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Rescooped by Philippe Trebaul from AtDotCom Social media
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The Secret Internet Marketing Superman Stuff [Marty's 3 IM Tips]

The Secret Internet Marketing Superman Stuff  [Marty's 3 IM Tips] | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

Great IM tips by Martin (Marty) Smith!


Via Martin (Marty) Smith, John van den Brink
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Martin (Marty) Smith's curator insight, March 5, 2013 4:09 PM

3 Things You Can't Know, Until You Know
Apparently I've entered that "professor emeritus" space that befalls all Ecommerce Directors as they age (lol). Before I link off into the sunset here are three things I could have told you back when I was an Ecom director only on pain of death (yours or mine :). 

1.  Internet Marketing Isn't What You think
I wrote a piece about how misinformed most people are about what Internet marketing IS:

http://www.atlanticbt.com/blog/why-internet-marketing-isnt-what-you-think-it-is/  

Internet marketing is the extension, amplification and feedback loop every marketer depends on. For every moment you obsess about look and feel you lose money because THEY (your customers) will tell you everything you need to know if you only LISTEN. 

Oh, and make sure you LISTEN to Google too. Good to do what the KING tells you to do WHEN she tells you too. 

2. Everything Balances and Dances Until There Is A Wobble
Metrics are tied to each other. When your traffic goes up chances are your bounce rate will inch up too. When your time on site goes up because you've created great gamification or video marketing your SEO gets easier, you generate more Facebook LIKES and life is good. 

Then there is a wobble. 

Wobbles are inevitable so staying calm and carrying on no matter how severe the wobble is the only way to be an Internet marketer (otherwise you end up jumping off the roof LOL). 

Wobbles can come from Google, competitors or the war in Iraq. Death, taxes and that there will be costly wobbles in your Internet marketing future are life's new immutable truths. Your Internet marketing will dance again after a period of rehab and if you stay calm and carry on. 

3. The Secret Is There Is No Secret
I spent valuable TIME trying to find the FREE LUNCH of Internet marketing, the silver bullet, the one action that would solve all problems. Some may be able to do so, but someone wins the lottery too that doesn't mean it makes statistical SENSE (lol). 

Your best Internet marketing bet is to:

* DO THE WORK.

* LISTEN to the responses.
* Rinse and Repeat. 

The MAGIC of life and Internet marketing is in the JOURNEY not the destination no matter how rich it makes you. In the end your money goes into a trust or to your children, so what matters is what is happening NOW, this MOMENT.


If you are doing the work, no matter how "bad" you think it is, you are ahead of many. If you LISTEN you are ahead of more and if you relentlessly rinse and repeat you will be at the far right of Internet marketing's bell curve. 

Good luck to all the Supermen and Superwomen out there thinking that surely their head will explode if they have to learn one more thing (it won't) and never trusting they are really THERE (they are).


You NEVER need anything MORE than what you have as you read this. You are fully armed and ready right NOW to change the world, to change YOU. 

Do the work. Listen. Rinse and Repeat. 


Martin (Marty) Smith's comment, March 5, 2013 4:26 PM
Thanks John. You ROCK as always. Marty
Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets
Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets
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Rescooped by Philippe Trebaul from visualizing social media
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What Happens in One Minute on the Internet? [Infographic]

What Happens in One Minute on the Internet? [Infographic] | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
As millions of new Internet users log on every month, the numbers relating to the flow of information becomes ever more staggering.


An infographic from analytics software provider Domo, attempts to quantify just how much data is generated in one minute online.

Compare it to Domo’s similar infographic from two years ago to see just how much more we’ve crammed into a minute...


Via Lauren Moss
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Steven Towndrow's curator insight, April 24, 5:12 AM

Mind bending numbers

Jacques Morin's curator insight, April 24, 9:57 AM

Wow, ça bouge sur internet en une minute!!!

Mike Allen's curator insight, April 25, 5:54 AM

different psychology attracts different users - obvious - but finding out details will energise your response rate. One ad won't do for all

Rescooped by Philippe Trebaul from Social Media News
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10 interesting infographics about social media | Design daily news

10 interesting infographics about social media | Design daily news | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
We all know a picture speaks thousand words and for that reason infographics are being more popular due to its amazing information displayed in the form of images. It has the capability to capture everyone’s eye and tell them a story with engaging content and images.  It’s an all in one package with text, images and creative design that come all along. It holds a great marketing potential that has the ability to attract customers. Many people click on infographics as it is more appealing and hence your web traffic is increased which is beneficial aspect for SEO.

