is important to choose your offerings carefully and make sure they are alligned to your message and what you stand for. The article offers some good examples of product offerings depending on the industry you are in and what your offering is all about.  

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