Faith Thornburg to showcase bridal designs this Sunday The Birmingham News - al.com (blog) Meet Savannah-based designer Faith Thornburg, a 2012 Belk Southern Designer Showcase winner, at Belk at the Summit on Sunday, February 24, from 1 pm to 4 pm!
Retailers looking to jump start the still-sluggish women's business need to present day-to-night apparel that works as long and hard as its wearers.
Belk's Arlene Goldstein, vice-president of brand merchandising and fashion direction, says the store recognizes women are not looking to totally get undressed and start over for each of her day's events.
A new Belk opens its doors - Jean and Hubert Steele got in line Wednesday at 6 a.m. for the newly renovated Cleveland Belk store to open. “We were the first ones here ” Jean Steele said. The senior couple said they like to support Belk. “Cleveland has one of the nicest Belks around,” he said. “And they restored it like you would an old car — with care.”
Hubert was hoping that one of them would get at least one of the big giveaway Belk card prizes of $500.
“I do love shopping,” Jean said. She also admitted she saw a special ring that struck her fancy in a Belk newspaper insert she might just have her eye on.
“We have five grandchildren and two great-grandchildren,” Hubert said in more serious explanation. That giveaway would come in really handy for the upcoming holidays.
But the entire community will benefit with the advantages of the revamped merchant and all its special sales because Belk celebrated its three-month, $1.5 million renovation of its Bradley Square Mall store Wednesday with a grand re-opening. It was just seven years ago that Belk opened its doors for the first time in Cleveland.
A total of $600 million has been invested recently by Belk in company-wide improvements, according to Johnny Belk, president and CEO.
“It’s a big day for Belk and its customers,” said Cliff Howard, event coordinator/operations department.
According to information provided by Belk, over the past several years the store has focused on making its shopping environment more compelling, while delivering new business capabilities for growth and profitability.
The Cleveland store is one of 19 Belk locations across the nation that hosted grand reopening ceremonies Wednesday. Renovations to the local store included new carpeting and tile, new wall sections, increased area capacity, lighting, restrooms, fitting rooms and fixtures, said Phil Brown, store manager.
“The store is opened up and looks larger ... We appreciate you putting up with three months of renovations. You’ve been really nice (about it),” Brown added, addressing the ribbon-cutting audience. He said he has overheard countless customers exclaiming “Wow!”
Brown said he wants the renovated location to be the community’s “hometown store.”
Other local dignitaries also attended the ribbon cutting and reopening.
“The new design will be appreciated by Cleveland shoppers. A more open look. More shopper friendly,” said Bradley County Mayor D. Gary Davis. “(And) it’s extra special, especially during these tough economic times, for Belk to see fit to invest in upgrading the store here in Cleveland ... It’s another great day in Bradley County and I think you’ll agree when you go through the store.”
The store also has made room for expanded departments, as well as new merchandise in its current 60,000-square-foot modern shopping experience. In addition to more designer handbags and shoes, especially women’s shoes, Belk for the first time now features fine jewelry. And, to help accommodate customer needs, the cosmetic department is now more conveniently located near the main entrance of the store.
The Sound of Tennessee Chorus barbershop quartet serenaded the crowd during the brief opening speeches.
Then, along with the official ribbon cutting, Belk gave away gift cards ranging from $5 to $500 to the first 400 customers, with 200 — men, women, children, teenagers, college students and seniors — waiting in line by the time the doors opened at around 9:30 a.m. And they came in handy, with the storewide sales abundant in every department.
A four-day sale, called Belk Days, is currently tied in with the renovation celebrations through Saturday in Belk stores across the country.
In addition to Belk’s goal of providing modern, southern style to its customers, the Cleveland store has expanded its shoe selection by 35 percent, especially for the ladies.
At every Belk renovation celebration, a $5,000 donation was made to a local charity. The local store presented its oversized check to the Boys and Girls Clubs of Cleveland.
“Belk is one of the wonderful retailers in Bradley County,” said Charles Sutton, executive director of the Boys and Girls Clubs. “They think about giving back ... Bradley County is spiraling up due to companies like Belk, which are the key to the future.”
