'There are close to two and-a-half billion people online around the world – this number has grown 566 percent since the year 2000 – and 70 percent of them use the internet every day. As you might imagine, with that kind of presence, which amounts to more than a third of the global population, quite a lot happens over the course of each 24 hours.
The Internet never sleeps. Is it possible to even fathom the idea of any given moment without someone in the world being connected to the Internet for one reason or another? It wasn’t that long ago that the Internet wasn’t even a thing, but anymore it’s something that we can’t do without. ztake a look at “A Day in the Life of the Internet”...
"SEO and use of Social Media are essential to success. On their own, they’re only a piece of the puzzle, and only doing one may not produce the results you want".
SEO, or search engine optimization, is a form of marketing through which a company’s website, or piece of content on a website, reaches a higher ranking on search engines to maximize visibility to consumers thereby creating a higher probability of traffic, which can later translate to sales and/or interaction depending on your business goals.
This is accomplished through creation of “do follow” links within a number of different arenas. While there’s more to making a web-based company successful than just good SEO, it is a very important part of getting clicks and page views.
This is an infographic about current SEO thinking with tips and tools to help sites rank better on search engines.
Most people have a general idea of how to optimize their content for search engines. That search engine algorithms are proprietary and evolving inevitably causes different opinions on SEO. Of course there’s another school of thought that minimal keyword research and a green-light from a SEO plugin are enough to publish a piece.
This infographic challenges writers and some of the preconceived notions about SEO. It has a mixture of tips and tools to help you rank better in search...
We all know that marketing strategy is a very important part of any company growth because only great marketing strategy and team can fly the company in the sky.
This infographic of social media marketing will help to understand the latest social media marketing strategy. Check out the Infographic and share which social media marketing strategy you use the most for your project at the article link.
Email has the potential to deliver a strong ROI for marketers, though the precise response rates depend on a number of factors including the subject line, type of offers and the time of day the email is sent.
The best way of accurately finding the optimal time of day to send your emails is to run tests, taking into account fluctuations around pay day and annual events such as Christmas and bank holidays.
According to the Econsultancy/Adestra Email Marketing Industry Census 2013 only half of businesses (49%) are currently testing the time and day of their email messages, so either the other 51% already know the optimum time or they're working off a hunch.
So to give some food for thought on where to start looking and testing, here are six case studies and infographics that look at the best time and day of the week to send emails...
These 10 infographics will teach you many essential elements to begin to know about Responsive Website Design- a major design trend for 2013.
Simply put, Responsive Website Design is a way for designers to create one website with a few style sheets, which allows the website to be seen on any device without having to create it from scratch for a tablet, mobile device, desktop device, etc.
With Mobile Search increasing rapidly, having a website that works for every device is a necessity and responsive design allows the site to reformat content appropriately.
Learn more at the infographic gallery at the article link...
Social media marketing has, over the past few years, gone from something practiced by a few early adopters to a crucial part of most big advertising campaigns. For proof of that, you only have to look at the results of a recent Gartner survey, which showed that most people now see social as being nearly as important as a corporate website and more traditional forms of online advertising.
A picture is worth a thousand words, but what happens when you combine the two? Though the concept of data visualization is nothing new, the prominence of blogs and image-led social media platforms like Pinterest has truly proven that sometimes the designer’s stylus is mightier than the pen.
As we grow increasingly accustomed to bright, colourful and bite-sized visualisations of what once was presented in dense statistics and complex data, finding the best, most-useful infographics has become something of a task.
We thought we'd save you some time by presenting you with a short list of our favourite social media infographics. Enjoy!
One by one, marketing teams are realizing they can’t produce enough content, fast enough, to outrun the SEO game. There’s always more to publish, more keywords to claim, more longtailed search questions to answer.
It is hard to believe that in a digital world where people are so connected, it still seems to be completely difficult for businesses to use that to their advantage to more efficiently maximize their ROI. Companies continue to spend on banner ads instead of on the people who can really make a difference in the way people purchase.
This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link.
As Facebook Graph Search evolves and marketers begin to come to grips with the opportunities provided from the social graph, it becomes clear that a combination of both search and social media tactics are required if brands aim to improve visibility in the graph search engine results.
Just as on-page optimization is vital to SEO, Facebook page optimization is the first place to start on your Graph Search strategy. Ensure that you have selected the appropriate category, and plan for your basic information (such as the short description and the elements on your About page) to contain descriptive keywords, just like search. Make sure your page is relevant, always up to date, and publicly viewable and sharable.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.