The Internet is the most important digital phenomenon yet, but we are just beginning to understand the human and social dimensions that drive it. Web 2.0 is still in its infancy. Yet, it demonstrated its capabilities in today’s online social networks. It was found that SMEs must change their structures dramatically to be able to participate in a self-organizing system. With limited budgets and resources, SMEs need to establish a democratic and open enterprise to be able to be part of Collaborative Ecosystem.