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Just a decade ago, 'adaptation' was something of a dirty word in the climate arena — an insinuation that nations could continue with business as usual and deal with the mess later. But greenhouse-gas emissions are increasing at an unprecedented rate and countries have failed to negotiate a successor to the Kyoto Protocol climate treaty. That stark reality has forced climate researchers and policy-makers to explore ways to weather some of the inevitable changes.
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Reactions to textual content posted in an online social network show different dynamics depending on the linguistic style and readability of the submitted content. Do similar dynamics exist for responses to scientific articles? Our intuition, supported by previous research, suggests that the success of a scientific article depends on its content, rather than on its linguistic style. In this article, we examine a corpus of scientific abstracts and three forms of associated reactions: article downloads, citations, and bookmarks. Through a class-based psycholinguistic analysis and readability indices tests, we show that certain stylistic and readability features of abstracts clearly concur in determining the success and viral capability of a scientific article. Delete the scoop?
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