In addition to the donation, Belk plans to hire more employees which will help with community growth even more.
But, back to the Steeles. Each received the minimum $5 gift card. But that didn’t dampen their spirits. They were last seen checking out all the bargains galore.
Reba Boling, excited and seemingly flabbergasted at her good fortune, said, “I’ve never won anything in my life.”
Boling was one of four Belk customers who won a $500 gift card.
“It was such a shock,” she added. “I buy here all the time.”
But she was going to have to give it some thought, with all the merchandise from which to choose and to all the grandkids and children for whom she has to buy. She said she will take a little time to decide what to purchase with the new-found gift.
Read more: Cleveland Daily Banner - A new Belk opens its doors
Mahnaz Alipour was among the first in a line of about 100 people waiting Wednesday morning to get a peek of the newly upgraded Belk store at Northgate Mall.
“It’s my favorite store,” the Chattanooga shopper said as she stood outside for about an hour to receive one of 400 gift cards given to Belk shoppers.
A Belk official said the just-finished $3.5 million renovation of its store will bolster the shopper’s experience.
“You’ll see a bright and lively store,” said store manager Martin Nobles just prior to the doors’ opening.
The work is the first major revamp of the store since the late 1990s.
Belk moved its home shop from the other end of the mall to the inside of its main 113,000-square-foot store. Belk opened a new kids shop near the store’s main entrance.
In addition, Belk is offering expanded merchandise, including new brands and shoe styles, accessories and fashion apparel.
“There are brand-new additions,” Nobles said. “There are many new fashion vendors.”
The interior received new lighting and flooring, updated display fixtures, tile flooring and ceilings with energy-efficient lighting.
City Councilwoman Pam Ladd said Belk’s investment shows that Hixson is a place to grow a business.
“This will be the first of many ribbon-cuttings as we grow retail and office space,” she said.
Belk presented a $5,000 check to the MaryEllen Locher Foundation, a Chattanooga-based national scholarship program for children who have lost a parent to breast cancer or have one who’s a survivor of the disease.
Sandra Brewer, the Chattanooga Area Chamber of Commerce’s vice president of member services, cited mall owner CBL & Associates Properties Inc.’s purchase of the shopping center last year.
Belk officials said today that a just-finished $3.5 million renovation of its Northgate Mall store will bolster the shopper's experience. "It offers a lot of shopabililty," said store manager Martin Nobles.
Boutiques and department stores are offering special events, sales and more at the unofficial kickoff party for New York Fashion Week. • At Belk in Crabtree Valley Mall, the party runs from 6 to 9 p.m. with a denim fashion show at 7 p.m., free polish changes at the Estee Lauder counter, a free train case for the first 100 customers and cupcakes from New York’s iconic Magnolia Bakery. Shoppers can also register to win a trip to Charleston Fashion Week 2013. For information, call 919-782-7010.
Belk in Towne Mall is unveiling tomorrow morning (Wed) at 930AM with their big Grand Re-Opening!Gift Cards will be given to the first 400 customers in line...And the cards will range from $5 to $500 and American Idol contestant from LaRue County, Kenzi Lewis, is scheduled to be singing during the morning's event. https://www.facebook.com/elizabethtownfamily/posts/487136117987087
CLARKSVILLE, Tenn. - Dozens of customers gathered at the entrance to Belk at Governor’s Square Mall Wednesday, Oct. 10.
(CLICK HERE TO VIEW PHOTOS OF THE CEREMONY AND THE STORE)
The store celebrated its grand re-opening with a ribbon cutting ceremony, and the first 400 customers were given gift cards that ranged from $5-$500. The company also donated $5,000 to the Clarksville-Montgomery County Education Foundation.
Belk began remodeling its store in April and finished in early September. The company chose this date to celebrate its grand re-opening in honor of the 25th anniversary of the mall location. However, Belk has been in Clarksville since 1938, making it one of the oldest retailers in the area.
“We’re thrilled to celebrate our grand re-opening,” said Amy Eley, General Manager. ““We couldn’t be more proud to be standing here today.” She also expressed her appreciation for the customers and associates who were supportive during the renovations.
