For everyone who's looked into an infant's sparkling eyes and wondered what goes on in its little fuzzy head, there's now an answer. New research shows that babies display glimmers of consciousness and memory as early as 5 months old.
"What if news organizations confronted the reality that nearly all media will be 'social media' a decade hence?
...What if journalists became like your doctor, dentist, or teacher — people who provide a valuable service to you, and whose name, voice, and personality are more intimate? The question then becomes how to create a social presentation layer that wraps around news — preserving the integrity of the product but updating its interface to fit with human behavior in the digital age....
How does it work, Google’s new Glass? Why can you see with it a sharp image-layer? How does the image overlay the image of reality? The following infographic illustrates the optical principle – very simple and easy to understand.
Virtually every novel reflects some form of the classic storytelling arc. Same goes for movies. As I’m driving to see “Zero Dark Thirty,” I’m wondering how the heck will the movie build drama. I already know how the story ends. Yet, the CIA operative played by Jessica Chastain must deal with stuff going cockeyed again and again to the point that you lose yourself in the story and indeed can feel the tension building. In the communications business, we don’t have 300 pages or two hours on the silver screen to define characters or advance a plot with the requisite twists and turns that culminate in a payoff and happy ending. But it’s not just the element of time that poses a quandary for communicators. The intrinsic nature of classic storytelling revolves around crisis, or better yet, the type of failure that causes the audience to wince. That’s what teases out the tension. That’s what keeps the audience engaged....
Sometimes the toughest step in building a new website or redesign can be the conceptual ones. Selecting a color palette is one of them that can be tough if you don’t have the right tools. So where do you start?
It all comes down to basic color theory and the color wheel. That same tool that teachers used in school really is the basis for how designers plan and use color in almost every project from the simplest web page to expansive brands with multiple sites and campaigns...
Dream work is ancient, it’s long tradition evidenced in the temples of Asclepius in Greece where individuals went to be healed through their dreams. Dreams have been an important aspect of many spiritual traditions, and even Freud considered the study of dreams to be his most important work.
There are many methods of dream analysis. When working with dreams, it can be helpful to intentionally assess them from various aspects, including mythical, archetypal, alchemical, and collective, and to pay attention to which resonate most strongly emotionally and elicit even a physical response in order to begin to understand what insights are being gifted through your unconscious.
In The Dream and the Underworld, James Hillman prefers to allow the dream and dream symbols to remain what they are, and not to analyze and interpret them but to simply interact with them and see what comes about. However, Hillman’s method of seeing focuses far more on an artistic view than from a therapeutic or results-oriented standpoint. As such, when it comes to dreams and symbols, he stays with the process and activity itself instead of seeking an outcome or solution. He values the description over...(click title for more)
Many marketers today are looking to increase their Facebook fans, LinkedIn memberships and/or Twitter followers. Social media marketing is a new buzz-word in both b2b and b2c domains. But, when it comes to engagement, how easy is it to measure the engagement-level of your Facebook fans or LinkedIn Group Members? How easy is it to interact with them and nurture them? How easy is it to get usage and engagement metrics out of Facebook, LinkedIn et al? Is it even possible? Can you act on the metrics? External social sites are good for brand-building (or reach) but not for interaction or engagement. A recent Gartner report cited that a mere six percent of marketers claim that marketing on social networking sites is their top priority. What is even more powerful is that 45 percent of those surveyed said corporate websites were key contributors to marketing success. And from the customer perspective, four out of five customers claim to visit a website for product information and only a mere 19 percent would visit a Facebook page, according to Incyte Group....
4 in 10 firms struggling to align talent strategy with business objectives: Survey Canadian HR Reporter Major organizations increasingly seek to align their talent management strategy with their business objectives, according to a survey by Right...
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