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Why Millennials Don't Want To Buy Stuff

Why Millennials Don't Want To Buy Stuff | Papers | Scoop.it

Compared to previous generations, Millennials seem to have some very different habits that have taken both established companies and small businesses by surprise. One of these is that Generation Y doesn't seem to enjoy purchasing things.


The Atlantic's article "Why Don't Young Americans Buy Cars?" mused recently about Millennials' tendency to not care about owning a vehicle. The subtitle: "Is this a generational shift, or just a lousy economy at work?"


What if it's not an "age thing" at all? What's really causing this strange new behavior (or rather, lack of behavior)? Generational segments have profound impacts on perception and behavior, but an "ownership shift" isn't isolated within the Millennial camp. A writer for USA Today shows that all ages are in on this trend, but instead of an age group, he blames the change on the cloud, the heavenly home our entertainment goes to when current media models die. As all forms of media make their journey into a digital, de-corporeal space, research shows that people are beginning to actually prefer this disconnected reality to owning a physical product.


Via ddrrnt
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Identifying influential spreaders and efficiently estimating the number of infections in epidemic models: a path counting approach

We introduce a new method to efficiently approximate the number of infections resulting from a given initially-infected node in a network of susceptible individuals, based on counting the number of possible infection paths of various lengths to each other node in the network. We analytically study the properties of our method systematically, in particular demonstrating different forms for SIS and SIR disease spreading (e.g. under the SIR model our method counts self-avoiding walks). In comparison to existing methods to infer the spreading efficiency of different nodes in the network (based on degree, k-shell decomposition analysis and different centrality measures), our method directly considers the spreading process, and as such is unique in providing estimation of actual numbers of infections. Crucially, in simulating infections on various real-world networks with the SIR model, we show that our walks-based method improves the inference of effectiveness of nodes over a wide range of infection rates compared to existing methods. We also analyse the trade-off between estimate accuracy and computational cost of our method, showing that the better accuracy here can still be obtained at a comparable computational cost to other methods.

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