Here we have the collection of 10 interesting infographics about social media. Let’s have a look at them below.

Via Jeff Domansky, Scott McElreath
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Jeff Domansky's curator insight, December 7, 2014 11:26 PM

Great collection and useful reading for marketers, and social media pros.

Jeff Domansky's curator insight, December 8, 2014 12:44 AM

Great collection of social media infographics. Well worth reading. 9/ 10

rodrick rajive lal's curator insight, December 9, 2014 1:53 AM

These are some interesting infographics that provide a pictorial representation of data in a form that can be easily understood. In an age where the quantum of data is increasing exponentially, it has become extremely important to use infographics. Raw data and statistics can become a turn off, especially for those who don't have an eye for figures! Infographics are being used very successfully in schools and colleges to present information in an easily assimilable form.

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Facebook reportedly wants to be your office's social network - The Next Web

Facebook reportedly wants to be your office's social network - The Next Web | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
A report from Financial Times today indicates that Facebook is working on a new service called “Facebook at Work” that aims to get a piece of the business social networking space.... Keep reading →

Via Manlio Mannozzi
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3 Ways to Optimize Facebook Ads for Better Results

3 Ways to Optimize Facebook Ads for Better Results | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Are you running Facebook ads? Do you want to get more out of your ads? The right optimization can make or break your ad campaign. Target audiences, timing and ad creative are all important considerations. In this article I'll share three tips for making the most of your Facebook ad campaigns. #1: Reach the Right…

Via Peg Corwin
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Peg Corwin's curator insight, November 17, 2014 10:15 AM

Use Facebook ads to reach the right audience, compare dup ad performance, and include interesting images.

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Lead Generation: Building Your Brand In Three Steps

Lead Generation: Building Your Brand In Three Steps | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

Cultivating a company’s brand is an important business enterprise. After all, this is practically the face that you will be showing to your market.

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Top 33 People to Follow on Tsu

Top 33 People to Follow on Tsu | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Tsu is a new social network that actually pays you to be active on the site and publish content. Here's a list of the Top 33 People to Follow on Tsu!
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Rooms : Facebook a-t-il copié une appli française ?

Rooms : Facebook a-t-il copié une appli française ? | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Avant le lancement de Rooms, il y avait déjà une application appelée Room, créée par des Français et qui fait plus ou moins la même chose.
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Info Magazine: Cartographie des réseaux sociaux [infographie]

Info Magazine: Cartographie des réseaux sociaux [infographie] | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Cette cartographie des réseaux sociaux les plus influents du moment réalisé par l'agence 360i et traduite par Olybop inclut des statistiques d’août 2014.
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Get Schooled by YouTubers: Content & Business Strategy

Get Schooled by YouTubers: Content & Business Strategy | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
For many businesses and brands, success on YouTube remains elusive, and to many, the challenges the platform presents can seem insurmountable.

There are, however, some powerhouse brands that are...
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La taille parfaite (ou presque) pour un visuel Twitter

La taille parfaite (ou presque) pour un visuel Twitter | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Quelle est la taille parfaite pour une image publiée sur Twitter ? Retrouvez nos conseils ainsi qu'un gabarit Photoshop à télécharger pour vos créations !
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How To Make $500,000 A Year On Twitter?

How To Make $500,000 A Year On Twitter? | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
UberFacts founder Kris Sanchez has turned his addictive Twitter feed into a wildly lucrative business. But not everyone's buying it.
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5 “INfluencers” All Marketers Should Follow

5 “INfluencers” All Marketers Should Follow | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Though it has recently been opened up to us mere mortals, the LinkedIn publishing tool was initially only given to the cream of the thought-leadership crop. The “INfluencers” Program went live ba…

Via Riaz Khan
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Diversité dans les entreprises: comment inclure de multiples identités? [LinkedIn] | Yagg

Diversité dans les entreprises: comment inclure de multiples identités? [LinkedIn] | Yagg | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Rester au placard sur son lieu de travail peut avoir des conséquences négatives sur une carrière. C'est pourquoi des entreprises instaurent des programmes de diversité et d'inclusion afin de lutter contre les discriminations au travail. Une analyse sur LinkedIn.
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5 Social Media Marketing Trends for 2015 [INFOGRAPHIC] - AllTwitter

5 Social Media Marketing Trends for 2015 [INFOGRAPHIC] - AllTwitter | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
5 Social Media Marketing Trends for 2015 [INFOGRAPHIC]

Via Brian Yanish - MarketingHits.com, Scott McElreath
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Marco Favero's curator insight, January 4, 9:23 AM

aggiungi la tua intuizione ...

