"I often share my thoughts to help global brands and enterprise organizations. But with this article, I would like to talk to the broader group of business professionals without reference to the size and shape of your company. Here and in many other media outlets, networks, and blogs around the web, social media is one of the most prevalent subjects in business today. While advice is everywhere, advice is becoming a commodity. Insight however, is precious.
Let’s take this time together to share with you my thoughts on some of the most often asked questions and how your role in finding the right answers and putting them into action is more important than you may think.
While you may read success story after success story, we cannot make any great assumptions in how they’ll impact your work."
Via Denis Failly