The store boasts a more modern, streamlined look, with fewer walls and an expanded shoe department. The men’s section has also been moved into the store for the convenience of the customers.
After the 9:30am ribbon cutting -- located at 1801 Beltline Rd SW in Decatur -- the first 400 customers will receive a Belk gift card valued between $5 and $500, according to the company. In 2006, North Carolina-based department store opened its Decatur location in 91,000 square-feet location at the Decatur Mall. The remodeled store adds another 13,000 square feet as a Home Store, along with new displays, flooring, ceilings and energy-efficient lighting. http://blog.al.com/huntsville-times-business/2012/10/after_55m_renovation_belk_to_r.html
Belk ‘creating new shopping experience’ - Belk is in the fourth of five remodeling phases at its fashion store in Bradley Square Mall. The $1.5 million project will allow the store to offer expanded merchandise including new styles of shoes an...
Belk is in the fourth of five remodeling phases at its fashion store in Bradley Square Mall.
The $1.5 million project will allow the store to offer expanded merchandise, including new styles of shoes and accessories.
Store manager Phil Brown said Wednesday this is the first remodel for the 60,000-square-foot store since 1990, when it originally opened as a Hess store. It changed to Proffitt’s in 1992 and to a Belk store in 2005.
The fourth and fifth phases include visual enhancements of the Paul Huff entrance leading customers into a modern new shopping environment inside the store with the latest display fixtures, new tile flooring, new carpeting, ceilings and light fixtures, as well as updated restrooms and fitting rooms.
Changes shoppers already see include an expanded shoe department featuring 40 percent more inventory. It and the cosmetics department were moved to the Paul Huff entrance, which is the store’s main entrance by traffic volume. The store’s new modern jewelry and accessories departments will also feature “open sell” fixtures, making it easier for customers to make their accessory selections. The enlarged shoe department transitions to women’s accessories where Michael Kors handbags are prominent.
Construction will be completed in mid-September before the store’s grand re-opening on October 10. The grand re-opening will include a $5,000 check presentation to the Boys & Girls Clubs of Cleveland. The first 400 shoppers will receive gift cards ranging in value from $5 to $500.
“We are thrilled to be creating an exciting new shopping experience for our loyal customers in the Cleveland community with the update of our Bradley Square Mall store,” Brown said. “The renovations will provide customers with an expanded shoe and jewelry department, modern decor and merchandise presentation, and allow us to expand the top brand choices throughout the store.
“Belk appreciates its Cleveland customers and these improvements demonstrate our ongoing commitment to be the top department store of choice in our community,” Brown said. “We want to satisfy the Southern lifestyle fashion needs of our customers like no one else, and continue to deliver the fashion they desire and the value they deserve.”
Belk owns and operates 23 stores throughout Tennessee, including Northgate Mall in Chattanooga. That 113,000-square-foot store is undergoing a $3.5 million project which will allow the store to relocate its Home and Kids shops and offer expanded merchandise, including new brands and styles of shoes, accessories and fashion apparel.
The renovations are part of a $600 million investment between 2011-14 in the company’s stores, technology, branding, e-commerce, merchandising, purchasing and customer care.
Brown said people in small markets want to shop locally, but they also want to feel proud of their local stores.
“We’ve had excellent initial comments on what people have seen so far,” he said. “People in smaller markets tend to really appreciate how good their hometown stores look, so they can take ownership.”
The store upgrades represent a shift from acquisitions to growth from within. Between 2002 and 2007, Belk bought Proffitt’s, McRae’s and Parisian and spread its reach to Tennessee, Mississippi and Alabama.
Charlotte, N.C.-based Belk Inc. is the nation’s largest privately owned mainline department store company with 303 Belk stores located in 16 Southern states. The company, founded in 1888 by William Henry Belk in Monroe, N.C., is in the third generation of Belk family leadership.
Remodeled Belk schedules Wednesday for public event - Its Cleveland store in the evolving Bradley Square Mall will be among 19 newly remodeled Belk locations nationwide to host grand reopening ceremonies on Wednesday.