SOCIALFAVE - Complete #SMM platform to organize, discover, increase, engage and save time the smartest way. #TOP10 #Twitter platforms
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SOCIALFAVE - Complete #SMM platform to organize, discover, increase, engage and save time the smartest way. #TOP10 #Twitter platforms
SOCIALFAVE - Complete #SMM platform to organize, discover, increase, engage and save time the smartest way. #TOP10 #Twitter platforms
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Rescooped by Philippe Trebaul from Business in a Social Media World
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Is Klout the Online Standard of Vanity? | Social Media Today

Is Klout the Online Standard of Vanity? | Social Media Today | SOCIALFAVE - Complete #SMM platform to organize, discover, increase, engage and save time the smartest way. #TOP10 #Twitter platforms | Scoop.it
Image I’ve been doing a lot of thinking about the weight of Klout scores. With the gospel of influencer marketing pollinating the media, it’s hard not to.

Via Cendrine Marrouat - cendrinemarrouat.com
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Cendrine Marrouat - cendrinemarrouat.com's curator insight, August 10, 2013 7:45 PM

This is a very worthwile article on the value of Klout Scores. 

 

I love Brenda Somich's comment here: 

 

"On a deeper level (and pardon while I get on my soap box), I often wonder if social monitoring tools reward the worst aspects of our nature. Are we really rewarding the right social behaviors when we expect people to pause, post, snap and check-in at every enjoyable life moment?"

Rescooped by Philippe Trebaul from Business in a Social Media World
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What Social Influencer Measurement Tools Are Good For… And What They’re Not

What Social Influencer Measurement Tools Are Good For… And What They’re Not | SOCIALFAVE - Complete #SMM platform to organize, discover, increase, engage and save time the smartest way. #TOP10 #Twitter platforms | Scoop.it
Despite the many benefits of influencer marketing, the popular social media measurement tools on the market are not quite up to the job.

Via Cendrine Marrouat - cendrinemarrouat.com
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Cendrine Marrouat - cendrinemarrouat.com's curator insight, August 4, 2013 3:42 PM

There is too much emphasis on numbers and not enough on what they mean. 

 

Lauren Dugan is absolutely right when she states that, "A high influence score from one of these tools [Klout, Kred, etc.] is like a quick sketch an artist does of his muse before he actually paints in the details – it’s an overview, but not much else."

Joan Stewart's comment, August 6, 2013 10:31 AM
I concur, however many are selling themselves out there without substantiating the capabilities they profess to have gained.
Cendrine Marrouat - cendrinemarrouat.com's comment, August 6, 2013 2:21 PM
There are a lot of self-proclaimed gurus out there. Those tools have helped them find an excuse to not check their egos, I guess. ;-)