Organizing a Successful Non-Profit
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Choosing the Right Analytics: Time-to-Event Models

Choosing the Right Analytics: Time-to-Event Models | Organizing a Successful Non-Profit | Scoop.it
We continue our series on choosing the right analytics for the job with an overview of time-to-event models. Knowing how a customer is likely to behave is useful, but knowing when a customer is likely to behave that way is even more powerful.

Via Thomas Faltin
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5 Tips for Organizing and Implementing Post-Event Emails

5 Tips for Organizing and Implementing Post-Event Emails | Organizing a Successful Non-Profit | Scoop.it
Events are a lot of work. Upfront work making reservations, orders, invitations. Work during the event keeping everything running smoothly, managing schedules and speakers, dealing with unforeseen issues.

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Creativity and Innovation: Your Keys to a Successful Organization - Business 2 Community

Creativity and Innovation: Your Keys to a Successful Organization - Business 2 Community | Organizing a Successful Non-Profit | Scoop.it

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3 Best Practices for Successful Landing Pages - Chief Marketer

3 Best Practices for Successful Landing Pages - Chief Marketer | Organizing a Successful Non-Profit | Scoop.it

It takes a lot of work to get people to your site and its landing pages—SEO, paid search, banner ads, email marketing, social media, word of mouth …

 

However you get them, it takes time, money, and effort.

 

But getting them there is only half the battle. You still have to get your visitors to convert (whether it’s buying a product or engaging with your content), otherwise all your marketing efforts will go to waste. To get a visitor to convert, you need a killer landing page. Different sites for different goals require different landing pages, and you should always A/B test to find the perfect page for your site. Having said that, there are some universal do’s and don’ts to keep in mind when designing your landing page...


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Vaango Food's curator insight, October 24, 2013 5:08 AM

above mentioned steps are very good and usable as well as informatable too.

Elizabeth Hall's curator insight, October 24, 2013 10:07 AM

Great article about Landing Pages.  

wanderingsalsero's curator insight, October 24, 2013 10:09 PM

This makes perfect sense.  The trick for most business is, IMHO, to relate these principles to their specific business.  There's just something special about specific examples that make "principles" like this, which are in themselves perfectly plausible and correct, more actionalble to the average small business.

 

In my case, a few weeks ago I wrote an article in an MLM magazine about prospecting with landing pages.  I'm going to 'spin' this article and go back and give the readers there some specific examples.

 

Good job....chief marketer!

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The Best Small Business Accounting Apps and Solutions

The Best Small Business Accounting Apps and Solutions | Organizing a Successful Non-Profit | Scoop.it
Are you in the cloud? Prefer a web-based solution to a software? Read through our roundup of solutions for some ideas on where to start. (RT @NewBestApp: The #Best Small Business Accounting #Apps and Solutions.
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Startups: Advice from Successful Entrepreneurs and Leaders

Startups: Advice from Successful Entrepreneurs and Leaders | Organizing a Successful Non-Profit | Scoop.it
by Martin Bryant | shared from TheNextWeb | For me, one of the highlights of the recent The Next Web Conference USA was a chance to chat on stage to Soraya Darabi, co-founder of Foodspotting and now her new venture Zady.com, about the lessons she’s...

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Business Moxy for Successful Art or Creative Businesses by @neilmckenzphoto

Business Moxy for Successful Art or Creative Businesses by @neilmckenzphoto | Organizing a Successful Non-Profit | Scoop.it
There are all kinds of creative businesses being formed every day that don’t have anything to do with creating the next “killer app”, new social network or coming up with a cure for some ailment or another.

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How to avoid choosing the wrong board members

How to avoid choosing the wrong board members | Organizing a Successful Non-Profit | Scoop.it
Why is a bad board toxic for your company? Ask Kevin Rose. When he tried to sell Digg for $60 million, his board rejected it. Last year it sold for $500,000. If your board is out of it, disinterest...
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8 tips for using social media to make your event a success

8 tips for using social media to make your event a success | Organizing a Successful Non-Profit | Scoop.it
Social media has changed the way we communicate, and even the best event planners are still learning how to fully fully harness its power.

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14 Personal Qualities Successful Startup Leaders Share

14 Personal Qualities Successful Startup Leaders Share | Organizing a Successful Non-Profit | Scoop.it
WHAT’S ONE PERSONAL QUALITY YOU THINK ALL GREAT STARTUP LEADERS SHARE?
 
1. Problem-Solving Ability
“Road maps always change on the journey of making a company successful.

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Being forced to wait for things makes us more successful, says research - Quartz

Being forced to wait for things makes us more successful, says research - Quartz | Organizing a Successful Non-Profit | Scoop.it
Being forced to wait for things makes us more successful, says research
Quartz
“There are big rewards for those who can delay gratification.
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The Non-Profit Marketing Blog

The Non-Profit Marketing Blog | Organizing a Successful Non-Profit | Scoop.it

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Heather Card's curator insight, October 24, 2013 8:33 AM

This is an excellent idea, not just before the December giving rush, but also on a regular basis and before major campaigns. Perhaps an even better idea is to connect with a few donors that will give you honest feedback and ask them to help you with this process.

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How to get corporate sponsorship for an event – Profit or Non-Profit

How to get corporate sponsorship for an event – Profit or Non-Profit | Organizing a Successful Non-Profit | Scoop.it
Get corporate sponsors for your events with these tips on how to get started. You have a good chance of getting sponsored with them.

Via Bill Palladino - MLUI
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Bill Palladino - MLUI's curator insight, October 24, 2013 8:58 AM

Sponsorships are advertising.  It's important to treat your sponsor in a way that helps them accomplish their own goals with the transaction.

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A User’s Guide To Successful Web Marketing

A User’s Guide To Successful Web Marketing | Organizing a Successful Non-Profit | Scoop.it
You may think that affiliate promotion is a confusing, complex topic, but by acquiring sufficient knowledge, you can learn to generate substantial profits. However, do not worry. The following tips will help you avoid some of the common pitfalls.

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Fundraising Platform Believe.in Redesigned With Beautiful Tile Layout

Fundraising Platform Believe.in Redesigned With Beautiful Tile Layout | Organizing a Successful Non-Profit | Scoop.it
Believe.in has always been a beautiful, well-designed platform that enables everyday people to co-ordinate and promote their fundraising efforts. A site re.
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