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Upcoming Version Of Google Translate Will Include WordLens Image Translation And Auto-Detection For Conversation Mode - DailyBuzzes.com

Upcoming Version Of Google Translate Will Include WordLens Image Translation And Auto-Detection For Conversation Mode - DailyBuzzes.com | Pan Computers | Scoop.it
A few months ago Google purchased the developer of the impressive WordLens app, which translates text and signs from another language into

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Peter Azzopardi's curator insight, December 8, 2014 4:47 PM

You can see WordLens’ trademark feature at work in Google Translate above, where it’s live-translating an English menu into Spanish without any kind of delay or recording.

 

Guest post: Thanks to @Saurabh Sharma for the scoop.

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Facebook is making employees read Chinese propaganda to impress Beijing

Facebook is making employees read Chinese propaganda to impress Beijing | Pan Computers | Scoop.it

Zuckerberg is not only reading president Xi Jinping’s recently-released book, “The Governance of China,” he is reportedly buying it for Facebook employees. “I want them to understand socialism with Chinese characteristics.”


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Karl Wabst's curator insight, December 8, 2014 11:04 PM

Making an effort to understand and befriend the gatekeeper is one way to gain reentry into the Chinese market.

 

What is the plan for Facebook if Mark Z manages to charm his way back into the government’s good graces?


Is Mark still a (self-described) hacker or is he ready to follow the Party line?


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Zuckerberg's Reading Material Has Some in China Crying Foul

http://www.inc.com/associated-press/zuckerberg-reads-chinese-presidents-book.html


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The Adventures of John and Wolf: a Man and His Dog Travel Across Western America [PHOTOS]

The Adventures of John and Wolf: a Man and His Dog Travel Across Western America [PHOTOS] | Pan Computers | Scoop.it

When traveling across your country, is there a better companion than your best friend and loyal partner, your dog? Illustrator and travel-enthusiast John Stortz takes us on an incredible photo-journey across the West with his beautiful dog Wolf. The traveling pair specifically visits mountains,... https://magazine.dashburst.com/pic/john-wolf-adventures/


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Why Programmers Work At Night

Why Programmers Work At Night | Pan Computers | Scoop.it
The lack of brainpower surprisingly helps you focus.

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Anything but Stodgy: Refreshing Minimalist Book Cover Art Gives Classic Books a Modern Twist

Anything but Stodgy: Refreshing Minimalist Book Cover Art Gives Classic Books a Modern Twist | Pan Computers | Scoop.it

Though classic books will never become outdated, their cover art do go out of style. In fact, cheap old-fashioned book covers might be the rule rather than the exception. Book publisher David Mautz, for one, found this to be the case, so he founded Rock Paper Books, a startup publishing company... https://magazine.dashburst.com/pic/minimalist-classic-book-covers/


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Should you spend your next marketing $ on Conversion Rate Optimization (CRO) or more Traffic? - BrightInfo

Should you spend your next marketing $ on Conversion Rate Optimization (CRO) or more Traffic? - BrightInfo | Pan Computers | Scoop.it

Digest...

 

The upsides of investing in CRO:

-- >  Higher revenue
-- >  Free up marketing funds
-- >  Increase ROI on your existing investment
-- >  Reduce dependency on rising cost of advertising
-- >  Reduce customer acquisition cost (CAC): If you spend less on acquiring leads or customers, each customer is more profitable. That math is simple.
-- >  Lots of room for improvement

 


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marketingIO's curator insight, August 14, 2014 8:14 PM

Optimization is your first path, as subsequent spending on more traffic will be efficient.

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Email Marketing: Simplifying email content increases open rates 48% for B2B company - Sherpa

Email Marketing: Simplifying email content increases open rates 48% for B2B company - Sherpa | Pan Computers | Scoop.it

Digest...

 

Step #1. Be intentional with email content

As part of keeping the email conversation targeted and engaging, the first thing the team did was cut the copy down to 350 words, which Lavey said was quite difficult, despite their dedication to a minimalist approach.

 

Step #2. Test the email subject lines and assess necessary changes

The team writes three headlines for each newsletter, and all three are tested for every send. Whichever one has the highest open rate in the first hour is used for the rest of the list.

 

Step #3. Establish a repeatable editorial process

 

The newsletter's clickthrough rates have decreased slightly, Lavey said, but that those clicking through or contacting Hammock are more qualified leads.

