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Rescooped by Philippe Trebaul from Modern Marketer
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Three reasons why advertising and social media don't mix

Three reasons why advertising and social media don't mix | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
In an attempt to deliver more tangible returns from their social media investments, brands are falling back on tried and tested methods of 'pushing the needle', most often using the familiar tools of advertising.

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kjdfg defgerg's comment, March 2, 2013 1:42 AM
http://www.redsoleshoesshop2013.org/
Alexandre Michelin's curator insight, March 2, 2013 2:56 PM

brands will become content providers, blurring the line with traditional media, providing marketing products (both their own and from third parties) which deliver a more compelling brand experience than their competitors.

 

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Your Content Strategy Should Not Be Real-Time

Your Content Strategy Should Not Be Real-Time | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it

A content strategy (notice I didn’t say a content marketing strategy) enables and positions a brand to tell a very consistent story across the media landscape. It helps draw parallels between what’s important to customers and what the brand stands for.


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10 Ways to Use Social Media to Skyrocket Your Customer Loyalty | Social Media Today

10 Ways to Use Social Media to Skyrocket Your Customer Loyalty | Social Media Today | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
What exactly do you need to do on social media in order to improve customer loyalty? These 10 tips for entrepreneurs, startups, and social media professionals will get you started.

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✿ Planetnurse ✿'s curator insight, March 8, 2013 12:35 AM

Planetenurse on Social Media:

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How Twitter won the social media battle for journalism

How Twitter won the social media battle for journalism | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
Polis, the journalism think-tank at the LSE, has published an in-depth report looking at the value of social media to journalism, specifically public service

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5 Ways to Find a True Influencer

5 Ways to Find a True Influencer | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it

More and more, marketers are using social media to tap into influencers to bolster reach and sway their audience to see a product or brand differently.  


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Smart phone Internet hub - Growth in wireless-only subscribers heralds changes for Internet access | SmartPlanet

Smart phone Internet hub - Growth in wireless-only subscribers heralds changes for Internet access | SmartPlanet | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
An estimated 7 percent of U.S. consumers depend on smartphones for Internet access, and there’s every reason to believe that number will grow.

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100 Top Experts in #eLearning and #EdTech

100 Top Experts in #eLearning and #EdTech | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it

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How to Delete Old Core Files (WordPress Blog) - Blogs Daddy

How to Delete Old Core Files (WordPress Blog) - Blogs Daddy | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
In this simple tutorial, I will tell you how to delete old WordPress core files with the help of plugin.

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10 Years of Online Learning (Infographic)


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Top Ten Twitter Tools

Top Ten Twitter Tools | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
{EAV:8df282e1387bf53e}
If you do a little online search, you will find that there are many Twitter tools offering different useful features, and with such a variety it’s hard to know which ones to

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Les effets de la répétition en publicité

Les effets de la répétition en publicité | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
par Roxane Lapointe, conseillère en publicité Solutions Médias
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Dropbox s’offre l’application mobile Mailbox

Dropbox s’offre l’application mobile Mailbox | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
Dropbox vient de racheter Mailbox, la jeune pousse prometteuse des clients de messagerie mobile....
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How to use Twitter as a sales channel | The Wall Blog

How to use Twitter as a sales channel | The Wall Blog | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
There is no denying that Twitter is an exceptional social media platform, but how many organisations really make the most of the 140 character window of

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kjdfg defgerg's comment, March 2, 2013 1:43 AM
http://www.jeremyscottbestshops.com/
Susan Daniels's comment, March 17, 2013 10:17 AM
Stop spamming my newsletter with your unrelated product. I have turned you into the company.
Jesus Alvarez desde www.sercompetitivos.com 's comment, March 17, 2013 10:49 AM
De qué me habla Susan, yo solamente rescooped su post, publicado en scoop.it: hay algo malo en esto?
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3 Social Media Marketing Tips for Bloggers

3 Social Media Marketing Tips for Bloggers | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
Blog post at Make Money Blogging : For some, social media marketing ends in disaster.  With the social site flexing it's biceps and spitting a wad of chewing tobacco out of[..]

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lixe's curator insight, March 3, 2013 2:58 PM

http://bezbiku.ebrokerpartner.pl/

Sushil Pershad's curator insight, March 4, 2013 12:40 AM

Why Should Free Marketing Be Allowed On Social Media

Sowing Seeds For Success 's comment, March 5, 2013 7:26 PM
I don't think privatizing social media outlets would be attractive to the public. The free speech and freedom to share, has made social media a forum of global access.
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Is Your Social Media Marketing Social Or Just Marketing?

