The Internet of Things is a market capable of potentially shaping and fueling the demand for a diverse blend of new products. These IoT products have the power to link multiple items – data and the cloud – creating a slew of connected products. Meanwhile, thenetwork effect unfolds as the socialization of devices yields innovation. Ultimately, this transforms into new value chains, business and service models. As you may recall, the mobile ecosystem offered a wide range of specialized choices with a multitude of apps for smartphones and tablets, significantly changing how people used their mobile devices. We now find, shop, consume, entertain, and buy things on mobile devices as a direct result of apps and their easy accessibility.