 

__________________

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marketingIO's curator insight, August 14, 2014 7:54 AM

An exercise of separating chaff from wheat.

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Oscar-Winning Actor and Comedian Robin Williams, Dead at 63

Oscar-Winning Actor and Comedian Robin Williams, Dead at 63 | Pan Computers | Scoop.it

Oscar-winning actor and comedian Robin Williams was found dead in his Northern California home earlier on Monday, August 11. Williams died of suspected suicide, taking his own life and suffering from asphyxia. Williams’ media representative Mara Buxbaum told CNN: He has been battling... http://dashburst.com/robin-williams-death/


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4 Ways To Use Google+ Hangouts To Ramp Up Your Content Marketing Initiative

4 Ways To Use Google+ Hangouts To Ramp Up Your Content Marketing Initiative | Pan Computers | Scoop.it
Many businesses have already realized the value of Google+ in their marketing efforts, especially since it’s owned by the world’s most popular search engine company. As part of the Google+ platform, users have access to Google+ Hangouts, which enables videoconferencing capabilities for up to ten people.Let’s explore some ways how Google+ can be used to improve online visibility, branding, and content marketing campaigns.
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Tweet from @ThatsEarth for my new treausre trove #fridayfinds

Tweet from @ThatsEarth  for my new treausre trove #fridayfinds | Pan Computers | Scoop.it
Meteor shower, McCloud Falls in Northern California, USA pic.twitter.com/kurxUp8hyq

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Standing tall with families and their loss - Ruud Reijmerink invites us to be mindful on this National Day of mourning

Standing tall with  families and their loss - Ruud Reijmerink invites us to be mindful on this National Day of mourning | Pan Computers | Scoop.it
July 23th. National day of Mourning for the 298 people on board of the #MH17 Malaysia Airlines plane. #RIP pic.twitter.com/mDtnfLQ4qO

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Click 'Follow' and Get Regular Updates on Connectivism . . . also . . . click 'Find' to view the index.

Click 'Follow' and Get Regular Updates on Connectivism . . . also . . . click 'Find' to view the index. | Pan Computers | Scoop.it

Click the 'follow' button on the top, right.

 

Trying to find posts on a particular aspect of Connectivism?

Click the wine glass image top, right then choose an area of interest.

 

Thank you to everyone for the suggestions and 'thank you's'. I appreciate your support!


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Ante Lauc's curator insight, June 1, 2013 5:03 AM

When we are connected, when is better not to be connected, and how know develop the best strategy?

The New Media Moguls's comment, August 26, 2013 3:28 PM
Wow! Simple yet brilliant!
burlysand's comment, September 24, 2013 3:21 AM
Its superior :)
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Tips For Anyone Needing Help With Search Engine Optimization - via @pusthu

Tips For Anyone Needing Help With Search Engine Optimization  - via @pusthu | Pan Computers | Scoop.it
Tips For Anyone Needing Help With Search Engine Optimization http://t.co/JBllSm4LSG
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How to Automate Your Social Media Marketing the Right Way in 2015 - Business 2 Community

How to Automate Your Social Media Marketing the Right Way in 2015 - Business 2 Community | Pan Computers | Scoop.it
This year, I was fortunate to have a number of opportunities to speak with small business owners about the different ways they’re using social media to market their businesses. I’ve had the chanc…

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The advice 13 entrepreneurs would give their younger selves

The advice 13 entrepreneurs would give their younger selves | Pan Computers | Scoop.it
What some of today's top entrepreneurs would tell their younger selves when first starting out.

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Anita's curator insight, December 9, 2014 2:28 PM

Advice applies to people of any age.

Andrew Wilson's curator insight, December 13, 2014 2:53 AM

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Steven Scott's curator insight, January 10, 2015 12:01 AM


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Brain Tumors Inherited Through Newly Discovered Gene Mutation

Brain Tumors Inherited Through Newly Discovered Gene Mutation | Pan Computers | Scoop.it
Brain tumors are hereditary in some cases, and now a gene mutation has been identified as the culprit.