Is Your Social Media Marketing Social Or Just Marketing? | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
Social Media Marketing is a hot topic these days, yet most online marketers and especially offline companies and retailers have difficulty gaining any traction from their social media marketing activities.

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✿ Planetnurse ✿'s curator insight, March 8, 2013 12:33 AM

Soyez Informé : eMédia Marketing ou pas?

JC Hubac's curator insight, March 8, 2013 3:24 AM

Your Social Media Marketing Social Or Just Marketing? .

Elsie Barone's curator insight, May 7, 2013 8:02 PM

Clear it up......

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5 Steps to Effective B2B Social Media Lead Generation - Salesforce Marketing Cloud

5 Steps to Effective B2B Social Media Lead Generation - Salesforce Marketing Cloud | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it

“There’s a weird thing called the internet and everyone uses it.” Quirky side aside, Lauren provided the steps and processes towards setting up an effective and successful lead generation program for B2Bs using social and online media. Here’s a look at the steps...


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Social Selling Strategies — It's All About Revenue

Social Selling Strategies — It's All About Revenue | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
I have a confession. I’m a 40-year old, married mother of four… social networking addict.

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✿ Planetnurse ✿'s curator insight, March 14, 2013 4:03 PM

C'est :: facinant et épeurant  De voir autant d'informations Planètaire. En même , il y a encore bons nombres de gens non branchées qui n'ont aucunes idées de ce qui ce passe dans les eCloud ☁☁☁☁  Au dessus d'eux.

Malgré l'ère du décloisoisonment de l'information sur l'humanité en Diect, (fabuleux)  me faire dire que ce sera mieux que des populatioon isolées et ignorantes. Et donc bénifiques!


Merci

July Fortier ICS

Victor Nganguem's comment, March 16, 2013 4:46 AM
j'aime ça
Alliance Web Solution's comment, March 16, 2013 7:33 AM
agree with you
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¿Marketing en internet y marketing electrónico son lo mismo?

¿Marketing en internet y marketing electrónico son lo mismo? | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
Alfredo Hernández-Díaz Skype: ahdezdiaz Consultor de Marketing Digital y Emprendedor Digital @alfredohdezdiaz Estrategias de Marketing y Negocios Online Email: info@alfredohernandez-diaz.com Market...

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How to use Evernote as an authors' tool

How to use Evernote as an authors' tool | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it

Joanna Cabot has been writing about Evernote and her newfound love of it recently, and I thought it was time to share my thoughts about the usefulness of Evernote as a tool for authors.

I love Evernote so much that I’m glad I wasn’t an author before it existed. What are some of the challenges for writers, and how does Evernote help solve them? I’m glad you asked!

 


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Quelles sont les tendances du Web français ?

Quelles sont les tendances du Web français ? | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
Profil des internautes, consommation de l'Internet mobile, m-commerce, vidéos et publicité en ligne... Quels sont les nouveaux comportements des internautes français ? Qu'en est-il des grandes tendances du Web en France ?

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Curación de Contenidos

presentación para fines ducativos

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Jonah Berger Knows How to Make This Video Go Viral

Jonah Berger Knows How to Make This Video Go Viral | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
When Jonah Berger was in college his grandmother suggested he read Malcolm Gladwell's The Tipping Point, which explored how small things can make large impacts.
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Audience personnalisée : Comment toucher les abonnés de sa newsletter sur Facebook ?

Audience personnalisée : Comment toucher les abonnés de sa newsletter sur Facebook ? | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
Depuis quelques mois, une nouvelle option de ciblage est apparue dans les campagnes publicitaires Facebook : les audiences personnalisées.
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A quoi va ressembler le nouveau Facebook

A quoi va ressembler le nouveau Facebook | Personal Branding and Professional networks - @Socialfave @TheMisterFavor @TOOLS_BOX_DEV @TOOLS_BOX_EUR @P_TREBAUL @DNAMktg @DNADatas @BRETAGNE_CHARME @TOOLS_BOX_IND @TOOLS_BOX_ITA @TOOLS_BOX_UK @TOOLS_BOX_ESP @TOOLS_BOX_GER @TOOLS_BOX_DEV @TOOLS_BOX_BRA | Scoop.it
Le Monde.fr vous présente la dernière version du réseau social le plus utilisé de la planète, censée lui donner un nouveau souffle dans un univers de plus en plus concurrentiel.
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