Marina Casses Ballester's curator insight, May 5, 6:29 AM

Great Tips!

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Buying Facebook Likes Suck, Here's The Data To Prove It!

Buying Facebook Likes Suck, Here's The Data To Prove It! | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Do you want to buy Facebook Likes? You should not! Here's a data-driven experiments to prove it totally sucks!

Via Manlio Mannozzi
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Facebook at work, le futur réseau social professionnel ? - Le Journal du Geek

Facebook at work, le futur réseau social professionnel ? - Le Journal du Geek | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Sa place acquise et incontestée dans la sphère privée des particuliers, Facebook souhaiterait désormais s’attaquer aux entreprises, avec pour concurrent direct sur ce secteur, LinkedIn.

Via BeginWith
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Le Guide Pinterest pour votre Entreprise | Emarketinglicious

Le Guide Pinterest pour votre Entreprise | Emarketinglicious | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Découvrez comment utiliser Pinterest pour votre entreprise en 31 points. D’après une étude de Shareaholic, Pinterest amène plus de trafic sur un site web que LinkedIn, Google+, YouTube et Reddit combinés.
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Facebook's new privacy policy: 5 things to know

Facebook's new privacy policy: 5 things to know | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Facebook is once again trying to simplify its privacy policy, largely to address criticisms that it's too complex and lengthy for the average user.
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7 astuces infaillibles pour attirer l’attention d’un influenceur

7 astuces infaillibles pour attirer l’attention d’un influenceur | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Attirer l'attention des influenceurs sur les réseaux sociaux, sortir du lot et se faire remarquer parmi les millions de personnes utilisant Facebook, LinkedIn, Twitter, et les autres plate-formes s...
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A Complete Guide to Social Media Images [INFOGRAPHIC]

A Complete Guide to Social Media Images [INFOGRAPHIC] | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

Relevant social media-isms, including image size guidelines, helpful tips & stats - that can help you navigate through the most popular social channels easily.

There’s no doubt modern businesses need to be social. But it’s really hard to be successful and keep track  image sizes, character limits, pixel requirements, engagement windows, and hashtag optimization, to name a few. It turns out there are methods behind all the madness, so we’ve compiled relevant social media-isms – including image size guidelines and helpful tips & stats – that can help you navigate through the most popular social channels easily...


Via Lauren Moss
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Venkatesh Iyer (venkyiyer.com)'s curator insight, October 22, 2014 11:14 PM

Have had several of these; every time I get he "latest" one I get rid of the old ones.

Rachel Turner Dool's curator insight, October 26, 2014 6:45 AM

A great, handy resource. 

David W. Deeds's curator insight, February 18, 9:28 AM

Thanks to Lauren Moss.

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#FrenchTech : Bpifrance part en tournée dans 25 villes pour diffuser ... - Maddyness

#FrenchTech : Bpifrance part en tournée dans 25 villes pour diffuser ... - Maddyness | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Maddyness
#FrenchTech : Bpifrance part en tournée dans 25 villes pour diffuser ...

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5 Mistakes Companies Make When Automating Their Marketing - exploreB2B

5 Mistakes Companies Make When Automating Their Marketing  - exploreB2B | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
According to Raab Associates, Inc. the marketing automation space is due to grow by 60% this year and reach overall revenues of $1.2 billion. The continued rise in revenue is indicative of the ...
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Marque employeur : Mazars sort une websérie à destination des jeunes diplômés

Marque employeur : Mazars sort une websérie à destination des jeunes diplômés | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

www.blogdumoderateur.com


"Le groupe international d’audit et de conseil Mazars, déjà connu pour ses pratiques innovantes en matière de réseaux sociaux et de marque employeur, vient de lancer une websérie animée intitulée « Les Mazariens, ils ne font rien comme les autres« . Un nouvel épisode sera posté sur la chaîne Youtube et la"...

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The Best (And Worst) Times To Post On Social Media (Infographic)

The Best (And Worst) Times To Post On Social Media (Infographic) | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Different social media sites offer different virtues for your business. Here's how to optimize each one based on when you post.
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Post It, Tweet It, Like It – MediaMath’s Social Media Advertising Platform Acquisition

Post It, Tweet It, Like It – MediaMath’s Social Media Advertising Platform Acquisition | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Social advertising isn’t #trending; it’s around to stay. In fact, the opportunity for social advertising through programmatic only continues to grow. According to eMarketer, 2014 has been the year that marketers ...
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