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Rescooped by Philippe Trebaul from The Marketing Technology Alert
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Is Video An Opportunity For Marketers? - B2B Marketing Insider | #TheMarketingAutomationAlert

Is Video An Opportunity For Marketers? - B2B Marketing Insider | #TheMarketingAutomationAlert | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

Condensed...


Is it because video seems to be in the realm of agencies or production houses and a lack of in house skill? The perceived big budgets? The lack of metrics? Integration with the other marketing tools they are using? 

 

Some marketers are still intimidated by video for all of those reasons.

 

More and more marketers are realizing that you don’t need an expensive in-house studio to produce quality content. Genuine, helpful videos directed at customer needs and frequently asked questions go a long way to get you started and you don’t need a creative agency to get this type of content going.

 

With the behind-the-scenes data you can capture now, marketers really have access to the black box behind video performance. You can see how many people are viewing your content, for how long, and email gate video assets to capture qualified leads. These are all helpful insights you can pass on to your sales team that were previously unavailable.

 

Lucky for those investing in video, connecting your video content with Marketing Automation and CRM tools is a relatively new capability that increases the messages ability to connect with and influence a brand’s bottom line. Most marketers are still unaware of these functionalities at this point in time, but could definitely start making use of these powerful new integrations.



Via iNeoMarketing
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iNeoMarketing's curator insight, August 2, 2013 10:54 AM

An interview with the CEO of Vidyard.


The barriers are few to the B2B Marketer's use of video. At the very least, explore it, starting with Vine. Simple, quick, easy.


  • See the article at www.b2bmarketinginsider.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
Rescooped by Philippe Trebaul from Business Brainpower with the Human Touch
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10 Best Software Tools to Create Animated Videos Online

10 Best Software Tools to Create Animated Videos Online | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

Video is a powerful marketing tool. An image is worth a 1000 words. But a video is worth ten thousand words. Animated videos are used more often to demonstrate a product, discuss online marketing strategies and have become a standard way of presenting information. It is one of the powerful tools to communicate with your consumers. There are lots of tools to create animated videos online. The author has handpicked the best software to create animated videos.


Via Vicki Kossoff @ The Learning Factor
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SCORENAZ's curator insight, July 23, 2013 10:42 AM

Good list of tools, and includes prices.

Vicki Kossoff @ The Learning Factor's comment, July 24, 2013 2:34 AM
Glad you enjoyed it.
Rescooped by Philippe Trebaul from B&B Marketing Tools
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Come Incorporare i tuoi Video di Instagram sul Tuo Blog

Come Incorporare i tuoi Video di Instagram sul Tuo Blog | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

Via Eugenio Agnello
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Eugenio Agnello's curator insight, June 24, 2013 12:20 PM

Se hai un profilo Instagram che usi per promuovere il tuo Hotel o Bed and Breakfast, da qualche giorno hai una possibilità in più: puoi realizzare dei brevi video di 15 secondi in modo estremamente facile e rapido.

 

A differenza delle foto, un video non è facilmente esportabile da Instagram verso un proprio sito web. 

A darmi l’idea è stato un post dove ho visto per la prima volta un video di Instagram incorporato su un proprio sito internet.

 

Ho fatto delle prove e ho trovato un sistema molto più semplice e diretto rispetto ad altri, per poter incorporare un video sul tuo blog aziendale.

 

Vediamo come fare in quattro semplici passaggi:

http://eugenioagnello.tumblr.com/post/53759970800/come-incorporare-i-tuoi-video-di-instagram-sul-tuo-blog

Rescooped by Philippe Trebaul from Time to Learn
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The Open-Source Cross-Platform Video Editor : Shotcut

The Open-Source Cross-Platform Video Editor : Shotcut | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

 

Editeur de vidéo open source Shotcut fonctionne sous Windows, Mac OS X et Linux. Il dispose d'une interface intuitive et intègre de nombreuses fonctions de filtrage et d'encodage vidéo.

Avec ce programme, il vous sera possible de sélectionner le début et la fin d'un morceau de vidéo à extraire, d'y inclure des filtres (blur, miroir, lueur, saturation, balance des blancs, netteté...) et de modifier différents paramètres audio et vidéo. La timeline vous permettra de sélectionner précisément les parties à éditer et à extraire.

Le logiciel vous proposera de travailler directement sur le fichier original, sans import, avec la faculté de revenir en arrière à tout moment, en illimité (Undo/Redo).


Via Robin Good, 173 Sud, Frédéric DEBAILLEUL
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Henrik Safegaard - Cloneartist's curator insight, May 12, 2013 12:13 PM

To install, simply extract the archive and run it. You can drag the Shotcut folder (app icon for OS X) to copy and move it wherever you want.

Gayla Keesee's curator insight, June 30, 2013 12:03 PM

free and cross-platform

Anna Morgan's curator insight, July 1, 2013 11:56 AM

Might have to give this a try...to just see how it works

Rescooped by Philippe Trebaul from visualizing social media
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The Facts and Figures on YouTube in 2013 - Infographic

The Facts and Figures on YouTube in 2013 - Infographic | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

Online video has gone from zero to a staggering 800 million monthly visitors and 4 billion hours of video viewed per month. And that is just YouTube! Every second there are 46,296 YouTube videos being viewed all around the world.

See more statistics on Youtube and online video growth at this infographic...


