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Story 2.0: The Surprising Thing About The Next Wave Of Narrative

Story 2.0: The Surprising Thing About The Next Wave Of Narrative | The ART of Storytelling | Scoop.it
Wrapping up a three-part series, Jonathan Gottschall discusses the problem with interactivity and some eternal truths of storytelling.
Art Jones's insight:

Humankind has responded to the power of story since the beginning of time, we will continue to respond to powerful story until such time that humankind itself changes.

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The ART of Storytelling
Story touches each of us in ways words and numbers never will.
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Boston Layer-Lapse on Vimeo

Traditional time-lapses are constrained by the idea that there is a single universal clock. In the spirit of Einstein's relativity theory, layer-lapses assign distinct…
Art Jones's insight:

#Awesome

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A Bee Friendlier Flower Bombing - YouTube

Find out how you can help bees at www.bee-friendlier.com We depend on bees for diversity in our food system. But bees are in trouble, which is why Cascadian ...
Art Jones's insight:

A story about a community planting acres of wildflowers which creates the perfect habitat for BEES to thrive. A healthy and happy BEE community means the farmers will enjoy dynamic pollination of their organic produce.


It's a beautiful story, if you love nature, it will make you smile.

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Why Doctors Need Stories

Why Doctors Need Stories | The ART of Storytelling | Scoop.it
We need storytelling, to set us in the clinical moment, remind us of the variety of human experience and enrich our judgment.
Art Jones's insight:

We need storytelling, to set us in the clinical moment, remind us of the variety of human experience and enrich our judgment.

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CHANEL N°5 Set: The Film Behind the Film - YouTube

A woman, a destiny, a perfume. N°5 #theonethatiwant The world's most desirable fragrance. Discover more on http://chanel.com With Gisele Bündchen, Michiel Hu...
Art Jones's insight:

The vision behind the creation of this version of the story, always most interesting.

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CHANEL N°5: The One That I Want - The Film - YouTube

A woman, a destiny, a perfume. N°5 #theonethatiwant The world's most desirable fragrance. Discover more on http://chanel.com With Gisele Bündchen, Michiel Hu...
Art Jones's insight:

How Chanel uses storytelling as brand strategy.

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Paris Review – The Morning News Roundup for October 16, 2014, Dan Piepenbring

Paris Review – The Morning News Roundup for October 16, 2014, Dan Piepenbring | The ART of Storytelling | Scoop.it
Beethoven gets real, a once thought end to all airborne illnesses, and other news.
Art Jones's insight:

Six news worthy items from bygone eras, each a story unto itself.

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Cartman’s storytelling secret that every CMO should steal | Park Howell

Cartman’s storytelling secret that every CMO should steal | Park Howell | The ART of Storytelling | Scoop.it

"Randy Olson uncovered the And, But, and Therefore method from the most unlikely place. South Park. He was watching a documentary, “6 Days to Air,” about the manic schedule Trey Parker follows to create each episode of the crass but brilliant cartoon, when the secret was unveiled. When a script isn’t working for Parker, he goes back and replaces “ands” with “buts,” which creates conflict and tension in the story: the secret sauce to entertaining an audience. The tension then requires resolution, or the “therefore”: the conclusion of every story. It’s a simple and perfect three-act storytelling structure. Foolproof. Even for Cartman."


Read the full article to find out more and see a video about the And, But and Therefore method.


Via Kim Zinke (aka Gimli Goose)
Art Jones's insight:

Brilliant 

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Kim Zinke (aka Gimli Goose)'s curator insight, October 14, 2:50 AM

Watch the video to see how to put this method into action.  It really is simple and effective.  I like the idea from the last paragraph of the article that recommends doing this as a quick exercise before starting any story.

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6 Lessons In Storytelling From Steven Spielberg

6 Lessons In Storytelling From Steven Spielberg | The ART of Storytelling | Scoop.it
We are no strangers to the benefits of storytelling in content marketing. Knowing that audiences are more likely to remember (and share) stories that connect in an emotional way has allowed marketers to develop truly unique content. But storytelling is an art that requires finesse, integrity and a touch of humility, and there is possibly no greater storyteller than filmmaker Steven Spielberg.

With more than 30 films, seven Academy Award nominations and three wins, Spielberg has the...

Via Omar Kattan - New Age AdMan, Giselle Hardt
Art Jones's insight:

Guidance from a Master Storyteller

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Omar Kattan - New Age AdMan's curator insight, July 25, 11:38 PM

Some good ideas, tips and inspiration for your content marketing and brand storytelling from Spielberg, arguably the best storyteller of our time...

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The Japanese Philosophy of Wabi-Sabi: Seeing Beauty in the Everyday

The Japanese Philosophy of Wabi-Sabi: Seeing Beauty in the Everyday | The ART of Storytelling | Scoop.it
Learn how this Japanese philosophy fits into the simple living movement. It will inspire you to see that less is more, simple is beautiful and there is endless beauty in the everyday objects around you.
Art Jones's insight:

The story of wabi sabi 

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Danny Macaskill: The Ridge - YouTube

Danny Macaskill: The Ridge - YouTube | The ART of Storytelling | Scoop.it
#TheRidge is the brand new film from Danny Macaskill... For the first time in one of his films Danny climbs aboard a mountain bike and returns to his native ...
Art Jones's insight:

The narrative is solitude and excitement possible while biking high in the Scottish mountains. Beautifully shot. Nicely done!

