"Linkedin, Facebook and Twitter have changed the ROI on leadership and it’s your responsibility to get in the game."
As a former C-level exec, I was skeptical myself, but now I’m a believer. Linkedin, Facebook and Twitter have changed the ROI on leadership and it’s your responsibility to get in the game.
About a year ago, the head of marketing for a healthcare company told me, “our leaders are not paid to write and express their POV outside their immediate roles & responsibilities. Besides, many of them don’t write well and would tarnish their image if they tried.”
I responded ...many of your smaller competitors have invested in activating the voices of their senior executives by training them how to blog and also how to utilize social media to expand their reach and influence.”
This prediction recently became a reality and not only has the head of marketing been fired, but the company has had to hire new talent that understands how to implement the power of social media.
We already know the facts: Our country is in the midst of an obesity epidemic. Few American adults exercise enough, and that poor lifestyle choice is getting handed down to our children, who are getting fat at record levels.
And all that obesity is affecting our health, causing heart disease, diabetes, and untold other health consequences. But what if the effects aren’t only mental?
This new infographic, from OnlineCollegeCourses.com points out that exercise has some great benefits for not just how our body works, but how our brains work, too. It’s clearly important for kids, who need all the brain power they can get for school, but it’s equally important for adults: A fit worker is a fast, efficient worker.
First, let’s review the facts. Children--who should be buzzing about with so much energy that we have to ask them not to exercise--aren’t moving around that much anymore. (Ironically, part of the problem is the diminished role of phys ed in many public schools.) Only one in four children get 30 minutes of daily exercise, and by the time they’re teenagers, only 12% are getting their daily recommended amount of physical activity.
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