Via Lauren Moss
Philippe Trebaul's insight:
Les Faits et chiffres sur YouTube en 2013 - Infographie.

Online video has gone from zero to a staggering 800 million monthly visitors and 4 billion hours of video viewed per month. And that is just YouTube! Every second there are 46,296 YouTube videos being viewed all around the world.

See more statistics on Youtube and online video growth at this infographic...























The Facts and Figures on YouTube in 2013 - Infographic via @MYDstudio http://sco.lt/...


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Sarah Miller's curator insight, February 11, 2013 11:12 AM

This has got to be one of my favorite scoop it articles that I have come across yet! It was very interesting to see how far YouTube has come along since the year 2005 when the first official video was uploaded to YouTube. The article takes you through the years and the biggest achievements that YouTube has accomplished up to this present day. It also includes interesting facts about the Social Media network that I never knew about before, got me more interested in using YouTube and creating my own channel or even subscribing to others! 

Rescooped by Philippe Trebaul from New Twitter Tools
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How to Use Twitter's Vine to Create and Share Videos

How to Use Twitter's Vine to Create and Share Videos | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
How to use Twitter's new video service Vine.

Via Michael Q Todd
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Rescooped by Philippe Trebaul from iGeneration - 21st Century Education
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Serious AppSmashing - combine Tellagami, Explain Everything, iMovie, and Tiltshift Video!


Via Tom D'Amico (@TDOttawa)
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Rescooped by Philippe Trebaul from E-Learning and Online Teaching
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6 Ways to Use the New Instagram Videos | Social Media Examiner

6 Ways to Use the New Instagram Videos | Social Media Examiner | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Instagram videos: How to use video shorts on Instagram to share visually compelling stories to promote your brand and marketing message online.

Via Dennis T OConnor
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Heidi Hutchison's curator insight, July 9, 2013 8:11 AM

Both Instagram video apurposes have valuable potential as educational tools. Nice to see it layed out.

Rescooped by Philippe Trebaul from What's new in Visual Communication?
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The Genius Of Instagram’s New Video: It Can Also Stay Still

The Genius Of Instagram’s New Video: It Can Also Stay Still | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it
Digital photo and video are taken exactly the same way: light soaking into a sensor. Yet the essence of them is so different. One is a moment frozen in time, the other is a moment captured.

Via ECAL Library
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Rescooped by Philippe Trebaul from Business in a Social Media World
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'If Famous Websites Were People': Social media explained (Video)

'If Famous Websites Were People': Social media explained (Video) | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

"Welcome to the Internet. Porn or regular," Facebook asks a new employee, before introducing her to other members of staff -- each more annoying than the next.

If you are looking for a fun and insightful way to understand social media sites better, this video will definitely help.


Via Cendrine Marrouat - SocialMediaSlant.com
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Rescooped by Philippe Trebaul from Just Story It! Biz Storytelling
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Storytelling, Marketing and Modern Media – The Mindfire Chats Episode 2 | Small Biz Triage

Storytelling, Marketing and Modern Media – The Mindfire Chats Episode 2 | Small Biz Triage | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

Feast your brain on this excellent panel featuring Brian Clark, Doug Pray, and John Jacobsen.


Via Karen Dietz
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Karen Dietz's comment, February 11, 2013 9:14 PM
Hi Ana! So glad you liked the video. Yes, it is refreshing! And I feel like you do -- women do need to be mentioned as speakers and movers and shakers instead of just characters. In fact women in the field of story work need larger voices. Thanks for the comment!
Tommy Walker's comment, March 8, 2013 11:19 AM
Wow, thank you so much for sharing this! Ana, to your question about not having women speakers, we've only just started this show, and this was the second episode. We do plan on having women panelists for future episodes, and some very influential ones at that. There are some really big plans for this format for the future.
Karen Dietz's comment, March 8, 2013 12:37 PM
Good to know Tommy! Thanks for jumping in and giving us an update.
Rescooped by Philippe Trebaul from visualizing social media
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INFOGRAPHIC: Make Content Marketing Work in a Social Mobile World

INFOGRAPHIC: Make Content Marketing Work in a Social Mobile World | Personal Branding and Professional networks - @TOOLS_BOX_INC @TOOLS_BOX_EUR @TOOLS_BOX_DEV @TOOLS_BOX_FR @TOOLS_BOX_FR @P_TREBAUL @Best_OfTweets | Scoop.it

Content marketing is a top priority for marketers seeking to drive awareness, generate leads, and convert sales.


Learn more about how your organization can break through the noise with content marketing in this new infographic

View the full infographic or download the PDF at the link.


Via Lauren Moss
Philippe Trebaul's insight:
INFOGRAPHIQUE: rendre le travail de marketing de contenu dans un monde social mobile.

"Content marketing is a top priority for marketers seeking to drive awareness, generate leads, and convert sales.


Learn more about how your organization can break through the noise with content marketing in this new infographic

View the full infographic or download the PDF at the link".


















INFOGRAPHIC: Make Content Marketing Work in a Social Mobile World via @MYDstudio http://sco.lt/...


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Barbara Kurts's comment, January 10, 2013 9:44 PM
thanks for sharing :)
Barbara Kurts's comment, January 10, 2013 9:44 PM
new scoop :http://www.scoop.it/t/health-leads-plus
Janet Louise Stephenson's curator insight, May 3, 2013 10:28 PM

Mobile marketing is the wave of your future. Are you going to ride that wave?