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The 7 Literacies of Transmedia Storytelling

The 7 Literacies of Transmedia Storytelling | The ART of Storytelling | Scoop.it
and coordinated entertainment experience. Ideally, each medium makes it own unique contribution to the unfolding of the story.”

In transmedia storytelling, narrative is central to the story, which is told across multiple platforms, and may include sound, images, text, movie and gaming elements. The best part about it is that each of those elements plays an integral part of the narrative. And without experiencing all of those elements, you miss the full story. That’s what makes transmedia storytelling a powerful tool for 21st century literacy and learning.

Via siobhan-o-flynn
Art Jones's insight:

The Future of #StoryFormula

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Jeni Mawter's curator insight, October 7, 3:53 AM

New literacies using multiple senses!

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Tesla Motors Just Invited Press To Come Look At Its New D | TechCrunch

Tesla Motors Just Invited Press To Come Look At Its New D | TechCrunch | The ART of Storytelling | Scoop.it
Tesla Motors just sent out invites to a press event on October 9th in Los Angeles, presumably to unveil the new 'D' car that founder Elon Musk tweeted about..
Art Jones's insight:

The Elon Musk amazing Tesla Motors story continues!

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Shanghai Tower - YouTube

story of one city, it's 23 million residents and The Shanghai Tower is a super tall skyscraper under construction in Lujiazui, Pudong, Shanghai. Construction work on the tower began in November 2008. Upon i...

Art Jones's insight:

This video is the story of the City of Shanghai it's 23 million residents and their newest architectural jewel, the Shanghai Tower, 2nd tallest building in the world.


#Modern #Marvel #VerticalCity #GreenSpace

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How to Integrate Work and Life

How to Integrate Work and Life | The ART of Storytelling | Scoop.it
Stewart D. Friedman, author of Leading the Life You Want, explains how to better integrate life's four domains: work, home, community, and the private self.
Art Jones's insight:

Are you using the same value system to make decision at work, home and play? This video speaks to the importance of aligning our values with our actions in all facets of our life. In this video Stewart shares a few quick exercises that help us figure this big idea out.


#MakeMeaning #Purpose #Service

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Tavern on the Green Gourmet Sauces, Marinades & Oils | Tavern on the Green International

Tavern on the Green Gourmet Sauces, Marinades & Oils | Tavern on the Green International | The ART of Storytelling | Scoop.it

tavern On The 

Art Jones's insight:

The story of "Tavern On The Green International" is compelling because it's founder @LouBivona, purpose built the company to protect children. He gives much of his profit to #NCMEC The National Center for Missing & Exploited Children, because children in need around the world have no voice and no money.


Lou supports #NECMEC so they can support the children, we should too!


The product is top shelf and is the perfect gift for the holidays!


Help Now @tarverndirect


#Storytelling for a Good Cause

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The (Other) Nobel Peace Prize Winner No One’s Talking About.

The (Other) Nobel Peace Prize Winner No One’s Talking About. | The ART of Storytelling | Scoop.it
Kailash Satyarthi
Art Jones's insight:

According to UNICEF, at least 28 million children in India from ages 6 to 14 work in mines and factories under dreadful conditions.


This years other Nobel Prize Winner  is Kailash Satyarthi .  Satyarthi founded Bachpan Bachoa Andolan (Save the Children Mission) which saved 82,800 lives since  2013. 


#SaveTheChildren







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Linking Strategy and Sales - YouTube

Linking Strategy and Sales - YouTube | The ART of Storytelling | Scoop.it
Frank Cespedes gives the keynote presentation at the Sales Leadership Conference in Johannesburg, South Africa (October 2012).
Art Jones's insight:

This is a presentation steeped in details. Frank discusses just those details that are required to be considered when creating your sales strategy. Now is the time to consider the company 2015 sales target and the strategies and tactics you will employ to attain them. Attending to the details outlined in this presentation, you  will enter the new year with a solid strategy vs. a plan that is nothing more than a wish.


Failing to plan is planning to fail - Alan Lakein





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Happy Birthday, Oscar Wilde: A Few Maxims for the Instruction of the Over-Educated

Happy Birthday, Oscar Wilde: A Few Maxims for the Instruction of the Over-Educated | The ART of Storytelling | Scoop.it
It is a very sad thing that nowadays there is so little useless information.
Art Jones's insight:

“Public opinion exists only where there are no ideas.”

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How to Improve Your Photography with Storytelling Images | Digital Photography School

How to Improve Your Photography with Storytelling Images | Digital Photography School | The ART of Storytelling | Scoop.it

"How many times have you had this interaction?

     “This photo is beautiful!”

     “Thanks!”