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Forest lullaby, Fox. by ~foxintao

Forest lullaby, Fox. by ~foxintao | Pan Computers | Scoop.it
Fox. by ~foxintao

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Natural and Man-Made Worlds Collide in Photographs of Twinkling Starry Skies in Oregon

Natural and Man-Made Worlds Collide in Photographs of Twinkling Starry Skies in Oregon | Pan Computers | Scoop.it
Some of the best places to witness the expansive Milky Way are in the American West, where life is quiet and you can be completely engulfed by the starry skies. Portland-based Ben Coffman photographs these magical scenes from Crater Lake and other iconic locations around Oregon. He ventures into... https://magazine.dashburst.com/pic/starry-skies-oregon/
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Use “Both-Brain” Marketing to Balance Creativity and Analytics - HBR

Use “Both-Brain” Marketing to Balance Creativity and Analytics - HBR | Pan Computers | Scoop.it

Digest...

 

Marketers will need to make a concerted effort to reshape their organizations, involving at least four steps:

 

Set the right tone at the top. Leaders have to paint an ambitious and inspiring vision of a both-brain organization. They have to acknowledge and champion the change that’s needed and model the necessary behavior.

 

Integrate both approaches into the production cycle. Marketers have traditionally worked on a long creative cycle bookended by (often limited) analytics. Testing and iteration have played little part. But progressive marketers are moving to shorter creative cycles punctuated by frequent testing, analysis and revision. The process produces marketing that is more engaging, better targeted, and much more effective at driving results.

 

Design clear decision-making processes. With the marketing analytics available today, there’s a real danger of analysis paralysis. So marketers need to identify the specific decisions that could benefit from analytic insights, clarify the criteria used to make each decision, and only then gather the required data and perform the needed analyses. To avoid turf wars, project or campaign leaders should assign clear roles to both analytic and creative team members for each of these key decisions.

 

Nourish both-brain skills with thoughtful training and incentives. Leaders will need to seek out, hire, and promote both creative and analytic talent. They’ll also have to cross-train team members on the importance of both left-brain and right-brain skills. To further build trust between analytic teams and their creative counterparts, leaders can co-locate the two groups and create both-brain teamlets that work together on multiple campaigns over time. 

 

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marketingIO's curator insight, August 14, 2014 10:24 AM

Really, it's not that hard. Case in point: optimization brings together both creativity and analytics to bring about the highest CTR.

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How To Get Started With Visual Learning In The Classroom

How To Get Started With Visual Learning In The Classroom | Pan Computers | Scoop.it
Humans thrive on visual stimuli, and interaction. We don’t want to hear about the latest tablet, or even read an article about it. We want to see it for ourselves. More than that, we want to experience it for ourselves.

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MARY HELEN FERRIS's curator insight, August 12, 2014 3:18 AM

With sincere thX to Meirc Training and Rami Kantari for sharing the love

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How To Get Started With Visual Learning In The Classroom

How To Get Started With Visual Learning In The Classroom | Pan Computers | Scoop.it
Humans thrive on visual stimuli, and interaction. We don’t want to hear about the latest tablet, or even read an article about it. We want to see it for ourselves. More than that, we want to experience it for ourselves.

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MARY HELEN FERRIS's curator insight, August 12, 2014 3:18 AM

With sincere thX to Meirc Training and Rami Kantari for sharing the love

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GTA 5 How To Make Huge Amounts Of Money Robbing Security Trucks + All Locations(Grand Theft Auto V)

Download from here: http://bit.ly/1pj4H5u How To Rob Security Vans & Make Money Fast In GTA 5! ▻ GTA 5 Videos Playlist --▻ http://bit.ly/1pj4H5u ▻ Subscribe For More Videos! --▻...
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Change Management: Das Zugvogel-Prinzip » Der Bank Blog

Change Management: Das Zugvogel-Prinzip » Der Bank Blog | Pan Computers | Scoop.it
Buchtipp: Das Zugvogel-Prinzip - Notwendige Veränderungen erkennen und gemeinsam umsetzen. Von Straub, Kuhnecke und Kirchmann

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Colin Hall shares his "A Changing World"

Colin Hall shares his "A Changing World" | Pan Computers | Scoop.it
 EscapadesDreaming up New WorldsAbstract Artist's ImpressionsTo Heal a Troubled Heart with New Health

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Free Backlink Checker Tool - Base on Google & Yahoo Results

Free Backlink Checker Tool - Base on Google & Yahoo Results | Pan Computers | Scoop.it
SEO Tool - Free Backlink Checker Tool Enter Your Urls Below:   Note: Results will be different between domain.com(without www.) and www.domain.com Recommended SEO Service Wait! Do you want to check...
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