How do you measure engagement? I’m asked that question often, from both employee engagement skeptics looking to frame the effort as voodoo, and from true believers who know engagement when they see it, but still want to know how to quantify it.
It’s an important question. If you believe, as I do, that you can’t manage what you can’t measure, then you need to answer this technical question.
It’s complicated because engagement is a feeling.
Via John Michel, Bobby Dillard