End of conversation.


There’s nothing wrong with this, of course. Beautiful is a great, great compliment. However, if you’ve ever wanted to have a longer conversation with a viewer about one of your photographs, then creating images with stories behind them, or around your own personal stories, can be a very important approach to try."


Read the full article to find out more about how to make use of the following types of photographs to create your story:

  • ambiguous
  • personal
  • documentary

Via Cindy Rudy, Kim Zinke (aka Gimli Goose)
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Kim Zinke (aka Gimli Goose)'s curator insight, October 12, 6:53 PM

Good examples of how to further develop your story and engage your audience by using well thought out images.


A favourite exercise of mine is to share an image and ask others what story they see in it.  No two interpretations are ever the same.

FVallet's curator insight, October 15, 3:14 AM

Utiliser des visuels, des photos en com interne est indispensable à l'heure de l'egocasting. Pour autant toutes les photos ne sont pas automatiquement "raconteuses d'histoires".  Cet article ne  concerne pas le domaine du corporate mais ouvre un sujet de réflexion interessant.

 

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October 2014 Monthly Tip: Get Out of Your Storytelling Box | Good Works Co.

October 2014 Monthly Tip: Get Out of Your Storytelling Box | Good Works Co. | The ART of Storytelling | Scoop.it

"By far the most common question I’m asked when I’m speaking about storytelling is, “How do we tell our stories if we have to maintain our client’s privacy?”"


Read the full article to find out more about these two ways you can address issues of privacy and confidentiality:

  1. Change enough details of the story that the subject becomes unidentifiable.  What’s important is to include these five critical elements:  a protagonist, problem, antagonist, awareness, and transformation.
  2. Tell your organization’s story from a different angle.  Try one of these instead:  donor, staff person, volunteer, inanimate object, animal, or body part.

Via Kim Zinke (aka Gimli Goose)
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Kim Zinke (aka Gimli Goose)'s curator insight, October 15, 1:48 AM

Be sure to check out the video examples to see how these types of stories have been done.

Lorraine Elvire Wagenaar's curator insight, October 15, 4:19 AM

voeg uw inzicht ...

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The Art of Story Telling: 5 Tips to Telling a Great Story | ChicagoNow

The Art of Story Telling: 5 Tips to Telling a Great Story | ChicagoNow | The ART of Storytelling | Scoop.it

"I'm sure you've been at an interview or a dinner party or a fundraiser and someone asks..."tell me about yourself". Most of us define ourselves by the list of things we have done, the places we've been, the schools we've attended. But that's not who we are. We are a collection of stories, not fables, but defining moments in our journey."


Read the full article to find out more on how to find your personal story using these 5 tips:

  1. Build the character
  2. Define the problem
  3. Outline the struggle
  4. What are the lessons
  5. Shine the light

Via Kim Zinke (aka Gimli Goose)
Art Jones's insight:

I love the elegance of this story formula

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Kim Zinke (aka Gimli Goose)'s curator insight, October 9, 11:54 PM

If you put all these tips into one telling, it could become quite the lengthy tale.  Be aware and respectful of your audience.  How much time do they have to listen?  Can you make the story succinct?  Practice it often so you won't miss a beat the next time someone asks you for our story.

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Nature Is Speaking – Julia Roberts is Mother Nature | Conservation International (CI) - YouTube

http://youtu.be/WmVLcj-XKnM
Art Jones's insight:

Nature Doesn't Need People

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Painted caves challenge art origins

Painted caves challenge art origins | The ART of Storytelling | Scoop.it

Scientists have identified some of the earliest cave paintings produced by humans. The artworks are in a rural area on the Indonesian Island of Sulawesi. Until now, paintings this old had been confirmed in caves only in Western Europe. Researchers tell the journal Nature that the Indonesian discovery transforms ideas about how humans first developed the ability to produce art.


Via Jean-Philippe BOCQUENET
Art Jones's insight:

These paintings found in Indonesia suggest that humans developed sophisticated use of iconography on different continents  at the same time. Previously it was thought that the oldest cave paintings were only in Western Europe, this discovery changes that theory.

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Men's Watches

Men's Watches | The ART of Storytelling | Scoop.it
Watchmaking collections for Men: Marrying cutting-edge watchmaking with elegant style, this Cartier line for men harnesses the combined power of strong temperament, …
Art Jones's insight:

Brand Storytelling

I think Cartier succeeded in making the visuals in their film compelling, but I might be biased because I'm already a fan of their products.

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How Sara Horowitz Is Disrupting Healthcare For The 'Gig' Economy

How Sara Horowitz Is Disrupting Healthcare For The 'Gig' Economy | The ART of Storytelling | Scoop.it
The Freelancers Union was founded by Sara Horowitz almost 20 years ago in New York City. A primary focus early on was healthcare benefits for those working as freelancers in the emerging 'gig' economy. On Tuesday the Freelancers Union announced an ambitious plan to expand their healthcare footprint nationally over [...]
Art Jones's insight:

Leading the Collaboration Economy

#Freelancers

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